Senior Marketing Manager

Posted 10 Hours Ago
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New York, NY
Hybrid
120K-128K Annually
Senior level
AdTech • Agency • Marketing Tech • Software
Share Local Media aims to reimagine the world of offline marketing for tech and e-commerce companies.
The Role
The Senior Marketing Manager will manage a portfolio of client relationships and lead a team focused on high-performing direct mail programs. Responsibilities include strategic planning, data analysis, and team leadership, as well as driving revenue growth and optimizing client value. The role requires strong analytical and communication skills, with an emphasis on performance-driven marketing and teamwork.
Summary Generated by Built In

About us
Share Local Media, or SLM, is a rapidly growing startup reimagining the world of offline marketing for tech and e-commerce companies. We started as e-commerce marketers ourselves, and launched SLM with a goal of turning direct mail into a high performing, scalable channel for a digitally native client set. To do so, we've taken an inputs based-approach to the space, and re-engineered the channel from the ground up to make it easier to test, faster to execute, more measurable, and ultimately, more effective for e-commerce and tech clients of all types.
So what does SLM actually do? We're a full-service direct mail agency, media program operator, and technology platform, serving some of your favorite e-commerce and tech brands (think Casper, Lyft, Grubhub, etc.). We live and breathe direct response marketing, and strive to delight clients with high performing campaigns built around fast, data-driven client service, and premium, unique branding.
What are we like at SLM? We're passionate, humble, and kind. We value data-driven thinking, speed, persistence, creativity, and teamwork. We love helping clients grow and scale through a tactile medium that has long term brand value. And finally, we get excited about transforming an old-school channel into something new through data, product, technology, and a service-driven mentality.
Share our excitement? Great - We'd love to hear from you!
The Role
We're looking for a data-driven Senior Marketing Manager to own a portfolio of client relationships for one of our major product/service lines and lead a growing team of managers and client associates.The ideal candidate demonstrates strong competencies across analytical, communication, strategic, operational, and team leadership elements. You will be part of a quickly growing business line within SLM, leading a client-facing team and ultimately responsible for the team's correspondent portion of the business line P&L. As a team lead, you will be thinking strategically about client relationship management and helping your team manage new and existing client relationships with a goal of building high-performing direct mail programs. You will also act as a guide, mentor, and leader within the company, supporting your direct reports with various aspects relating to team management and career development. You will be responsible for supporting the business line in areas of future growth, autonomously owning projects in service of revenue and operational growth. You will work with all Share Local Media teams and be an integral part of our mission to make marketing easier for tech and e-commerce brands everywhere.
Key responsibilities will include:

  • Own/manage client relationships on one of our major service/product lines
  • Lead tactical and strategic planning on direct mail programs for our client portfolio
  • Support direct reports in ongoing client management responsibilities and marketing strategies, including channel scale and testing optimizations (creative, offer, targeting, and messaging recommendations) and conducting various data analyses to assess campaign performance and inform decision making
  • Evaluate and collaborate with internal and external stakeholders to grow client direct mail programs, client relationships, and initiatives to drive overall business growth
  • Lead a growing team of direct reports, supporting them with both day to day and long term employee/career development. Support business line leads with succession planning and team growth related initiatives.
  • Autonomously own projects related to revenue growth and cost optimization for business line
  • Bring a forward-looking mindset related to growth strategy including understanding the competitive landscape and developing service/product enhancements or new potential company offerings to optimize client value


Qualifications

  • 5+ years of relevant experience in marketing, operations, strategy, account management, or finance
  • Passion for marketing, client relationship management, and leadership
  • Experience leading a team and/or managing direct reports
  • Ability to hire, onboard, train and develop a team with strong sense of leadership
  • Strong sense of urgency and great time management skills
  • Strong analytical, organizational, and communication skills (oral and written)
  • Deep understanding of performance-driven marketing; comfortable with data analytics and applying a data-driven approach to marketing
  • Self-starter and problem solver with a get it done attitude
  • Ability to work independently and manage relationships in a constantly changing startup environment
  • Comfortable presenting in front of large groups and representing our company in client meetings with high-level executives
  • Applicants must be authorized to work in the United States


What we offer

  • Base salary range for this position is $120,000 - $128,000 and is based upon experience and other factors.
  • Full-time role, hybrid NYC based
  • Career ownership and growth opportunities
  • Flexible vacation policy
  • Robust benefits package
  • A fun culture including: team events, happy hours, and trips
  • The opportunity to work with a group of passionate, humble, and kind team members


If you're looking to be part of something new that is transforming an industry, this is the role for you. You will be empowered to think like an entrepreneur by coming up with new ideas, testing and implementing them, and then scaling them quickly across clients/teams.

What the Team is Saying

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The Company
HQ: New York, NY
83 Employees
Hybrid Workplace
Year Founded: 2016

What We Do

As a full-service agency, program operator, and SaaS technology platform, Share Local Media helps tech and e-commerce companies leverage direct mail to achieve efficient direct response outcomes with high quality branding.

Why Work With Us

SLM wants to be the best place to work, so we’re committed to providing an environment that helps employees to grow both as individuals and professionals. We consider our people to be our biggest assets and reinforce a culture rooted in our key values, namely: a client-focused mentality, data-driven thinking, speed, persistence, and kindness.

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Share Local Media Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Most of the company is hybrid NYC based coming in a few days per week. We also do have some remote roles depending on team!

Typical time on-site: 3 days a week
HQNew York, NY
Our office is located in FiDi near most major subway lines, ferries, the WTC PATH Train, and several happy hour locations that the team tries to rotate through.

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