Senior Marketing Executive - B2B

Posted 11 Days Ago
Be an Early Applicant
Hiring Remotely in New South Wales, AUS
Remote or Hybrid
Senior level
Edtech
The Role
Senior regional B2B marketing role for APAC: plan and execute campaigns, events, PR, field marketing, content and webinars; partner with Sales and global teams; manage suppliers, regional budget, and track/report commercial outcomes.
Summary Generated by Built In

Sydney | Full-time | Hybrid – 2–3 days in our Leichhardt office 

 

What you will love about this role:


At 3P Learning, our award-winning products – Mathletics, Reading Eggs, Mathseeds and Writing Legends – are used by millions of students and educators globally. The APAC region is our largest market, and we're looking for an experienced Senior Marketing Executive to help drive brand growth, demand generation and commercial outcomes right here at home. 

This is a highly hands-on regional marketing role where you'll own the execution of in-market activity across campaigns, events, content, PR and field marketing – working closely with our Sales team, global marketing functions and Brand and Creative team to make sure APAC gets what it needs to grow. 

You'll be Sydney-based, sitting alongside our Sales, Marketing and Product teams at head office, with the autonomy to shape regional strategy and the execution capability to bring it to life. If you're a senior marketer who loves being close to market, building relationships with Sales and seeing your work drive real commercial impact – this role is for you. 


What you'll do: 

  • Own the delivery of regional B2B marketing activity across APAC – campaigns, field marketing, sponsorships, PR, events and brand-building initiatives. 
  • Provide strong regional input into global marketing strategy, ensuring plans reflect local market conditions, buyer needs and APAC commercial priorities. 
  • Work closely with the Sales team to understand market dynamics, customer pain points and growth opportunities – and translate those into effective marketing activity. 
  • Collaborate with global Demand Generation, Customer Lifecycle and Product & Cross-Sell Marketing teams to support regional execution of campaigns and programs. 
  • Plan and manage regional campaigns, sponsorships, PR opportunities, regional advertising and other in-market initiatives. 
  • Support new business and cross-sell activity by identifying local opportunities and adapting global strategies for the APAC context. 
  • Brief, develop and deliver marketing assets and campaigns in partnership with the Brand and Creative team, including copywriters and designers. 
  • Plan and coordinate webinars, podcasts and customer events that build brand credibility and generate pipeline. 
  • Identify and coordinate local PR opportunities and manage relevant agency or supplier relationships. 
  • Source customer stories, testimonials and case studies for use in campaigns and content – working closely with Sales to identify the right advocates. 
  • Contribute regional ideas and content into social media planning and broader marketing calendars. 
  • Review campaign content for regional accuracy, local relevance and suitability before APAC deployment. 
  • Manage relevant regional suppliers and vendors including event providers, PR agencies and promotional merchandise suppliers. 
  • Own agreed APAC marketing budget lines and track spend against objectives. 
  • Track and report on regional activity and outcomes, providing clear feedback to improve future planning. 

What you'll bring: 

  • 8+ years' marketing experience, ideally in a B2B, SaaS, subscription, education or EdTech environment. 
  • Demonstrated experience in hands-on regional marketing execution across campaigns, events, field marketing, content support and PR coordination. 
  • Experience working closely with Sales teams to understand market needs and support commercial growth – without operating as a sales enablement resource. 
  • Experience contributing to lead generation and pipeline growth through regional marketing activity. 
  • Experience working with creative teams, copywriters and designers to brief and deliver regional assets and campaigns. 
  • Experience coordinating content inputs, identifying customer stories and sourcing subject matter experts. 
  • Experience planning or supporting webinars, events, sponsorships or other field marketing initiatives. 
  • Experience managing external suppliers or agencies such as event vendors, PR agencies or promotional merchandise providers. 
  • Experience managing parts of a marketing budget and tracking spend against agreed objectives. 
  • Marketing qualification or relevant equivalent. 

Why you'll love working at 3P Learning: 

At 3P Learning, you'll enjoy the balance of a hybrid environment – focused work time at home plus the energy and buzz of collaboration in our Leichhardt office (complete with an in-house barista). 

You'll also enjoy extras like 3 extra "purpose days" of paid leave each year to dedicate to what matters most to you, whether that's volunteering, personal projects, or simply recharging. 3P-ers also enjoy paid parental leave and complimentary access to all our learning products, helping you grow both personally and professionally. 

You'll be part of a dynamic ASX-listed company with global reach, but still small enough for your ideas to be heard, your contributions to be visible, and your impact to be real. Collaborate with passionate, creative colleagues in a culture that thrives on innovation, curiosity, and teamwork – and help shape the learning experiences of millions of students around the world. 

Ready to apply? 

We'd love to hear from you. Apply now and tell us more about what you'd bring to the team. 

Skills Required

  • 8+ years' marketing experience
  • Experience in B2B, SaaS, subscription, education or EdTech environments
  • Hands-on regional marketing execution across campaigns, events, field marketing, content support and PR coordination
  • Experience working closely with Sales teams to understand market needs and support commercial growth
  • Experience contributing to lead generation and pipeline growth through regional marketing activity
  • Experience briefing and delivering marketing assets with creative teams, copywriters and designers
  • Experience coordinating content inputs, sourcing customer stories and testimonials
  • Experience planning or supporting webinars, events, sponsorships or other field marketing initiatives
  • Experience managing external suppliers or agencies (event vendors, PR agencies, promotional merchandise)
  • Experience managing parts of a marketing budget and tracking spend against objectives
  • Marketing qualification or relevant equivalent
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The Company
New York City, NY
407 Employees
Year Founded: 2004

What We Do

At 3P Learning, our mission is to create a place where students, families and teachers can love learning. This passion translates to more engaged educators, motivated learners and an overall improvement in student knowledge and achievement. 3P Learning is the global leader in online learning for school-aged students, with our programs covering mathematics (Mathletics), spelling and literacy (Spellodrome), and reading skills (Reading Eggs). All of our e-learning programs are designed by educators and educational technologists and are fully aligned with over a dozen international curricula – just one reason why they are trusted by over 5 million students and 20,000+ schools across the world. In the spirit of “Love Learning”, 3P Learning hosts a variety of online educational events throughout the year, with the flagship event being the annual World Education Games. This annual global celebration of learning covers 96hrs and encompasses World Literacy Day, World Maths Day and World Science Day. Over 5 million students have participated in the World Education Games to date, answering well in excess of 1.5bn questions. Our charity partner, UNICEF, allows us to engage students on a values education level too, for a holistic educational experience during the event.

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