By joining Bio-Techne, you’ll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne, and all of its brands, provides tools for researchers to further treat and prevent disease worldwide.
Pay Range:
$69,800.00 - $114,800.00The Marketing Automation Specialist will work with our marketing and digital marketing teams, facilitating the development of emails and landing pages using Marketo and providing strategic recommendations to improve performance based on the ROI/effectiveness of these programs. A successful Marketing Automation Specialist will stay abreast of new technologies and changes in the digital marketing environment to best serve the objectives of the organization. Continuously improve efficiency and effectiveness of marketing business processes.
Key Responsibilities:
Build and execute marketing campaigns across marketing automation and 3rd party platforms.
Prepare Marketo emails, landing pages, forms, smart campaigns, and list loads as needed and within assigned timelines.
Understand capabilities and functionality of Marketo Nurture Programs and build upon requests.
Support QA and testing of all Marketo programs and individual assets..
Support strategy sessions for assigned business units with campaign development, updates, and recommendations based on data and quarterly goals.
Able to segment prospect database to target campaigns and improve message relevancy.
Apply tracking and reporting to all Marketing Automation tactics
Assist with troubleshooting issues across all assigned business units.
Assist with Marketo data hygiene, system maintenance and lead management.
Education and Experience:
Bachelor’s Degree required
1-3 years of experience in marketing automation/email marketing such as Marketo, Marketing Cloud/ExactTarget, Eloqua, Pardot, or HubSpot. Marketo strongly preferred.
Ability to work in cross-functional teams with a solution-focused mindset and positive attitude. Must be a team player.
Knowledge of Adobe Creative Suite
Familiar with email marketing, CRM, database concepts, and related concepts
Knowledge of HTML and CSS; JavaScript a plus
Strong ability to learn quickly
Attention to details and perform at a high level of accuracy
Strong problem-solving skills
Act independently on routine assignments or projects
Able to communicate professionally, both oral and written
Plan, organize and multi-task to complete assignments in an efficient manner. Proficiency in a project management tool like Workfront, Monday.com, Trello, etc.
Capable of taking initiative and finding ways to grow own skillset
Why Join Bio-Techne:
- We offer competitive insurance benefits starting on day one: medical, dental, vision, life, short-term disability, long-term disability, pet, and legal and ID shield.
- We invest in our employees’ financial futures through 401k plans, an employee stock purchase plan (ESPP), Health Saving Account (HSA), Flexible Spending Account (FSA), and Dependent Care FSA.
- We empower our employees develop their careers through mentorship, promotional opportunities, training and development, tuition reimbursement, internship programs, and more.
- We offer employee resource groups, volunteer paid time off, employee events, and charity drives to build a culture of caring and belonging.
- We offer an accrued leave policy with paid holidays, paid time off, and paid parental leave.
- We foster a culture of empowerment and innovation, where employees feel valued and encouraged to bring their new ideas to the table.
Bio-Techne is an E-Verify Employer in the United States.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
To protect the interests of all, Bio-Techne will not accept unsolicited resumes from any source other than a candidate application. Any unsolicited resumes sent to Bio-Techne will be considered Bio-Techne property.
Bio-Techne Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Bio-Techne and has not been reviewed or approved by Bio-Techne.
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Healthcare Strength — Medical and dental coverage are often regarded as strong, with core health benefits broadly available across U.S. roles. Day-one eligibility and comprehensive options are described as a relative bright spot even when pay sentiment is mixed.
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Leave & Time Off Breadth — PTO, paid holidays, paid parental leave, and volunteer time are emphasized alongside flexible scheduling. Work-life balance elements are seen as strengths relative to base-pay concerns.
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Strong & Reliable Incentives — Quarterly or semi-annual bonuses and eligibility for annual cash incentives add meaningful upside for many salaried roles. Structured plans such as a Management Incentive Plan reinforce predictability of variable pay.
Bio-Techne Insights
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What We Do
Bio-Techne Corporation (NASDAQ: TECH) is a leading developer and manufacturer of high-quality purified proteins and reagent solutions - notably cytokines and growth factors, antibodies, immunoassays, biologically active small molecule compounds, tissue culture reagents, and cell and gene therapy workflow solutions including T-Cell activation technologies. Bio-Techne’s portfolio also includes protein analysis solutions, sold under the ProteinSimple brand name, that offer researchers efficient and streamlined options for automated Western blot and multiplexed ELISA workflow. These reagent and protein analysis solutions are sold to biomedical researchers, as well as clinical research laboratories, and constitute the Protein Sciences Segment. Bio-Techne also develops and manufactures diagnostic products including FDA-regulated controls, calibrators, blood gas and clinical chemistry controls, and other reagents for OEM and clinical customers. Bio-Techne’s genomic tools include advanced tissue-based in situ hybridization assays (ISH) for research and clinical use, sold under the ACD brand, as well as a portfolio of clinical molecular diagnostic oncology assays including the ExoDx®Prostate (IntelliScore) test (EPI) for prostate cancer diagnosis. These diagnostic and genomic products comprise Bio-Techne’s Diagnostics and Genomics Segment. Bio-Techne products are integral components of scientific investigations into biological processes and molecular diagnostics, revealing the nature, diagnosis, etiology and progression of specific diseases. They aid in drug discovery efforts and provide the means for accurate clinical tests and diagnoses. With thousands of products in its portfolio, Bio-Techne generated approximately $714 million in net sales in fiscal 2019 and has over 2,200 employees worldwide.
