Senior Marketing Associate

Posted Yesterday
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
Hybrid
Senior level
Marketing Tech
The Role
Plans and delivers integrated marketing campaigns for SEEK Business, including content, social, email, CRM lifecycle, partnerships, sales enablement, and paid activity. Owns campaign execution, editorial calendars, customer messaging, performance monitoring, optimisation, reporting, and coordination with internal teams, agencies, and partners. The role requires autonomous collaboration across markets and functions to drive engagement, conversion, and commercial outcomes.
Summary Generated by Built In
Company Description

As part of the SEEK Group’s purpose to help people live more fulfilling and productive working lives and help organisations succeed, SEEK Business exists to help people realise their dreams of owning their own businesses and achieve successful careers in business ownership.

SEEK Business is Australia’s leading online business-for-sale marketplace. We connect business buyers with a vast array of business ownership opportunities. 

  • We help business buyers to find the right opportunities, 
  • We help franchisors, licensors, and distributors grow their businesses, 
  • We help business brokers reach a broader audience, and 
  • We help small business owners exit their businesses successfully. 

Our SEEK 

Our SEEK reflects the principles and behaviours of our best people: 

  • Passion: we are passionate about SEEK, our purpose, our customers and our community. 
  • Team: we care about each other and collaborate to achieve together. 
  • Delivery: we execute with excellence and achieve great results. 
  • Future: we think and act for the long term. 

Job Description

The Role 

The Senior Marketing Associate is a hands-on marketing generalist with strong content and customer-messaging capability, focused on delivering commercial outcomes for SEEK Business.  Working closely with the Marketing Manager, the role supports the planning and delivery of integrated marketing activity across agreed priorities. It owns day-to-day delivery of agreed initiatives, monitors performance and coordinates specialist support as needed. 

Based in Malaysia, this role will work with a high degree of autonomy while staying closely connected to the Australia-based SEEK Business team. They will also be part of the small but growing Malaysia-based SEEK Business team. The role will collaborate across product, sales, analytics and engineering, as well as with partners, agencies and channel specialists.

Key Responsibilities 

  • Strategy and planning: Work with the Marketing Manager to translate SEEK Business strategy and priorities into integrated campaign plans, objectives, audiences, propositions, channel mixes, briefs and delivery roadmaps. 
  • Campaign delivery: Develop, execute and optimise agreed integrated campaigns, preparing briefs, coordinating or creating content and channel assets, managing timelines and approvals, monitoring campaign KPIs, identifying optimisation opportunities and reporting results. 
  • Content and social: Create and coordinate website, social, email and customer content, including ownership of the editorial and social calendars and the development of customer education, customer proof and search-friendly content. 
  • CRM and lifecycle: Review existing onboarding and nurture journeys, implement agreed improvements to engagement and conversion, and identify opportunities to evolve the customer experience. 
  • Partnerships and sales enablement: Coordinate relevant events, partnerships and co-marketing activity, and create the sales materials and customer proof needed for priority initiatives. 
  • Performance and coordination: Monitor paid activity, coordinate relevant agencies and specialist teams, recommend optimisation opportunities and report on agreed activity. 

The Team

SEEK Business is a small and friendly cross-functional team spanning engineering, product, analytics, sales and marketing. We work pragmatically across disciplines to support a diverse range of customers and commercial partners, including private sellers, buyers, brokers and franchisors. The team is hands-on, with people collaborating directly to solve problems and deliver outcomes for customers.  

Qualifications

  • 4+ years’ experience in a growth marketing/generalist marketing role and relevant marketing qualification. 
  • Strong content and customer-messaging capability, excellent written and verbal English, and the ability to create clear website, social, email, product and sales content for different audiences. 
  • Experience planning and delivering marketing initiatives from brief through to execution, including experience managing social activity.  
  • Strong commercial and analytical capability, with the ability to connect marketing activity and performance data to business outcomes and recommended actions. 
  • Proven ability to work autonomously, prioritise competing demands and exercise sound judgement across different teams, markets and time zones. 

Additional Information

At SEEK we offer:

  • Support of flexible working, including a mix of office and work from home days depending on your role.
  • Paid and unpaid leave benefits including Personal Flexi Days
  • SEEK is committed to operating sustainably, certified carbon neutral for its business operations (through Climate Active), purchasing renewable energy for our office and working-from-home emissions and a target for net zero by 2030. 
  • The opportunity to work from anywhere for up to 4 weeks per financial year
  • SEEKer Support, a confidential service that offers employees up to six sessions with a mental health professional of your choice

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

For this role, only those candidates with the eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

Skills Required

  • 4+ years of experience in growth marketing or generalist marketing
  • Relevant marketing qualification
  • Strong content and customer-messaging capability
  • Excellent written and verbal English
  • Ability to create website, social, email, product, and sales content for different audiences
  • Experience planning and delivering marketing initiatives from brief through execution
  • Experience managing social activity
  • Strong commercial and analytical capability
  • Ability to connect marketing activity and performance data to business outcomes and recommended actions
  • Ability to work autonomously, prioritise competing demands, and exercise sound judgement across teams, markets, and time zones
  • Eligible right to work

SEEK (seek.com) Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SEEK (seek.com) and has not been reviewed or approved by SEEK (seek.com).

  • Flexible Benefits — Hybrid work and options to purchase or take additional paid leave support work–life balance. Guidance about short periods of working from anywhere further reflects flexibility.
  • Leave & Time Off Breadth — Parental leave entitlements and extra paid days beyond statutory minimum are highlighted. Additional leave categories and volunteering time reinforce time‑off support.
  • Equity Value & Accessibility — An employee share plan matches one share for every two purchased and held for two years, creating long‑term value. The match structure provides a clear path to ownership for those who participate.

SEEK (seek.com) Insights

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The Company
HQ: Melbourne
2,922 Employees
Year Founded: 1997

What We Do

SEEK is a global leader in employment marketplaces, solving real problems for our customers and connecting the right people with the right work. Our platforms are used by approximately 60 million candidates worldwide, we have relationships with over 450,000 hirers and exposure to around 900 million people, which means we really know the markets we are operating in. With an international presence that spans Australia, New Zealand, South-East Asia, Brazil and Mexico, your career can take you in many directions at SEEK.

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