Senior Marketing Associate, Rosetta Stone Enterprise

Posted 20 Days Ago
Hiring Remotely in USA
Remote
Senior level
Edtech
The Role
The Senior Marketing Associate at IXL Learning will develop and execute marketing campaigns for Rosetta Stone for Enterprise, create marketing content, support sales initiatives, and collaborate with various departments to enhance brand awareness and customer engagement. They should possess strong writing and strategic thinking skills, along with experience in B2B marketing.
Summary Generated by Built In

IXL Learning, developer of personalized learning products used by millions of people globally, is looking for a Senior Marketing Associate to support our global marketing efforts for Rosetta Stone for Enterprise. #LI-CC1

Rosetta Stone is the leader in language learning, and our Enterprise product helps 12,000+ brands (such as BMW, Sony, Uber, and Williams-Sonoma) enable their employees to speak and work confidently across language barriers.

You will play a key role in our marketing efforts for Rosetta Stone for Enterprise, developing creative and compelling marketing campaigns and collateral, as well as providing field marketing support to our Sales team, to build brand awareness and acquire and retain customers. You’ll contribute to our marketing efforts worldwide, but with a focus on North America and Europe. The ideal candidate is creative, proactive, a strong writer and communicator, and passionate about our mission to improve learning experiences for everyone. #LI-REMOTE

WHAT YOU'LL BE DOING

  • Write and develop marketing content and sales enablement tools, including but not limited to: messaging documents, emails, web copy, print collateral, blog posts, case studies, event marketing materials, and more
  • Collaborate with marketing leaders to develop and execute on marketing initiatives to increase brand awareness, engage prospective customers, and support existing customers
  • Build an ongoing partnership with sales leaders to understand customer needs and sales strategies
  • Identify, engage with, and leverage brand advocates 
  • Work with colleagues from various departments, including marketing, product development, and graphic design, to coordinate and implement projects from start to finish

WHAT WE'RE LOOKING FOR

  • BA/BS degree 
  • 5-7 years in marketing (product, content, and/or field marketing); experience in B2B marketing highly preferred
  • Strategic thinking: You are able to consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with company needs and values
  • Written communication: You are an exceptional writer that knows how to clearly communicate a message and make every word count
  • You get things done: You’re a self-starter, detail- and deadline-oriented, organized, resourceful, and have the ability to manage projects from start to finish
  • Interpersonal skills: You’re a team player, have excellent interpersonal skills, and the ability to work effectively with people at all levels
ABOUT IXL LEARNING

IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:

  • 1 in 4 students in the United States uses IXL.com
  • Rosetta Stone provides an immersive learning experience for 25 languages
  • Wyzant is the nation's largest community of tutors, covering 300+ subjects
  • Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources

Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.

At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.

The Company
HQ: San Mateo, CA
4,731 Employees
On-site Workplace

What We Do

At IXL Learning, we are passionate about improving learning for all. We apply technology in thoughtful and innovative ways to unlock students' innate curiosity, creativity, and desire for knowledge.

IXL’s award-winning personalized learning platform is used by more than 13 million students worldwide. With a comprehensive K-12 curriculum, individualized guidance, and real-time analytics, IXL meets the unique needs of each learner. And with over 100 billion questions asked and answered around the world, IXL is helping schools successfully use technology to improve teaching and learning.

Studies have shown that IXL leads to higher test scores, predicts success, and benefits all students. Learn more about how IXL accelerates learning at: www.ixl.com/research

IXL Learning’s other products include Rosetta Stone, the world’s leading language learning program; Vocabulary.com, the educational destination for improving literacy skills; Education.com, the most comprehensive library of learning activities for K-8 students; Wyzant, the nation’s largest tutoring network; and ABCya, the creator of over 300 educational computer games and apps for kids.

Hear what our employees love about working at IXL:

"At IXL, I take pride in knowing that the code we deliver helps educators and parents better understand how their children are learning. I love that my friends and family can understand the positive impact we have, whether or not they have any technical background. It's motivating to work on a team with supportive and highly capable coworkers who genuinely care about each other, the product, and our customers."​ - Adam Singer, Engineering Project Lead

"I'm working with like-minded and different-minded peers to improve a part of our education system, something that I'm immensely invested in. Solving engineering challenges to continually improve our product, along with the people (and perks!) I encounter really keep me engaged in my work."​ - Jestin Ma, Software Engineer

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