Senior Marketing Associate
About ApolloMD
ApolloMD is a private, independent group with no outside ownership that partners with more than 100 hospitals nationwide to provide integrated, multispecialty physician, APC and practice management services in Emergency Medicine, Hospital Medicine and Revenue Cycle Management. Our high touch, solution-based approach emphasizes quality, efficiency, communication and patient experience. All eligible physicians and advanced practice clinicians have the opportunity to become owners giving them a stake in the company’s success. ApolloMD works collaboratively with partner facilities to implement best practices and process improvement across the board in a cost-effective manner. Visit ApolloMD.com for more information.
Job Description
The Senior Marketing Associate will support the development and execution of marketing initiatives that drive awareness, engagement, and growth across ApolloMD's service lines. This role combines content development, campaign execution, marketing automation, and performance analysis to support business development, clinician recruitment, and thought leadership initiatives. The ideal candidate is a strong communicator who enjoys creating content, learning new marketing technologies, and contributing to integrated marketing campaigns.
Essential Job Responsibilities
Campaign Execution
- Support the planning and execution of integrated marketing campaigns across email, digital, social media, events, and thought leadership channels.
- Assist with campaign setup, deployment, tracking, and reporting.
- Draft, build, and schedule targeted email campaigns within Salesforce Account Engagement.
- Monitor campaign performance and identify opportunities for improvement.
Content Development
- Create compelling written, visual, and video content for case studies, blog articles, email campaigns, presentations, social media, and digital platforms.
- Collaborate with clinicians, executives, and subject matter experts to develop thought leadership content.
- Assist in maintaining editorial and content calendars.
- Support content updates across websites, landing pages, and marketing materials.
- Collaborate with partners and digital specialists to amplify campaigns and thought leadership across social and web.
Marketing Operations & Collaboration
- Maintain prospect and campaign information within Salesforce and Salesforce Account Engagement with audience segmentation and campaign targeting efforts.
- Support reporting and analysis of marketing activities.
- Partner closely with cross-functional teams to ensure marketing initiatives align with business priorities.
- Support the organization and maintenance of marketing assets, company documents, and content libraries.
Required Skills
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- 3–4 years of marketing experience, preferably in B2B, healthcare, professional services, or related industries.
- Experience supporting marketing campaigns across email, digital, social media, or content marketing channels.
- Strong writing, editing, and communication skills with the ability to adapt content for different audiences and platforms.
- Experience creating content such as blogs, email campaigns, social media posts, presentations, or case studies.
- Familiarity with CRM and marketing automation platforms such as Salesforce and Salesforce Account Engagement.
- Comfortable reviewing campaign performance data and identifying opportunities for improvement.
- Strong organizational skills and attention to detail.
- Proactive learner with a growth mindset and willingness to develop new marketing skills.
Preferred Qualifications
- Experience marketing healthcare services, physician groups, healthcare technology companies, hospitals, or related healthcare organizations.
- Experience supporting thought leadership, executive visibility, or content marketing initiatives.
- Familiarity with email marketing, audience segmentation, and marketing automation best practices.
- Experience using Canva, Adobe Creative Suite, WordPress, or similar marketing tools.
Work Environment
This is a hybrid position based in Atlanta, GA.
Skills Required
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or related field
- 3-4 years of marketing experience, preferably B2B, healthcare, or professional services
- Experience supporting marketing campaigns across email, digital, social media, or content channels
- Strong writing, editing, and communication skills adaptable to different audiences and platforms
- Experience creating content such as blogs, email campaigns, social posts, presentations, or case studies
- Familiarity with CRM and marketing automation platforms such as Salesforce and Salesforce Account Engagement
- Ability to review campaign performance data and identify opportunities for improvement
- Strong organizational skills and attention to detail
- Proactive learner with a growth mindset and willingness to develop new marketing skills
- Experience marketing healthcare services, physician groups, hospitals, or related organizations
- Experience supporting thought leadership or executive visibility initiatives
- Familiarity with email marketing best practices, audience segmentation, and marketing automation
- Experience using Canva, Adobe Creative Suite, WordPress, or similar marketing tools
What We Do
ApolloMD is a physician-led national group practice, specializing in Emergency Medicine, Hospital Medicine, Anesthesia and Radiology Services. Emphasizing quality, efficiency, communication and patient satisfaction, ApolloMD works collaboratively with our partner facilities to implement best practices and process improvement across the board.
