Senior Marketing and Business Development Manager

Reposted 23 Days Ago
Be an Early Applicant
Singapore, SGP
In-Office
Senior level
Legal Tech
The Role
This role involves managing marketing and business development initiatives, promoting the firm's brand in Singapore and Seoul, and collaborating with attorneys on visibility goals and proposals.
Summary Generated by Built In

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment.

Join our Marketing Team as a Senior Practice Development Manager. This role will be based in our Singapore office.

We are seeking a professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate possesses strong problem-solving and decision-making abilities, ensuring efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and resilience. Excellent communication skills are essential for collaborating effectively across teams and delivering exceptional client service. If you are someone who demonstrates initiative, adaptability, and innovation, we invite you to join our team.

This role may be based in our Singapore office, on an in-office basis. Regular in-office presence is required for day-to-day operations, as well as for team meetings, training opportunities, and relationship building. This role reports to the Chief Marketing Officer, with oversight from the Director of Marketing and Business Development.

Position Summary

The Senior Marketing and Business Development Manager will support a variety of marketing, business development and communication initiatives focused on elevating the firm’s brand for the Singapore and Seoul offices. The position will be part of the global marketing team.

Key Responsibilities

  • Works directly with attorneys and other professionals to strategically promote the firm’s visibility goals in the Singapore and Seoul markets.
  • Develops and maintains relationships with attorneys, serving as the primary point of contact for day-to-day requests and marketing and business development needs, while gaining a thorough understanding of the market, office initiatives, and key client representations.
  • Collaborates with relevant practice and industry marketing professionals to support RFP and proposal responses, coordinating with local Singapore attorneys to analyze market research, prospective clients, and business sectors. Drafts responses and prepares presentations as necessary.
  • Based on the visibility goals of the Singapore and Seoul offices, coordinates with communications team colleagues to identify media opportunities and nominations. Helps prepare data for nominations, media surveys and related reports.
  • Working in coordination with relevant practice and industry marketers, coordinates regional directory submissions and other rankings.
  • Writes, edits and distributes marketing materials, newsletters, conference materials, client updates, website content and other client communications as needed.
  • Evaluates and recommends office sponsorships, memberships, and event participation at client and community events, supporting execution to enhance the firm's visibility and influence in the Singapore market.
  • Works with events and practice/industry professionals to plan, organize and host client events including the preparation of conference/webinar materials. Works to manage all aspects of local events including concept and agenda development with attorneys, invitation creation, coordination with venue, among other event duties. Evaluates return on investment before and after each event and closely manages budget.
  • Drafts and maintains client-facing and internal marketing materials for Singapore, including attorney biographies, local practice area description updates, experience tracking, news and activities data, press releases, website content, etc. 
  • Prepares welcome materials for new attorneys, including working with the Director of Marketing and Business Development to help integrate lateral attorneys, including helping prioritize which attorneys to meet internally.
  • Coordinates the flow of information from attorneys to relevant firmwide marketing professionals.
  • Works with individual shareholders and local practice group leaders to develop, implement, and support business plans that align with the practice, industry and firm strategic goals relevant to the Singapore market.
  • Has knowledge of the Singapore market including the local business community and key charitable and civic organizations.
  • Assists with and manages a variety of short and long-term projects and attorney requests as needed.

Qualifications

Skills & Competencies

  • A self-starter and team player, able to accept direction, yet work independently and take initiative
  • Meticulous attention to detail
  • Ability to manage multiple competing priorities
  • Ability to work in a fast-growth, entrepreneurial environment
  • Outstanding interpersonal and communication skills, both written and oral
  • Strong client-first work ethic
  • Remains calm in the face of pressure
  • Ability to effectively interface with all levels of personnel within the organization

Education & Prior Experience

  • Bachelor’s degree required
  • Minimum of seven years’ relevant experience in marketing and business development at a law firm of other professional services firm, with proven experience responding to proposals and RFPs

Technology

  • High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint)

Skills Required

  • Bachelor's degree
  • Minimum of seven years' relevant experience in marketing and business development
  • Proficiency using Microsoft Office

Greenberg Traurig Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Greenberg Traurig and has not been reviewed or approved by Greenberg Traurig.

  • Fair & Transparent Compensation Pay is characterized as competitive at “market” levels for junior associates in major offices, with predictable early-career compensation in larger markets.
  • Parental & Family Support Parental leave is described as up to 18 weeks for primary caregivers and up to 6 weeks for secondary caregivers, alongside adoption/surrogacy reimbursement up to a $35,000 lifetime maximum and fertility coverage caps.
  • Healthcare Strength Health coverage is described as comprehensive, with comments pointing to strong medical/dental/vision offerings and high employer coverage of healthcare costs in some plans.

Greenberg Traurig Insights

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The Company
HQ: New York, NY
4,877 Employees
Year Founded: 1967

What We Do

Greenberg Traurig, LLP has more than 2650 attorneys in 45 locations in the United States, Europe and the Middle East, Latin America, and Asia. The firm is a 2022 BTI “Highly Recommended Law Firm” for superior client service and is consistently among the top firms on the Am Law Global 100 and NLJ 250. Greenberg Traurig is Mansfield Rule 6.0 Certified Plus by The Diversity Lab. The firm is recognized for powering its U.S. offices with 100% renewable energy as certified by the Center for Resource Solutions Green-e® Energy program and is a member of the U.S. EPA’s Green Power Partnership Program. The firm is known for its philanthropic giving, innovation, diversity, and pro bono. Web: www.gtlaw.com.

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