Senior Marketing Analyst

Reposted 16 Days Ago
Nashville, TN
In-Office
Mid level
Healthtech • Consulting
The Role
The Senior Analyst bridges client objectives with technology solutions, analyzing data, developing insights, and reporting on marketing effectiveness across healthcare businesses.
Summary Generated by Built In

Unlock Health breaks down the walls that healthcare providers have lived with for decades. We connect the dots across managed care and marketing so that providers can realize their missions and patients can get the right care. We've brought together the top healthcare marketing organizations to make this vision a reality, with a team of experts in managed care, technology, and ROI design.

Title: Senior Analyst

Direct Manager Title: Senior Director, Analytics

What You’ll Do:

As a Senior Analyst, you will play a critical role across multiple lines of business, bridging the gap between client business objectives and Unlock Health’s technology solutions. A true utility player, your work assignments will vary greatly, ranging from supporting Unlock’s existing analytics solutions portfolio with clients to campaign reporting to developing new analytic solutions and insights.

We’re looking for an analyst with a consulting mindset, technical acumen, high level of curiosity, and strong stakeholder communication skills. We’ll help you gain a strong understanding of our products and services and how they interact to create client value. You’ll need to be willing to roll up your sleeves to deliver a broad range of business solutions leveraging analytics practices to support our healthcare focused business.

The Senior Analyst will be capable of collating, wrangling, merging and analyzing data in various analytic tools (like Tableau, LookerStudio, Excel, BigQuery, and Snowflake. Marketing measurement, claims data analysis, and revenue strategy focused analyses are the primary focus of the role, but a successful candidate will be able to identify opportunities for deeper analytics work, design solutions, source and analyze data, and develop insights. Critical thinking and strategic thinking will be key to success.

Responsibilities:

  • Business Insights and Marketing Reporting:
    • Find the “story” in the data and communicate insights with clients and internal team members
    • Combine and analyze data sets from multiple sources / platforms such as client business information, marketing performance data, and licensed datasets
    • Conduct thorough analyses of business problems, leveraging Unlock products, processes, and your own technical skills
    • Build, maintain, and use Tableau, Looker, and client dashboards to enable rapid deployment and updates to inform internal teams and client interactions
    • Streamline, evolve and improve the effectiveness of our agency’s approach to identifying market opportunities and measuring their results
  • Continuous Improvement (CI):
    • Evaluate and recommend process and tool improvements to enhance the overall value of our products and services
    • Collaborate with development teams, product managers, client success teams, and other stakeholders to create positive results for our clients

Qualifications:

  • Bachelor’s degree in Business Analytics, Data Science, Mathematics, Engineering, Computer Science, or a related field preferred
  • Healthcare experience required
  • Agency or consulting experience preferred
  • 3+ years of proven experience in an analytics role
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Minimum 2 years professional experience creating dashboards and reports within Tableau
  • Minimum 2 years professional experience with SQL

 

Perks and Benefits

  • Competitive Salary Range
  • Health, Dental and Vision benefit packages to fit all types of lifestyles
  • Life, Short- and Long-Term Disability Insurance paid 100% by the company
  • FSA / HSA Options
  • 401(K) with a generous company match program
  • Flexible Paid Time Off (aka- unlimited)
  • Paid Parental Leave
  • Hybrid and Remote work schedules are available
  • Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice)
  • Employee Referral Program

About Unlock:
Unlock Health redefines what a marketing and advertising agency can do in healthcare by breaking down walls that have existed for decades. We’ve combined the best teams in healthcare marketing to help every client live their mission – to promote, maintain, and restore health. Our “super agency” approach connects creative, content, and strategy to remove the guesswork from growth, measured by ROI technology. By bringing together the top talent in the industry, we are reshaping the future of healthcare marketing.


Top Skills

BigQuery
Excel
Looker
Snowflake
SQL
Tableau
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The Company
HQ: Nashville, Tennessee
145 Employees
Year Founded: 2023

What We Do

Unlock Health is a technology and services growth platform that connects the dots across managed care and marketing to help healthcare providers solve today's urgent growth needs while building sustainable performance for the future.

Health systems have spent decades limited by the walls separating patient acquisition campaigns, payor contracts, pricing strategy, and the necessary data and technology required to analyze supply/demand, understand markets, and prove ROI. By breaking down those barriers — and delivering the right mix of consulting, services, and tech enablement to fill the gaps — Unlock Health will enable a massive leap forward in growth and performance.

We have brought together the premier network of health and healthcare agencies including SPM, GLC, Dreamscape, and Centretek with industry innovators, Eruptr and DECODE to deliver sustainable growth and CFO-defensible ROI.

We are unlocking the potential that exists within providers to increase revenue, manage costs, and create healthier communities. Together, we're taking the guesswork out of growth

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