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Healthtech • Consulting
Leads day-to-day healthcare communications account management, coordinating clients, vendors, and cross-functional teams. Develops integrated communications plans, messaging, creative briefs, and client materials across paid, earned, owned, and shared channels. Builds reputation and engagement strategies, provides strategic counsel, monitors healthcare and managed care trends, analyzes campaign performance, and identifies opportunities to expand client relationships.
Healthtech • Consulting
Build, monitor, and optimize digital advertising campaigns across paid search, paid social, programmatic, CTV/OLV, and display channels. Manage budgets, bids, audiences, keywords, placements, tracking, pacing, and performance documentation. Support reporting, identify delivery or tracking issues, coordinate with vendors and internal teams, and translate campaign results into actionable recommendations for clients.
Healthtech • Consulting
Leads digital media activation across paid search, social, programmatic, video, CTV, and addressable channels for healthcare clients. Oversees campaign architecture, launches, quality assurance, optimization, pacing, measurement, compliance, budgets, partner governance, and client recommendations. Manages and develops campaign managers, builds scalable operating processes, supports account growth, and serves as a senior media liaison across client and cross-functional teams.
Healthtech • Consulting
Owns end-to-end learning programs, from performance-gap diagnosis and instructional design through delivery, measurement, and continuous improvement. Designs digital, instructor-led, self-paced, microlearning, simulation, and cohort experiences; develops skills taxonomies, capability pathways, and assessments; administers learning technology; and applies AI responsibly to personalize and scale learning. Partners with leaders and HR teams, facilitates AI literacy, measures business impact, and advises when non-training solutions are more appropriate.
Healthtech • Consulting
Support complex organizational and technology transformation programs from strategy through implementation. Develop change plans, communications, training, stakeholder engagement, leadership materials, workforce strategies, and organization design solutions. Assess employee sentiment, adoption, risks, and outcomes using data and insights. Manage project workstreams, client relationships, presentations, proposals, and RFP responses while guiding junior team members and supporting AI-enabled workforce transformation initiatives.
Healthtech • Consulting
Develops clear, compelling, on-brand copy across digital and traditional channels for healthcare clients. Translates strategic briefs into audience-focused messaging, contributes to concepts and brainstorms, owns deliverables through final release, and ensures accuracy, regulatory compliance, and consistent brand voice. Collaborates with creative, strategy, and account teams while managing multiple deadlines, incorporating feedback, and staying current with digital trends and AI writing tools.
Healthtech • Consulting
Lead the strategic design, integration, configuration, and optimization of healthcare marketing technology ecosystems. Architect connections among CRM, EMR/EHR, marketing automation, IVR, scheduling, and patient engagement platforms while ensuring HIPAA compliance, data governance, and scalable data flows. Translate client objectives into technical roadmaps, system architectures, integrations, and patient engagement workflows. Act as the primary technical consultant, presenting solutions to executives and coordinating with clinical, IT, compliance, marketing, and vendor teams.
Healthtech • Consulting
Leads analytics delivery across multiple clients, combining marketing data to evaluate performance, optimize investments, and inform growth decisions. Designs and implements advanced measurement approaches including attribution, incrementality testing, experimentation, and full-funnel measurement. Develops measurement frameworks, communicates insights to clients and senior stakeholders, partners with technical and marketing teams, supports new business, and mentors junior analysts.


