Senior Manager, US Social Media

Posted 18 Hours Ago
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Cambridge, MA, USA
In-Office
105K-152K Annually
Senior level
Healthtech
The Role
Leads Sanofi’s US corporate social media strategy across Meta, YouTube, TikTok, LinkedIn, and other channels. Develops and executes creative social content and campaigns, manages influencer partnerships and approval workflows, coordinates global and cross-functional teams, oversees campaign operations, monitors performance, supports employee training, and evaluates emerging formats and technologies. The role translates business and corporate brand priorities into compelling, compliant social storytelling.
Summary Generated by Built In

Job Title:  Senior Manager, US social media 
Location: Cambridge, MA

About the Job

The Senior Manager, US Corporate Social Media plays a pivotal role in bringing Sanofi’s corporate brand to life across social channels in the United States. This position supports our corporate social media strategy across Meta, YouTube, TikTok and LinkedIn, optimizing efforts that reinforce our commitment to patients, communities, and our people while advancing Sanofi's business priorities. As a creative and strategic communicator with experience developing and executing social media campaigns, this role sits at the intersection of strategy, creative, and operations — bringing above-brand/corporate storytelling to life through creative conception, content execution, and cross-functional partnership. Reporting to the Head of Social Media as part of the US Communications team, this individual will serve as a trusted partner to global digital counterparts and cross-functional stakeholders. This role is hybrid, 3 days in-office, based out of Cambridge, MA.
About Sanofi
We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

Main Responsibilities

  • Work with internal business partners (therapeutic areas, corporate reputation, People & Culture, global counterparts) and supporting agencies to understand social media needs and help develop strategies to bring ideas to life on social channels

  • Develop and execute creative content that ranges in size and format – from static graphics to videos

  • Develop and own above-brand/corporate influencer playbook and process documentation, serving as a centralized resource for cross-functional teams

  • Take ownership of managing US workflows in a centralized Customer Experience Management tool, including oversight of campaign set-up, adherence to processes and cross-team coordination

  • Collaborate with global social media counterparts to ensure consistency and cohesiveness across global corporate channels

  • Monitor campaign performance and contribute learnings to optimize future social media initiatives

  • Support social media employee training and education

  • Evaluate and recommend new social media formats, approaches and technologies to enhance Sanofi’s social presence

About you

Basic Qualifications:

  • Bachelor's degree required

  • 5-8+ years of experience in social media management, digital marketing, or corporate communications, with a track record of translating business goals into compelling social strategies and content

  • Demonstrated success capturing and editing/producing social-first videos

  • Proven track record of creative strategic thinking and execution (management of social campaigns from strategy to reporting, social-first video shooting, editing, publishing)

  • Experience managing influencer partnerships and campaigns (HCPs/DOLs, patients, influencers/content creators)

  • Experience with paid social amplification strategy and working alongside media/paid social teams

  • Strong understanding of social channels and new/emerging formats (LinkedIn, Meta, TikTok, YouTube, Reddit) for strategic corporate storytelling

  • Detail-oriented with strong project management skills to manage multiple campaigns simultaneously

  • Excellent collaboration and communication skills with the ability to work across global and matrixed teams

Preferred Qualifications:

  • Familiarity with social listening, analytics, or reporting tools (e.g., Sprinklr, Brandwatch)

  • Experience managing content approval workflows through medical, legal, and regulatory (MLR) review processes

  • Agency or in-house creative experience conceptualizing above-brand/corporate campaigns from strategic brief through execution is highly preferred

  • Understanding of pharmaceutical compliance and regulatory considerations in social media is highly preferred

Why choose us?

  • Bring the miracles of science to life alongside a supportive, future-focused team.

  • Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

#GD-SA 
 #LI-SA
#GD-SG 
 #LI-GZ

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

Sanofi US endeavours to make our career center accessible to any and all users. If you are experiencing difficulty and need assistance applying online, please call 1-866-SANOFI2 (1-866-726-6342) or click here

US and Puerto Rico Residents Only

Sanofi Inc. and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

North America Applicants Only

The salary range for this position is:

$105.000,00 - $151.666,66

All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.

Skills Required

  • Bachelor’s degree
  • 5–8+ years of experience in social media management, digital marketing, or corporate communications
  • Track record of translating business goals into social strategies and content
  • Experience capturing, editing, and producing social-first videos
  • Experience managing social campaigns from strategy through reporting
  • Experience shooting, editing, and publishing social-first video
  • Experience managing influencer partnerships and campaigns involving HCPs, DOLs, patients, influencers, or content creators
  • Experience with paid social amplification strategy and collaboration with paid social or media teams
  • Strong understanding of LinkedIn, Meta, TikTok, YouTube, Reddit, and emerging social formats
  • Strong project management skills and ability to manage multiple campaigns simultaneously
  • Excellent collaboration and communication skills across global and matrixed teams
  • Familiarity with social listening, analytics, or reporting tools such as Sprinklr or Brandwatch
  • Experience managing content approval workflows through medical, legal, and regulatory review processes
  • Agency or in-house creative experience developing corporate campaigns from strategic brief through execution
  • Understanding of pharmaceutical compliance and regulatory considerations in social media

Sanofi Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sanofi and has not been reviewed or approved by Sanofi.

  • Retirement Support Retirement support stands out through a notably strong 401K matching structure (e.g., 150% match up to a 6% contribution), which materially boosts total rewards for long-tenured employees.
  • Parental & Family Support Parental and family support is positioned as unusually robust, including a global gender-neutral paid parental leave standard (14 weeks) and added supports such as childcare assistance and adoption/surrogacy/infertility help.
  • Equity Value & Accessibility Equity participation is made more accessible via an Employee Stock Purchase Plan that includes a meaningful purchase discount and matching/free-share mechanics, increasing perceived total compensation beyond base pay.

Sanofi Insights

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The Company
HQ: Paris
85,000 Employees
Year Founded: 1973

What We Do

We are Sanofi, an innovative global healthcare company. We chase the miracles of science to improve people’s lives. Our team, across some 100 countries, is dedicated to transforming the practice of medicine by working to turn the impossible into the possible. We provide potentially life-changing treatment options and life-saving vaccine protection to millions of people globally, while putting sustainability and social responsibility at the center of our ambitions. Interactions with this account must comply with the Terms: https://bit.ly/sanofi-terms

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