Job Description Summary:
Job Title: Senior Manager, Strategy Integration, Iberia
Location: Madrid
Reports to: Senior Director, Franchise Strategy, Iberia
Role Overview
As Strategy Integration Senior Manager for Iberia, you report to the Iberia Strategy Integration Director as part of the Europe-wide Strategy team, and play a key role in supporting, influencing and challenging our Iberia leadership team – ensuring alignment between vision, strategies, business plans and measuring results.
You will act as an objective advisor to franchise leadership and system partners, integrating system priorities, orchestrating strategic routines, and leading critical cross-functional initiatives that unlock long-term value. You will bring strong strategic thinking, deep understanding of system economics, and the ability to simplify complexity while fostering alignment across the system.
You will work in close collaboration with various Iberia-based teams, with the Europe Operating Unit (OU) Strategy teams, as well as with our bottling partner Coca-Cola European Partners Iberia.
What You’ll Do for Us
Serve as a strategic partner to the Iberia Leadership Team, supporting business decisions, business planning, and performance management through robust analytics and strategic tools.
Integrate holistic, actionable insights across Spain, Portugal, and the broader system to drive the growth agenda, both in‑year and future‑facing.
Lead the development, definition, and communication of the Iberia strategic agenda, ensuring alignment of system priorities and clear translation into market‑level strategies.
Lead high‑impact, cross‑functional strategic initiatives, integrating analytics, competitive insights, and long‑term performance perspectives to shape strategic direction.
Pull and synthesize data and insights from multiple functions and systems to identify granular regional opportunities and convert them into actionable commercial levers.
Provide unified, insight‑rich storytelling for leadership forums and System Leadership Meetings, clearly articulating risks, opportunities, performance drivers, and forward‑looking implications.
Ensure strong preparation, governance, and execution of key system routines, enabling informed, insight‑led decision‑making.
Develop actionable competitive and market insights to support fact‑based strategic recommendations.
Act as a trusted, objective advisor to franchise leaders and bottler stakeholders, collaborating closely with cross‑functional teams and bottling partners.
Qualifications/ What we look for:
8+ years of experience in strategy, consulting, finance, or franchise leadership roles within complex, matrixed organizations.
Proven track record of leading cross-functional strategic initiatives, influencing senior leaders, and delivering measurable business impact.
Solid business acumen: translate data into insights to help inform key business decisions.
Deep understanding of the local market, including regulatory frameworks, competitive dynamics, and consumer trends.
Strong expertise in strategic planning, insight generation, executive storytelling, and stakeholder management, with a solid understanding of the Coca‑Cola system.
Problem framing and problem-solving: ability to structure and coordinate / lead cross functional complex analysis, initiatives, or efforts.
Storytelling: clearly communicate ideas, storylines, recommendations to key stakeholders in a well-structured, formatted and compelling manner, able to turn complex information to visual and understandable information for different audiences - including strong Word, PowerPoint and Excel competence.
Show an ability to elevate speech and get the big picture, ability to voice up but also to execute the decisions made.
Transversal management capabilities and good project management skills, strong collaboration skills.
Business fluency in English required, Spanish Mandatory, Portuguese a plus. Willingness to travel across Europe (approx. 10%).
What We’ll Do for You
You will join our team and contribute to driving the growth of some of the world’s most iconic & innovative brands.
You will grow as a member of our diverse and multi-cultural team in Europe.
You will be part of an inclusive, high-performance team that values curiosity, impact, and strategic foresight.
Skills:
Brand Positioning, Brand Storytelling, Channel Management, Channels Strategy, Collaborative Leadership, Communication, Competitive Assessments, Consumer Segmentation, Consumer Trends, Decision Making, Digital Media Strategy, Group Problem Solving, Media Planning, Microsoft Office, Quantitative Research, Retail Marketing Strategy, Social Media Strategies, Syndicated Research, Waterfall ModelLocation(s):
SpainCity/Cities:
MadridTravel Required:
00% - 25%Relocation Provided:
NoJob Posting End Date:
June 4, 2026Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
Skills Required
- 8+ years of experience in strategy, consulting, finance, or franchise leadership roles
- Proven track record of leading cross-functional strategic initiatives
- Solid business acumen to translate data into insights
- Deep understanding of local market including regulatory and consumer trends
- Strong expertise in strategic planning and stakeholder management
- Excellent storytelling and communication skills
- Project management skills and collaboration abilities
- Business fluency in English and Spanish, Portuguese a plus
The Coca-Cola Company Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Coca-Cola Company and has not been reviewed or approved by The Coca-Cola Company.
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Retirement Support — Retirement benefits are positioned as a standout, combining a 401(k) match with a company-funded cash-balance pension and an employee stock purchase plan match that together materially increase long-term package value.
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Healthcare Strength — Health coverage is described as broad and feature-rich, including national medical coverage plus specialized add-ons like virtual care, second opinions, oncology navigation, fertility support, and chronic-condition programs.
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Leave & Time Off Breadth — Time-off benefits are outlined with structured vacation accrual that increases with tenure and a holiday program that includes both set and floating days.
The Coca-Cola Company Insights
What We Do
The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories. In addition to the company’s Coca-Cola brands, our portfolio includes some of the world’s most valuable beverage brands, such as AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, innocent smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater and ZICO coconut water.
