Senior Manager, Strategic Communications & Growth

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Washington, DC, USA
In-Office
83K-100K Annually
AdTech • Information Technology
The Role

Interactive Strategies is looking for a Senior Manager, Strategic Communications & Growth, to play a key role in shaping how we tell our story and building lasting client relationships.

In this role, you’ll lead new business and marketing efforts that position Interactive Strategies as a trusted partner to prospective clients across sectors. From developing thoughtful proposals and presentations to guiding integrated marketing initiatives, you’ll help translate our expertise into clear, compelling narratives that resonate with prospective clients. If you enjoy leading cross-team collaboration and building meaningful relationships, we'd love to hear from you!

Responsibilities

As Senior Manager, Strategic Communications & Growth, you will be responsible for leading business development and marketing efforts for the company. The role encompasses the following core responsibilities:  

Business Development 

  • Qualify inbound leads and build new client relationships. 
  • Develop thoughtful proposals and presentations that include original strategic thinking and ideas. 
  • Work across teams (Strategy, Design, Content, Technology & Marketing) to develop detailed and accurate project budget estimates. 
  • Maintain and improve the library of proposal and presentation templates, keeping them up to date and recommending improvements where appropriate. 
  • Maintain relationships with clients established during the new business process to foster account growth and support project teams. 
  • Collaborate across teams to continuously improve the use of Hubspot CRM to capture client data, track revenue, create email lists, and manage client communications.  

Marketing 

  • Lead cross-functional collaborative efforts to develop and execute annual, quarterly, and monthly marketing plans across paid, earned, and owned channels to broaden our IS brand awareness. 
  • Collect, interpret, and report paid campaign performance data and make optimization recommendations to executive leadership on a quarterly basis.  
  • Lead weekly New Business & IS Marketing meeting to keep leadership informed on all active proposals, leads, and marketing efforts.  
  • Own the management of the IS organic/owned content editorial calendar.  
  • Manage annual award and directory submissions.  
  • Oversee the production of website content, including case studies, blog posts, and updates to general services pages.  
  • Manage the planning and execution of IS-hosted webinars.  
  • Identify speaking opportunities where key staff can present and help raise awareness of the company with potential clients. 
  • Identify and attend networking events to connect with potential clients.  
  • Support the operations team in the planning of IS.  
  • Nurture partnerships with technology providers. 

Requirements
  • Bachelor’s degree in Marketing, Communications, Business, or related field 
  • 5-7 years of experience in B2B marketing and/or business development  
  • Strong writing, editing, and presentation skills are critical  
  • Organized, detail-oriented, and comfortable managing multiple projects 
  • Proficiency in Microsoft Word, Excel, PowerPoint, Figma 
  • Experience with CRM platforms such as HubSpot and project management platforms such as Teamwork is a plus 
  • A proactive, collaborative working mindset  
  • Sound judgement and a willingness to learn and adapt to evolving business needs 

WHAT WE OFFER 

  • Salary range $82,500-$100,000 per year (dependent upon experience & skills).   
  • A collaborative, supportive team environment.  
  • Flexible work schedule, including remote work options.   
  • A beautiful office in Washington D.C., where local staff go to the office 2x/week.  
  • Opportunities for professional growth and skill development.  
  • Exposure to a variety of industries, with a strong focus on nonprofits.  
  • Access to training, conferences, and networking opportunities. 


Benefits

We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy." This means a few things: (1) we care as much about quality as we do about budgets, (2) we find the strengths in each employee and nurture them, (3) we encourage a culture that values innovation and creative freedom, and (4) we want you to have fun while you’re at the office. We may be an agency, but we understand that you have a life outside of work.

We allow our employees creative freedom. We treat them with respect. We value their opinions. In that spirit, we offer the following benefits:

  • Company-sponsored health, vision and dental insurance
  • Pre-tax Flexible Spending Account (FSA)
  • Profit sharing
  • 4 weeks of PTO to start, 5 weeks at year 3
  • Company-paid short-term and long-term disability
  • Company-paid life and AD&D insurance
  • 11 paid holidays
  • 401k with company match
  • New business referral bonus
  • Professional development opportunities
  • Flexible work schedule
  • Pre-tax DC Metro SmartBenefits

A Little About Us:

We’re a DC-based digital agency with a national reach and a strategy-first mindset. We partner with nonprofits, associations, and mission-driven companies to help them connect more meaningfully with their audiences. We’re proud to be a certified LGBTBE business and an equal opportunity employer. We believe diverse voices lead to stronger work—and stronger impact.

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The Company
Washington, DC
68 Employees
Year Founded: 2001

What We Do

nteractive Strategies is a boutique digital agency whose strength lies in understanding the complex relationship that exists between strategy, design, content, usability, technology and marketing. By addressing each of these areas equally, we create meaningful web experiences that provide a measurable return for our clients. Each principal at Interactive Strategies comes from a large agency background where they helped shape online strategies for leading firms, including First USA/Bank One, DuPont, Accenture, Bacardi, Budget/Avis, Royal Caribbean, Ford and more. Now working together, each member of Interactive Strategies’ team is committed to providing superior client service and attention to detail.

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