Senior Manager, Social Media & Digital Storytelling

Posted 4 Hours Ago
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Atlanta, GA, USA
In-Office
Senior level
Retail • Software • Consulting
The Role
Lead global social and digital media strategy and execution across corporate channels. Build executive presence, develop channel-specific content (including video), manage editorial calendars, monitor trends, measure performance, partner cross-functionally, and scale governance, reporting, and agency/freelancer support to drive brand visibility and business results.
Summary Generated by Built In
We create possibilities that move life and commerce forward

Welcome to Manhattan. Every day, our supply chain commerce technology connects two billion people to 20 billion consumer choices. In the warehouse, on the road and in the store, we make what was once impossible, possible. If you want to tackle complex problems and redefine markets, you’ve come to the right place.

What You’ll Do

  • Lead the strategy and execution for the company’s global social and digital media presence across corporate channels
  • Build and manage a forward-looking social media roadmap that supports brand visibility, thought leadership, product marketing, corporate communications, demand generation, and employer brand objectives
  • Partner closely with executives to strengthen executive presence on social channels through content development, calendar management, platform strategy, and audience engagement
  • Expand the company’s presence on emerging and influence-driven platforms such as YouTube, Reddit, Substack, Linkedin groups and other communities relevant to supply chain, commerce, AI, and enterprise technology
  • Develop channel-specific content strategies that reflect platform behavior, audience expectations, and business goals
  • Create, edit, and publish high-quality content including social copy, video concepts, executive posts, newsletters, community posts, and campaign assets
  • Translate complex enterprise technology, SaaS, and supply chain topics into engaging, relevant, and accessible digital content
  • Manage editorial calendars and ensure a consistent, timely, and high-quality publishing cadence across channels
  • Monitor trends, conversations, and competitive activity to identify timely opportunities for the brand and executives to participate in relevant discussions
  • Build and scale reporting frameworks to measure channel performance, engagement, audience growth, share of voice, and business impact
  • Use analytics and insights to continuously optimize content, channel mix, and platform strategy
  • Partner with PR, brand, content, product marketing, customer marketing, demand generation, and creative teams to align messaging and campaigns across channels
  • Support major company moments such as product launches, customer stories, media opportunities, conferences, and corporate announcements
  • Help establish governance, best practices, and playbooks for social media publishing, executive engagement, and community participation
  • Manage agency and freelancer support as needed

What We’re Looking For

  • Approximately 10 years of experience in social media, digital content, corporate communications, brand marketing, or related roles
  • Strong experience managing corporate social media for a B2B, SaaS, enterprise technology, or fast-paced technology company
  • Proven success building executive social presence and thought leadership programs
  • Demonstrated experience growing and managing presence on both established and emerging platforms
  • Strong planning, writing and editing skills with the ability to adapt tone for corporate brand, executive voice, and different digital audiences
  • Excellent editorial judgment and a sharp understanding of what drives engagement, relevance, and credibility in B2B digital channels
  • Strong grasp of social analytics, reporting, and platform performance metrics
  • Experience working cross-functionally with executives and senior stakeholders in a fast-moving environment
  • Ability to manage multiple priorities, turn content quickly, and maintain high standards under tight timelines
  • Comfort with video-led content strategy, community engagement, and audience-building approaches beyond traditional social media
  • Familiarity with supply chain, commerce, logistics, enterprise software, or adjacent industries is preferred
  • Bachelor’s degree in communications, journalism, marketing, public relations, or a related field preferred

What Success Looks Like

  • A stronger, more consistent, and more differentiated corporate social presence
  • Increased executive visibility and engagement across key channels
  • Meaningful audience growth and stronger engagement on both core and emerging platforms
  • High-quality digital storytelling that supports brand authority and business priorities
  • A modern, measurable social and digital media engine that helps position the company as a category leader

Why This Role Matters

This is a high-impact role withing the company’s corporate communications team. The perfect candidate will be one who understands how to connect corporate narrative, executive presence, and digital storytelling in a way that drives relevance and influence. If you are excited by the opportunity to help shape the voice of a fast-paced supply chain and commerce SaaS company and build a stronger presence across the platforms that matter now and in the future, we’d love to hear from you.

#LI-TS1

Committed to diversity and inclusion

At Manhattan, it’s about more than just the work. From cultural celebrations to interest groups to volunteer opportunities, your true self is always welcome here. Our team members’ backgrounds, experiences and perspectives add to us as a whole and make us unique.

We are proudly an Equal Employment Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a veteran.  In the United States, Manhattan Associates participates in the Employment Eligibility Verification Program (E-Verify) operated by the Department of Homeland Security in partnership with the Social Security Administration. Participation in the E-Verify Program allows Manhattan to confirm the employment eligibility of all newly hired employees after the Employment Eligibility Verification Form (Form I-9) has been completed.

Skills Required

  • Approximately 10 years of experience in social media, digital content, corporate communications, brand marketing, or related roles
  • Strong experience managing corporate social media for B2B, SaaS, or enterprise technology companies
  • Proven success building executive social presence and thought leadership programs
  • Demonstrated experience growing and managing presence on established and emerging platforms
  • Strong planning, writing, and editing skills with ability to adapt tone for corporate and executive voices
  • Excellent editorial judgment and understanding of engagement drivers in B2B digital channels
  • Strong grasp of social analytics, reporting, and platform performance metrics
  • Experience working cross-functionally with executives and senior stakeholders
  • Ability to manage multiple priorities, turn content quickly, and maintain high standards under tight timelines
  • Comfort with video-led content strategy, community engagement, and audience-building beyond traditional social media
  • Familiarity with supply chain, commerce, logistics, enterprise software, or adjacent industries
  • Bachelor's degree in communications, journalism, marketing, public relations, or related field

Manhattan Associates Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Manhattan Associates and has not been reviewed or approved by Manhattan Associates.

  • Fair & Transparent Compensation Pay is generally characterized as on par with industry standards and often described as fair or above average, with stronger competitiveness in certain roles and at higher seniority. The overall picture suggests a “solid but not standout” base-compensation experience that can feel better when variable pay or role leverage is higher.
  • Wellbeing & Lifestyle Benefits Well-being programs are positioned as a notable strength, including mental-health resources and support tools such as Headspace access, an EAP, and financial-wellness offerings. These lifestyle-oriented extras appear to elevate the perceived total rewards value beyond salary alone.
  • Parental & Family Support Family-support benefits are highlighted through caregiving assistance (e.g., Care.com access) and the presence of maternity and paternity/partner leave. The existence of dedicated family and caregiver support contributes positively to the overall benefits perception.

Manhattan Associates Insights

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The Company
HQ: Atlanta, GA
3,418 Employees
Year Founded: 1990

What We Do

For more than 30 years we have earned a reputation for building technology solutions that solve the most complex business problems in supply chain, inventory and omnichannel.

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