Senior Manager, SMB Sales

1Password is growing faster than ever. We’ve surpassed $400M in ARR and we’re continuing to accelerate, earning a spot on the Forbes Cloud 100 for four years in a row and teaming up with iconic partners like Oracle Red Bull Racing and the Utah Mammoth.

About 1Password

At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Extended Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 180,000 businesses, from Fortune 100 leaders to the world’s most innovative AI companies, trust 1Password to help their teams securely adopt the SaaS and AI tools they need to do their best work.

If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.

The Senior Manager, SMB Sales is a second-line sales leader responsible for driving strategy, execution, and performance across the SMB (Small and Medium-sized Business) segment in North America. This role leads a team of Sales Managers who in turn lead teams of Account Executives to deliver exceptional revenue growth, operational rigor, and a high-performance culture.

Aligned to either the East or West SMB territory, the Senior Manager sets strategic direction, coaches and develops people leaders, ensures predictable execution, and strengthens cross-functional alignment with Marketing, Sales Development, Enablement, RevOps, and Customer Success.

Expectations of this role

While currently designated as a remote role, this role will eventually be designated as an in-office role based out of Austin. You will be expected to work from 1Password’s Austin location on a full-time basis (3-5 days/week).

What We’re Looking For

• 8+ years of SaaS (Software As a Service) sales leadership experience, including 2+ years managing people leaders (second-line leadership); cybersecurity experience preferred.

• Proven ability to drive revenue growth and scale high-performing SMB or Commercial sales teams.

• Demonstrated success setting strategy and translating it into measurable, repeatable execution.

• Strong executive presence and communication skills, with the ability to influence and partner across the organization.

• Deep understanding of SMB sales motions, including inbound, outbound, and partner-led approaches.

• Proficiency with Salesforce, Looker, Outreach, Sales Navigator, and other sales productivity tools.

• Analytical, data-driven decision-maker skilled at diagnosing performance trends and improving forecast accuracy and pipeline health.

• Experience coaching and developing managers, with a focus on talent growth and succession planning.

• Bonus: Familiarity with 1Password or similar security and productivity tools.

What You’ll Do

• Define and drive the SMB Sales strategy for the assigned territory, setting clear annual and quarterly expectations for Sales Managers and their teams.

• Lead, develop, and mentor Sales Managers to strengthen leadership capability, performance management, and team health.

• Build and maintain a predictable, data-driven SMB sales motion with disciplined pipeline management, accurate forecasting, and consistent execution.

• Implement scalable processes, operational cadences, and inspection frameworks to ensure rigor across the sales organization.

• Partner cross-functionally with Marketing, SDR (Sales Development Representatives), Enablement, RevOps, and Customer Success to improve lead flow, refine GTM (Go To Market) execution, and enhance customer experience across the SMB lifecycle.

• Use performance insights, competitive intelligence, and market trends to identify opportunities, address risks, and continuously improve regional performance.

• Foster a culture of inclusion, psychological safety, accountability, and continuous improvement.

• Represent the SMB field organization in strategic planning forums, elevating customer insights and frontline feedback to influence broader company strategy.

• Lead organizational change by clearly communicating objectives, resolving challenges, and ensuring successful adoption of new tools, processes, and systems.

• Invest in leadership development and succession planning across the SMB organization by providing structured coaching, career development, and growth opportunities.

USA-based roles only: The annual base salary for this role is between $121,000 USD and $163,000 USD, and is commission-eligible. This role is also immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.
At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.
Our culture
At 1Password, we prioritize collaboration, clear and transparent communication, receptiveness to feedback, and alignment with our core values: keep it simple, lead with honesty, and put people first.
You’ll be part of a team that challenges the status quo, and is excited to experiment and iterate in search of the best solution. That said, 1Password is not for everyone. Our work is demanding, we strive for excellence, and the pace is fast. We need people who are keen to take on challenging problems, who seek feedback to grow, and who are driven to make an impact. If you're looking for a place where you can settle into a comfortable routine, this might not be the right fit for you. We’re looking for individuals who are proven experts in their fields, as well as those who are highly adaptable, can thrive in ambiguity and through change, are curious, and above all deliver results.
We are committed to leveraging cutting-edge technology—including AI—to achieve our mission. We also understand that thinking critically about AI in its current forms will help us create better solutions for our customers and ourselves with its future forms, which will help us continue to close the gap between security and privacy and achieve our mission. We want team members at all levels to take the approach of actively learning AI best practices, identifying opportunities to apply AI in meaningful ways, and driving innovative solutions in their daily work. Embracing the future of AI isn't just encouraged at 1Password—it's an essential part of how we will be successful at 1Password.
Our approach to work
We recognize the power of both in person collaboration and remote work. Some roles are designated as remote-first, with an expectation that individuals work from their homes majority of the time, while others are designated as in-office roles, with an expectation of being on-site on a regular basis. We recognize that certain roles benefit from regular, in-person connection to support collaboration, team cohesion, and customer engagement.
For all roles, occasional travel may be required. This includes things like: department-wide offsites, quarterly department meetings and periodic customer events. These events are typically held in varying locations across Canada, USA and/or EMEA. In leadership roles, you can expect to travel once per month on average.
Note: All go-to market roles will have an in-person onboarding in Toronto.
What we offer
We believe in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at what we currently offer:
Health and wellbeing
👶 Maternity and parental leave top-up programs
🩺 Competitive health benefits
🏝 Generous PTO policy
Growth and future
📈 RSU program for most employees
💸 Retirement matching program
🔑 Free 1Password account
Community
🤝 Paid volunteer days
🏆 Peer-to-peer recognition through Bonusly
🌎 Remote-first work environment
*Some roles in our GTM team are currently being hired for in-person hybrid work in Toronto and Austin. These roles will specify on the posting.

You belong here.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at [email protected] and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

1Password uses artificial intelligence (AI) and machine learning (ML) technologies, including natural language processing and predictive analytics, to assist in the initial screening of employment applications and improve our recruitment process. See here for the latest third party bias audit information. If you prefer not to have your application assessed using AI/ML features, you may opt out by completing this form. For additional information see our Candidate Privacy Notice.