Senior Manager of Sales Training

Title: Sr. Manager Sales Training

Location: Westlake, TX Corporate Office

About the Role

The Sr. Manager Sales Training plays a dual role as a leader and contributor, leveraging cutting-edge learning technologies—including AI-powered tools—to design, deliver, and evolve scalable sales training programs that build capabilities across the global organization. This role requires strong technical acumen in both traditional and emerging AI-driven L&D and sales enablement solutions, with the ability to evaluate, implement, and optimize technologies that enhance learning effectiveness and sales performance.

Reporting to the Sr. Director of Global L&D, this role partners closely with Sales Leadership to deliver onboarding, coaching, certifications, and mentoring aligned with business objectives while staying ahead of AI innovations transforming the sales and learning landscape.

Key Responsibilities Training Design & Delivery

• Design and deliver comprehensive sales training programs, including onboarding, performance coaching, and certifications
• Facilitate instructor-led training sessions (in-person and virtual via Microsoft Teams)
• Redesign and innovate global sales learning offerings, integrating existing sales playbooks and methodologies created by the Enablement team into scalable training solutions
• Develop engaging content using modern tools including Articulate, Synthesia, Canva, and Microsoft Suite

AI-Powered Learning Innovation

• Leverage AI-powered tools to create personalized, adaptive learning experiences and scale content production (e.g., AI video generation, AI coaching simulations, automated content curation)
• Integrate AI-driven sales enablement technologies into training programs, including AI conversation intelligence, predictive analytics, and AI sales assistants

• Stay current with AI innovations in L&D and sales, evaluating and piloting emerging tools to enhance learning effectiveness and sales performance
• Design AI-augmented coaching programs that use conversation intelligence and performance data to deliver just-in-time learning interventions

Leadership & Collaboration

• Manage and mentor one direct report, fostering their professional development
• Lead sales mentorship and leadership coaching certification programs
• Present regularly at key events, including the Sales & Marketing Kickoff (SMKO)
• Collaborate cross-functionally with Sales, Marketing, Product, and Enablement teams
• Participate in cross-functional councils to align on sales readiness needs while maintaining scope within L&D

Measurement & Administration

• Measure learning effectiveness through Kirkpatrick's model and L&D KPIs, incorporating AI-driven analytics where applicable
• Administer LMS via Percipio (Skillsoft) and optimize platform capabilities
• Track and report on training ROI and impact on sales performance metrics

Required Qualifications Experience

• 5+ years of experience in instructional design and training delivery
• 3+ years in frontline sales or sales enablement function
• 2+ years in people leadership roles

Technical Skills & Tools

• Experience with Salesforce CRM and Microsoft 365 suite
• Proficiency in learning design software: Articulate Storyline, Adobe Creative Suite, Synthesia, Canva, or equivalent
• Experience with Learning Management Systems: Percipio or equivalent

·Experience with AI-powered learning technologies such as:

• AI content creation tools (Synthesia, D-ID, Descript, or similar)
• AI-driven LMS/LXP platforms with adaptive learning capabilities
• AI coaching and simulation platforms (Rehearsal, Quantified, or similar)

·Familiarity with AI sales enablement tools including:

• Conversation intelligence platforms (Gong, Chorus, Clari, or similar)
• AI-powered CRM features and predictive analytics in Salesforce
• AI sales assistants and automation tools

Core Competencies

• Deep knowledge of adult learning principles and Kirkpatrick's evaluation model
• Proficiency in live and virtual facilitation
• Strong project management practices and skill set
• Demonstrated ability to evaluate and implement AI solutions that improve learning outcomes and sales performance
• Understanding of AI ethics, data privacy, and responsible AI use in learning and sales contexts

Preferred Qualifications

• Certification in Franklin Covey's Helping Clients Succeed or Sales Model equivalent
• Familiarity with Challenger, MEDDPICC, or similar sales frameworks
• Certification or coursework in AI applications for learning design or sales enablement
• Experience implementing generative AI tools (ChatGPT, Claude, Copilot) into training workflows
• Knowledge of AI-driven personalization and adaptive learning methodologies
• Familiarity with prompt engineering for creating AI-assisted learning content
• Experience with AI analytics platforms that measure learning transfer and sales behavior change