Senior Manager, Sales Compensation Strategy & Incentives

Posted 2 Days Ago
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Framingham, MA, USA
In-Office
Senior level
Retail
The Role
Lead design, implementation, and administration of sales incentive and commission programs. Build compensation models, forecast payouts, run contests and SPIFFs, analyze performance, maintain governance, and partner cross-functionally to ensure compliance and alignment. Drive communications, training, and executive reporting to optimize sales behaviors and outcomes.
Summary Generated by Built In

Our world class sales and sales support teams work directly with businesses of all sizes to offer products and services to meet our customers’ unique needs. We are committed to understanding our customers and use best-in-class sales tools and technology to find the best solutions. We’re constantly discovering new ways to reach our goals, taking time to develop our skills, and investing in our career growth, so we can enjoy lucrative opportunities and grow our careers both within and beyond sales.

The Senior Manager of Sales Incentive Compensation is a strategic leadership role responsible for the design, implementation, and administration of sales incentive compensation plans. This position oversees the development and execution of sales contests, promotions, and incentive programs to drive sales performance and achieve business objectives. The incumbent will collaborate cross-functionally to ensure alignment with sales strategies and objectives.

What you’ll be doing: 

Sales Compensation Strategy & Design

  • Lead the design, implementation, and administration of sales compensation programs that align with company objectives, support growth targets, and drive desired sales behaviors. 
  • Partner with Sales Leadership, Finance, HR, and Sales Operations to develop compensation strategies that balance motivation, performance, and fiscal responsibility. 
  • Design and manage incentive programs including commissions, bonuses, SPIFFs, accelerators, and sales contests. 
  • Conduct market benchmarking and assess industry trends to ensure compensation programs remain competitive and effective. 

Compensation Planning, Modeling & Governance

  • Develop financial models and forecasting analyses to evaluate compensation plan effectiveness, payout scenarios, and budget impact. 
  • Analyze sales performance data and compensation outcomes to identify trends, risks, and opportunities for optimization. 
  • Conduct regular plan reviews and recommend adjustments to improve performance, retention, scalability, and alignment to business priorities. 
  • Maintain compensation governance processes, policies, and controls to ensure accuracy, consistency, and compliance. 
  • Partner with Finance during monthly and quarterly close processes to support accruals, payout forecasting, and reporting. 

Communication, Enablement & Change Management

  • Lead rollout and communication of compensation plans, ensuring clarity, transparency, and adoption across sales organizations. 
  • Develop training materials, plan documentation, FAQs, and enablement sessions for sales teams and managers. 
  • Present compensation insights, recommendations, and program performance to senior leadership and cross-functional stakeholders. 

Sales Contest Management

  • Design and administer sales contests and short-term incentive programs aligned to strategic business objectives. 
  • Define contest rules, scoring methodologies, eligibility requirements, and success metrics. 
  • Create and distribute contest communications and performance updates to drive engagement and participation. 
  • Evaluate contest effectiveness and provide recommendations for future program enhancements. 

Cross-Functional Partnership & Compliance

  • Partner closely with HR, Legal, Finance, Payroll, and Sales Operations to ensure compensation programs comply with company policies and regulatory requirements. 
  • Support audit requests and maintain documentation related to compensation plans, approvals, and payout processes. 
  • Stay informed on emerging trends, best practices, and technologies in sales compensation and incentive design. 

What you bring to the table: 

  • Proven ability to design and evolve sales compensation programs that influence seller behavior and drive measurable business outcomes. 
  • Strong analytical mindset with experience building and leveraging compensation models to inform decisions, forecast outcomes, and optimize performance. 
  • Ability to translate ambiguous business needs into structured, scalable compensation solutions. 
  • Confidence and executive presence to influence, challenge, and partner with senior sales and cross-functional leaders. 
  • Experience leading end-to-end execution of incentive programs, including design, communication, tracking, and payout. 
  • Strong attention to detail with the ability to anticipate downstream impacts and manage complex processes with accuracy. 
  • Highly self-directed, with a track record of operating autonomously and driving work forward in fast-paced, evolving environment.

What’s needed- Basic Qualifications: 

  • 8+ years of progressive experience in sales compensation, incentive design, or sales operations, including hands-on experience building compensation models and designing incentive programs that drive sales performance.
  • 3+ years of management experience.
  • Experience developing and using compensation models to forecast performance, analyze payouts, and support business decision-making.
  • Experience designing and managing short-term incentive programs (e.g., sales contests, SPIFFs) from concept through execution and payout.

What’s needed- Preferred Qualifications: 

  • Bachelors in Business Administration, Finance, Human Resources or related field of study.
  • Proven experience in designing and implementing sales incentive compensation plans.
  • Strong analytical skills with the ability to interpret sales performance data.
  • Excellent understanding of sales processes, metrics, and best practices.
  • Master's degree in Business Administration or related field.
  • Certification in Sales Compensation or related field.
  • Experience in retail, B2B sales, or consumption-based revenue models.

We Offer:

  • Inclusive culture with associate-led Business Resource Groups
  • 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!


The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.

#LI-AF1


About UsStaples is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

Skills Required

  • 8+ years progressive experience in sales compensation, incentive design, or sales operations, including hands-on experience building compensation models and designing incentive programs.
  • 3+ years of management experience.
  • Experience developing and using compensation models to forecast performance, analyze payouts, and support business decision-making.
  • Experience designing and managing short-term incentive programs (e.g., sales contests, SPIFFs) from concept through execution and payout.
  • Bachelors in Business Administration, Finance, Human Resources, or related field of study.
  • Proven experience in designing and implementing sales incentive compensation plans.
  • Strong analytical skills with the ability to interpret sales performance data.
  • Excellent understanding of sales processes, metrics, and best practices.
  • Master's degree in Business Administration or related field.
  • Certification in Sales Compensation or related field.
  • Experience in retail, B2B sales, or consumption-based revenue models.

Staples Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Staples and has not been reviewed or approved by Staples.

  • Wellbeing & Lifestyle Benefits Wellbeing offerings are described as broad, including wellness reimbursements, emotional support and coaching, legal services, identity theft protection, and pet insurance. Employee discounts and select on-site amenities are also positioned as meaningful add-ons beyond basic coverage.
  • Leave & Time Off Breadth Time-off provisions are presented as relatively expansive, including paid time off, company-recognized holidays, and a personal or flexible holiday option. Vacation that grows with tenure and PTO flexibility are highlighted as valued elements.
  • Inclusive Benefits Coverage Healthcare benefits explicitly include gender-affirming care alongside medical, dental, and vision coverage. Family and caregiver programs also include support that references LGBTQ+ considerations and broader life-stage needs.

Staples Insights

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The Company
HQ: Framingham, MA
Year Founded: 1986

What We Do

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

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