Key Responsibilities:
- Develop and lead go-to-market strategies for new products, features, and updates, ensuring a customer centric approach.
- Develop end-to-end GTM plans, including product positioning, messaging, pricing, target audience, competitive differentiation, and launch timelines.
- Define and Monitor success metrics for assigned product portfolio and ensure plans are data-driven and measurable.
- Define and lead growth initiatives for existing products and collaborate with sales leadership on enablement programs to ensure success.
- Lead and oversee product launches from concept to execution, including beta testing, release scheduling, and cross-department coordination.
- Conduct ongoing market research and competitive analysis to identify market trends, customer needs, and gaps in the product portfolio.
- Collaborate with product management to translate market feedback and customer insights into recommended improvements and development priorities.
- Collaborate with Marketing on demand generation initiatives, customer communication, and content strategy to support product launches and ongoing product marketing.
Essential Skills & requirements:
- Degree holder with major in Business Administration, Marketing, Project Management, Technology or related disciplines.
- At least 8 years’ experience of B2B pre-sales / solutions consulting/ product management / project management on data analytics products / industry
- Strong understanding of market research, competitive analysis, and customer needs assessment
- Proven track record of managing product launches and go-to-market strategies
- Analytical capabilities to assess market performance and adjust strategies accordingly, results oriented, with proven ability to multitask and prioritize
- Strong strategic thinking and the ability to translate business goals into actionable GTM plans.
- Excellent project management skills, including the ability to manage multiple stakeholders and deadlines.
- Excellent communication, project management and presentation skill
- Independent, detailed mind and a good team player
- Ability to effectively collaborate with cross-functional teams including marketing, sales, finance, commercial operations and analytics teams
- Proficiency in Microsoft Office Suite skills
- Show an ownership mindset in everything you do. Be a problem solver, be curious and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
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What We Do
For almost 200 years, Dun & Bradstreet has helped clients and partners grow and thrive through the power of data, analytics, and data-driven solutions. Our more than 6,000 employees around the world are dedicated to this unique purpose, and we are guided by important values that make us the established leader in business decisioning data and analytical insights. Our data & insights are valuable at all phases of a business lifecycle and whatever the economic environment.
Why Work With Us
We are at a transformational moment in our company journey, and we’re excited about it. Each day, we are taking steps to transform our culture into one that activates our people’s best work, exploring what needs to change to accelerate creativity and innovation, and challenging ourselves to think differently about how we interact.
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