Senior Manager, Partner Marketing

At Qualia, we've built the leading B2B real estate technology that transforms the home buying and selling experience into a simple, secure, and enjoyable process. Our SMB and Enterprise products bring together users from across the real estate ecosystem---homebuyers and sellers, lenders, title and escrow agents, and real estate agents---onto a single shared digital closing platform, providing greater clarity and transparency to real estate transactions. Today, through our business customers across the country, millions of consumers use Qualia to close on homes every year.

Qualia is one of the few at-scale vertical SaaS companies with state-of-the-art agentic AI capabilities, which gives us a once-in-a-generation opportunity to transform how real estate transactions are processed. With recent breakthroughs in multi-agent AI, we’re positioned to automate major components of the industry and unlock value far beyond traditional SaaS economics.

The Senior Manager, Partner Marketing will be responsible for developing and executing strategic marketing initiatives to drive growth and engagement within Qualia's title & escrow partner ecosystem. This role will collaborate closely with the marketing, sales, product, and partner teams to create compelling programs that enhance partner relationships, generate leads, and drive revenues. 

Partner Program Development & Management:

• Partner closely with our Industry Relations and Sales leadership to develop the ground-up strategy for engaging high-value partner segments.
• Develop and implement a comprehensive partner marketing program supporting multiple strategic partners (focusing primarily, but not exclusively on underwriters)
• Establish and maintain partner marketing communications (e.g., partner-oriented newsletter, emails, and social posts)
• Maintain partner marketing resources, such as playbooks, templates, and training materials.

Joint Marketing Campaigns & Content Creation:

• Collaborate with partners to develop and execute joint marketing campaigns that drive lead generation and brand awareness.
• Strategy & content: develop joint value propositions and support materials, including collateral and case studies.
• Communications: create joint thought leadership content, blog posts, and social media content
• Demand generation: manage and execute joint email campaigns and webinars
• Events:  Plan and execute joint events, webinars, and conferences, as well as partner-focused events and webinars
• Enablement: Develop extensive partner enablement collateral, including presentations, one-pagers, sales scripts, and marketing kits. Conduct training sessions and workshops to enhance partner knowledge of Qualia's products and services.

Performance Tracking & Reporting:

• Track and analyze partner marketing performance metrics, including lead generation, conversion rates, and ROI.
• Use data-driven insights to optimize partner marketing programs and strategies.

Partner Relationship Management:

• Build and maintain strong relationships with key marketing partners.
• Serve as the primary point of contact for partner marketing inquiries.
• Conduct regular partner meetings to review performance, identify opportunities, and address challenges.
• Work closely with the partner sales team to align marketing efforts with sales goals.

• 6-8+ years of proven experience in a partner marketing, demand generation, product marketing, or sales enablement role
• Experience with developing high-level strategy in addition to execution 
• Great storyteller and communicator, with the ability to quickly identify and distill value propositions
• Experience developing partner lead pipeline through compelling marketing materials 
• Comfortable communicating with cross-functional teams and leadership, including external stakeholders
• High-energy, well-organized self-starter with an ownership mentality
• Experience in the title / real estate or banking / lending industry is strongly preferred 

While this role is based in Austin, Texas, we're open to exploring remote possibilities for qualified candidates.

Qualia is made up of incredibly bright, mission-driven coworkers who are passionate about using technology to solve real-world problems---and we're growing quickly. In order to continue building an engaging and dynamic organization, we're committed to giving everyone the support they need to do great work.

Our benefits package is designed to allow our team members to be their best selves, both in and out of the workplace. In addition to comprehensive health plans, a 401k program, and commuter benefits, we prioritize family and personal well-being through professional development, parental leave, and a flexible time off policy. Qualia offers a robust online onboarding program to train new hires, biweekly all hands meetings, and a variety of internal virtual events to keep employees connected.

We believe diverse perspectives and backgrounds are critical to building great technology, and our goal is to cultivate an environment where people feel equally valued and respected. Qualia is proud to be an equal-opportunity workplace, and we welcome applicants from all backgrounds regardless of race, color, ancestry, religion, gender identity or expression, sexual orientation, marital status, age, citizenship, socioeconomic status, disability, or veteran status.

By submitting your application, you acknowledge and agree to the collection, processing, and use of your personal information as described in our Employee Data Privacy Notice.

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