Senior Manager - National Chain

Posted Yesterday
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Gurugram, Haryana, IND
In-Office
Senior level
Other
The Role
Lead territory sales and marketing to meet targets through promotions, events, and retailer relationships. Develop regional marketing plans aligned with brand, secure premium shelf space, manage vendors and agencies, track competitor activity, and report monthly on route plans, coverage, and results.
Summary Generated by Built In

To achieve agreed sales targets through effective territory coverage.

To promote product and consumer awareness by organizing activities like sampling, on premise promotions, local/national/international events etc.

To develop a suitable marketing strategy and action plan for the area – consistent with the share and volume objectives of the business.

To liaise with the brand/ marketing team in order to ensure that regional and local marketing and promotional activity is consistent with national and international brand image and values. To drive quality visibility for the brand across Institutions.

To identify shelf-space in prime outlets and put up proposals for securing them. To develop and manage vendors for signage, merchandising equipment etc.

To liaise with the regional sales teams to ensure effectiveness of consumer promotions, develop appropriate benchmarks and implement a framework for assessing the effectiveness.

To manage relationships with appropriate agencies and key accounts for organizing events consistent with the company’s/ brand’s image in the course of conducting various consumer/ trade promotions.

To systematically collect and report information on competition.

To ensure monthly reporting of objectives and results achieved including route plan accounting and territory coverage.

Job Posting End Date:

2026-07-17

Target Hire Date:

2026-09-01

Target End Date:

Skills Required

  • Proven ability to achieve sales targets and manage territory coverage
  • Experience organizing consumer promotions, sampling, on-premise promotions, and events
  • Experience developing marketing strategies and action plans aligned with brand objectives
  • Experience managing vendors for signage, merchandising equipment, and displays
  • Experience managing relationships with agencies and key accounts
  • Ability to collect competitive intelligence and provide monthly reporting including route planning

Pernod Ricard Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pernod Ricard and has not been reviewed or approved by Pernod Ricard.

  • Healthcare Strength Pay and benefits are described as strong overall, supported by comprehensive medical, dental, and vision coverage alongside life and disability insurance. Wellbeing support is reinforced through mental-health resources and broader wellness programming.
  • Retirement Support Retirement benefits are positioned as a standout part of the package, including a 401(k) with a match and an additional profit-sharing contribution for eligible employees. A legacy defined-benefit pension is also referenced for certain earlier hires, adding depth to long-term financial support.
  • Parental & Family Support Family-related benefits are unusually broad, including paid parental leave, paid caregiver leave, backup child/elder care resources, and adoption/surrogacy reimbursement. Additional supports such as Milk Stork and fertility/ART coverage further strengthen family-building coverage.

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The Company
HQ: Paris
19,297 Employees

What We Do

Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries. Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être. As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass.

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