Senior Manager, Marketing Operations

Reposted 9 Days Ago
Be an Early Applicant
30360, Atlanta, GA, USA
In-Office
Senior level
Consumer Web • eCommerce • Retail
The Role
Oversee marketing operations to enhance efficiency through process optimization, technology management, budgeting, and team enablement while ensuring alignment with business goals.
Summary Generated by Built In

A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities.

The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment.

Responsible for ensuring marketing runs efficiently and measurably by optimizing processes, technology, and data.  Enables scalable execution and clearer insight into marketing’s impact on the business.

Major Tasks, Responsibilities and Key Accountabilities

Marketing Systems & Technology Management:  Own and optimize the marketing technology stack.

Process Design & Operational Governance: Establish and continuously improve marketing workflows, intake processes, prioritization models, and governance to ensure efficient execution and alignment with sales and commercial operations.

Campaign Enablement & Execution Support: Partner with IMC, field marketing, Product teams to enable campaign execution through timelines, tools, templates, QA, and operational readiness.

Planning, Budgeting & Resource Management: Support annual and quarterly marketing planning, budget tracking, vendor management, and resource allocation to maximize impact and efficiency.

Customer & Market Insights Support: Enable the use of customer, account, and market data to inform targeting, segmentation, lifecycle marketing, and personalization efforts.

Team Enablement & Change Management: Drive adoption of tools and processes through training, documentation, and change management, ensuring marketing teams can operate effectively at scale.

Measurement Frameworks, KPI Definition & Reporting Enablement: Partners closely with the analytics team to Define KPIs, attribution models, and data requirements; Ensure dashboards and reports are actionable and aligned to business goals; Translate business questions into analytics requirements.

Nature and Scope

  • Solutions require analysis and investigation.

  • Achieves planned results by decisions and actions based on professional methods, business principles, and practical experience. May recommend/make decisions regarding new programs/initiatives that have significant impact to the business and carry consequences in unsuccessful endeavors.

  • Manages a larger team or multiple small teams through direction of subordinate management and/or supervisory staff.

Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

  • Typically requires overnight travel less than 10% of the time.

Education and Experience

  • Typically requires BS/BA in a related discipline. Generally 7+ years of experience in a related field. May require certification. Advanced degree may offset less experience in some disciplines.

Preferred Qualifications

  • 5 to 7 years of experience in B2B Marketing Operations or a comparable role.

  • Experience enabling scalable field or regional marketing execution, including adoption of standardized processes and reporting

  • Proven ownership of marketing planning, budgeting, and resource allocation across initiatives.

  • Strategic ownership of vendor and partner relationships, including evaluation, contracting, performance management, and value optimization.

  • Demonstrated experience managing and developing a team

  • Ownership of marketing systems, processes, and operational governance. 

  • Proven ability to design and operationalize marketing measurement frameworks, including KPI definition, success metrics, and performance reporting enablement.  

  • Strong cross‑functional partnership with CX Analytics to align measurement, insights, and business outcomes.

  • People leadership and coaching, with the ability to develop and manage professional‑level team members.

  • Strong cross‑functional stakeholder management B2B marketing operations expertise, including process design, governance, and scalable execution.

  • Marketing technology and systems proficiency (CRM, CMS, DAM, marketing automation, integrations, workflow, etc) Strategic planning and prioritization skills, including budgeting and resource allocation.

  • Ability to translate business objectives into operational plans and workflows.

  • Data‑informed decision‑making and comfort partnering with analytics teams Change management and communication skills to drive adoption of new tools and processes.

If you’re looking to play a role in building America, consider one of our open opportunities. We can’t wait to meet you.

Skills Required

  • BS/BA in a related discipline
  • 7+ years of experience in a related field
  • 5 to 7 years of experience in B2B Marketing Operations
  • Proven ability to design and operationalize marketing measurement frameworks
  • Experience enabling scalable field marketing execution

White Cap Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about White Cap and has not been reviewed or approved by White Cap.

  • Leave & Time Off Breadth Time off offerings include vacation, paid holidays, sick time, a wellness day, and parental leave, with flexibility to take time when needed. Some roles follow Monday–Friday schedules without weekends, supporting work-life balance.
  • Retirement Support Retirement savings are supported by a 401(k) with employer matching contributions. This complements other financial programs like HSAs/FSAs to strengthen overall financial security.
  • Flexible Benefits The package spans medical, dental, vision, company-paid life and disability, HSAs/FSAs, and an EAP, alongside options like legal and identity protection. Tuition and adoption reimbursements add flexibility for different life stages.

White Cap Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
Norcross, , Georgia
5,465 Employees

What We Do

White Cap and its affiliates serve as a one-stop shop, providing concrete accessories and chemicals, tools and equipment, building materials and fasteners, erosion and waterproofing products, and safety products to professional contractors by meeting their distinct and customized supply needs in non-residential, infrastructure, and residential end markets. White Cap operates approximately 500 branches across North America with more than 10,500 employees supporting approximately 200,000 customers. For more information about White Cap, visit about.whitecap.com

Similar Jobs

Albert Invent Logo Albert Invent

Marketing Operations Manager

Artificial Intelligence • Software
In-Office or Remote
Atlanta, GA, USA
158 Employees

MetLife Logo MetLife

Account Executive

Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
Remote or Hybrid
United States
43000 Employees
50K-50K Annually

MetLife Logo MetLife

Customer Care Advocate - Virtual 8.3.26 - 18516

Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
Remote or Hybrid
United States
43000 Employees
42K-42K Annually

MetLife Logo MetLife

Financial Director

Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
Remote or Hybrid
United States
43000 Employees
110K-150K Annually

Similar Companies Hiring

PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees
Scotch Thumbnail
Artificial Intelligence • eCommerce • Fintech • Payments • Retail • Software • Analytics
US
35 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account