Senior Manager, Growth Marketing

Posted 2 Hours Ago
Be an Early Applicant
Hiring Remotely in U.S.
Remote
130K-145K Annually
Senior level
Information Technology • Mobile • Software • Analytics
The Role
Lead growth strategy and revenue expansion for a portfolio of ASO and mobile growth clients. Own client retention, budget expansion, and business reviews; mentor team members; align cross-functional initiatives; use attribution, analytics, data visualization, and AI tools to inform strategy and drive measurable outcomes while improving operational processes.
Summary Generated by Built In

About Airship

Airship is trusted by world’s leading brands such as Alaska Airlines, BBC and The Home Depot to drive revenue growth and customer loyalty with exceptional cross-channel customer experiences. Today, brands are challenged to deliver seamless, unified customer experiences across a fragmented array of channels and devices— apps, websites, email, SMS, wallets and more. 

Airship’s no-code, AI-powered platform was designed with non-technical, growth-focused teams in mind, making it easy to create, test and orchestrate hyper-personalized experiences across all channels. With the ability to easily enrich customer data and rapidly launch growth experiments, Airship enables brands to deliver consistent, meaningful interactions that accelerate conversion and foster deeper customer relationships.

We invite you to be part of our journey in building products and delivering services that touch millions of customers around the world every day.

To learn more about us, visit www.airship.com, read our blog or follow us on LinkedIn.

About Gummicube

Gummicube is a specialized division within Airship Group, Inc., focused exclusively on app discovery, App Store Optimization, mobile growth, and app store conversion. Gummicube helps brands grow high-quality mobile app audiences by improving visibility and conversion across the App Store and Google Play. Our work combines proprietary technology with hands-on strategy, analytics, creative testing, and client services. Gummicube serves apps of every size and category, including enterprise brands, high-growth startups, and new app launches.

Although Gummicube is part of Airship Group, this is a Gummicube-specific role. Candidates hired into this position will work with Gummicube's team, clients, services, and proprietary ASO technologies.
Gummicube's culture is entrepreneurial, collaborative, client-focused, and hands-on. We value people who are curious about mobile growth, comfortable working across functions, and motivated by helping customers improve performance through data-driven recommendations and disciplined execution.

For more information, visit www.gummicube.com

About the Role

At Gummicube, you will work in a focused, specialized business where app store performance, mobile growth, client outcomes, and data-driven execution are central to the work. Our teams are intentionally cross-functional, which means you'll often see how your work affects the full ASO process, including strategy, analytics, creative, client delivery, and product feedback. This is a good fit for someone who enjoys agency-style client work, fast-moving priorities, practical problem solving, and close collaboration with teammates across disciplines.

In this role, you will lead growth strategy and revenue expansion across a portfolio of ASO and mobile growth clients. You'll combine performance marketing expertise with consultative leadership to help clients achieve measurable results.

What You'll Do

  • Own client growth, retention, and revenue expansion for a portfolio of Gummicube accounts, using strategic planning and data-driven recommendations to deliver measurable business outcomes
  • Lead business reviews, quarterly planning sessions, and growth strategy presentations for your clients, translating complex performance data into clear, actionable recommendations
  • Mentor and develop Growth Managers, Analysts, and Specialists on your team, providing strategic guidance and career development support
  • Drive budget expansion and secure incremental investment opportunities by demonstrating value through forecasting, scenario planning, and financial modeling
  • Lead cross-functional initiatives across Paid Media, Business Development, and Account teams to align client strategy with Gummicube's ASO methodology and services
  • Improve operational excellence by developing processes, documentation, and best practices that raise the bar for the broader team
  • Use attribution platforms, analytics tools, and data visualization solutions to inform strategy and drive business decisions
  • Use AI-powered tools where appropriate to improve personal productivity, reporting efficiency, and strategic analysis

*Duties and responsibilities described are not a comprehensive list and additional tasks may be assigned from time to time; or the scope of the job may change as necessitated by business demands. Responsibilities may be amended at any time at the sole discretion of the Employer.

What We're Looking For

  • 7+ years of experience in growth marketing, performance marketing, user acquisition, digital marketing, or a related field
  • 2–3 years of experience leading client strategy, owning accounts, and managing teams
  • Experience managing $1M+ in annual media budget (or equivalent portfolio responsibility)
  • Track record of growing revenue, client spend, or portfolio value
  • Experience presenting performance results and strategy recommendations to executive stakeholders
  • Deep familiarity with digital marketing metrics: CAC, ROAS, LTV, retention, incrementality, and attribution
  • Direct experience building campaigns on platforms such as Apple Search Ads, Meta (Facebook/Instagram), Google App Campaigns, or similar
  • Strong written and verbal communication skills, with the ability to adjust your style based on your audience
  • Comfort working in a fast-paced, client-focused, remote environment
  • Strong ownership, follow-through, and attention to detail

We'd Be Delighted If You Also Have

  • Experience with App Store Optimization, app store analytics, or mobile conversion optimization
  • Experience working with enterprise clients or in agency-style client engagements
  • Familiarity with Gummicube's tools, the App Store, Google Play, or app store creative testing and conversion optimization
  • Experience analyzing complex issues and developing realistic plans, programs, and recommendations for diverse stakeholders
  • Comfort presenting to C-level stakeholders and connecting marketing activities to broader business objectives
  • Experience experimenting with AI tools in your personal or professional life - or an eagerness to learn
Work Location & Travel Requirements

Airship’s ‘Digital First’ approach to work means that for the majority of our roles, work can be performed remotely, either some or most of the time. Airship believes that flexible work contributes to a more productive and more equitable work environment, and that Airshippers are able to collaborate, innovate, and support one another across different locations and timezones.

Some roles may require that employees perform their work from a specific location to support business activities, and/or be within proximity to an Airship office location or customer or partner locations, while other roles can be performed 100% remotely. 

This position is fully remote and may require up to 10% travel based on business needs or as requested by your manager.

CompensationStarting Pay Range: $130,000-$145,000 USD per year

This is a good faith estimate of the base compensation we reasonably expect to pay for this position upon hire. Actual starting pay may vary based on factors such as relevant skills, work experience, market demands, and location. All offers include stock options so employees have the opportunity to benefit from Airship’s success. 

Benefits & Perks

  • Competitive medical, dental, and vision insurance options for you and your dependents
  • Flexible time off, company paid holidays, paid parental leave, and paid volunteer time off 
  • Support for your overall wellbeing with mental health and wellness resources
  • Employer-subsidized life insurance as well as short-term and long-term disability
  • A digital-first work environment and a monthly stipend to support remote work
  • Mentorship and growth opportunities to build skills and accelerate professional development
  • And more!

California residents can view the CCPA disclosure notice here.


**Please Note: To ensure the security of your personal information, Airship will only contact candidates through email addresses ending with “@airship.com”.

Hiring Commitment

Airship is committed to fostering a diverse work environment and providing equal employment opportunities to all applicants and employees. We welcome your application and our hiring and employment decisions are made irrespective of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. In alignment with our commitment to equal opportunity, Airship will consider for employment all qualified applicants, including those with criminal histories, in a way that adheres to the principles of fairness and the requirements of local Fair Chance laws, where applicable.

By submitting this application, I affirm that the facts set forth in it are true and complete to the best of my knowledge. I understand that if I am employed, false statements, omissions, or misleading information given in my application, interview(s), or in a background check may result in dismissal.

Skills Required

  • 7+ years of experience in growth marketing, performance marketing, user acquisition, digital marketing, or a related field
  • 2-3 years of experience leading client strategy, owning accounts, and managing teams
  • Experience managing $1M+ in annual media budget or equivalent portfolio responsibility
  • Track record of growing revenue, client spend, or portfolio value
  • Experience presenting performance results and strategy recommendations to executive stakeholders
  • Deep familiarity with digital marketing metrics (CAC, ROAS, LTV, retention, incrementality, attribution)
  • Direct experience building campaigns on Apple Search Ads, Meta (Facebook/Instagram), Google App Campaigns, or similar platforms
  • Strong written and verbal communication skills with ability to adjust style by audience
  • Comfort working in a fast-paced, client-focused, remote environment
  • Strong ownership, follow-through, and attention to detail
  • Experience with App Store Optimization, app store analytics, or mobile conversion optimization
  • Experience working with enterprise clients or in agency-style client engagements
  • Familiarity with Gummicube tools, the App Store, Google Play, or app store creative testing and conversion optimization
  • Comfort presenting to C-level stakeholders and connecting marketing activities to business objectives
  • Experience experimenting with or eagerness to learn AI tools
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The Company
HQ: Birmingham, AL
307 Employees
Year Founded: 2013

What We Do

No one knows more, does more, or cares more when it comes to helping brands master mobile app experience (MAX) than Airship. With the dawn of mobile apps, Airship powered the first commercial messages and then expanded its data-led approach to all re-engagement channels (mobile wallet, SMS, email), app UX experimentation and feature release management. Now, with Airship App Experience Platform (AXP), brands can create and adapt native app experiences on their own — with no ongoing developer support or app updates required. Having powered trillions of mobile app interactions for thousands of global brands, Airship is proud to be at the forefront of what has become the digital center of customer experience, loyalty and monetization — MAX

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