Senior Manager, Growth Marketing

Reposted 3 Hours Ago
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New York, NY
In-Office
170K-180K Annually
Senior level
Healthtech • Information Technology • Other
The leading support system blending tech with compassionate care for life's most challenging moments.
The Role
The Senior Manager, Growth Marketing drives user acquisition and revenue growth through marketing channels, while managing teams and optimizing campaigns.
Summary Generated by Built In

Empathy is transforming the way families navigate life’s most difficult times - from the loss of a loved one to other major life transitions. By combining technology with compassionate human care, we bring clarity, comfort, and peace of mind when it matters most.

We partner with leading employers, insurers, and financial institutions to deliver meaningful, human-centric support at scale. Today, Empathy supports over 45 million people across North America.

Backed by top-tier investors including General Catalyst, Index Ventures, Adams Street, Aleph and Entreé Capital. we’ve raised over $160 million to date, including a $72 million Series C, to expand our impact and scale our mission worldwide.

  • 7+ years of experience in performance or growth marketing, ideally in B2B or B2B2C environments.
  • Proven ability to drive measurable acquisition, revenue, and enrollment outcomes through paid media, organic channels, and web optimization.
  • Strong experience managing campaigns across Google, Meta, LinkedIn, and other performance marketing channels.
  • Experience managing and mentoring internal teams, including specialists and managers, and overseeing external agencies.
  • Strong analytical skills with experience using data to optimize campaigns, channels, and user journeys.
  • Ability to translate partner and user insights into scalable acquisition strategies.
  • Excellent communicator and collaborator, able to work cross-functionally with Enrollment Marketing, Demand Generation, Client Success, Brand, and Design teams.
  • Self-starter who thrives in a fast-paced, evolving environment and balances strategic thinking with hands-on execution.

The salary for this position ranges between $170,000 - $180,000 which includes base salary. This is decided based on many factors, including but not limited to: technical skills, qualifications, and geographic location. In addition to base salary, we are proud to offer stock options in the company and a competitive benefits package.

To support our employees, we offer comprehensive benefits both in and out of the office. These include premium healthcare, comprehensive paid time off, and flexible parental leave. Our bereavement care includes premium access to the Empathy platform and support for employees and their families. We support financial wellness with a company-sponsored 401(k) plan and up to a 4% employer match, along with competitive stock options. With annual retreats, team lunches for our NYC office, and a remote employee stipend, we prioritize spending time together and investing in our people. We hope you will want to join our exceptional team!

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The Company
HQ: New York, NY
174 Employees
Year Founded: 2020

What We Do

Empathy is a leading technology company transforming the way people plan for and navigate life’s toughest moments. By combining cutting-edge innovation with compassion, Empathy provides unparalleled support for bereavement, estate management, legacy planning, and more.

Trusted by Fortune 500 companies and leading life insurers, Empathy serves over 40 million individuals across North America, setting a new standard for modern family care and workplace benefits.

Empathy’s mission is to make care as practical as it is compassionate—partnering with employers, insurers, and financial institutions to deliver scalable support that eases emotional burdens, simplifies complex logistics, and empowers families to move forward with clarity and resilience.

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