Elite is the trusted automation platform for law firm operations across most of the world’s largest and most successful law firms. Elite has guided firms through every technology shift and today delivers the only cloud-native SaaS platform that unifies financial, invoice, time, and data management into a single system of action. With embedded AI, predictive analytics, and integrated payments, Elite’s products enable firms to shorten billing cycles, reduce write-offs, and unlock firm-wide insights, making financial operations the foundation for law firm innovation and growth. Learn more at elite.com.
Job Description:
Our Senior Manager, Go-To-Market Content will play a key role in scaling how we show up in the market across every channel and funnel stage. This position is ideal for a high-output, systems-driven content leader who is also a hands-on creator. You’ll be responsible for architecting a content engine that transforms product messaging, customer research, and the product roadmap into channel-specific assets, leverages AI for scale and consistency, and drives measurable results against GTM and marketing goals.
What You’ll Do:
- Build a high-leverage content engine that supports campaign, lifecycle, and brand goals without dependency on manual workflows.
- Translate product messaging into scalable content across web, email, ads, events, and partner enablement assets.
- Use AI tools and prompt systems to accelerate consistent, high-performing content creation.
- Develop modular content frameworks adaptable by segment, buying stage, or channel.
- Own development of organic social content (primarily LinkedIn) including thought leadership, company posts, and audience-building series.
- Collaborate with executives and SMEs on ghostwritten content that amplifies reach and point of view.
- Monitor and analyze performance to drive audience engagement and optimize messaging.
- Extend the reach of top-performing content across channels and teams.
- Design and execute content experiments (messaging variants, formats, hooks) to optimize performance.
- Define, track, and report on metrics at the content level, including engagement, conversion, pipeline contribution, and retention.
- Work with analytics to extract insights and iterate based on results.
- Develop templates and playbooks that reduce friction and improve campaign execution speed.
- Personally write and produce a wide range of content, including campaign assets, website copy, ads, scripts, and social posts.
- Create thought leadership content shaped by market insight, not just internal input, with a focus on clarity and utility.
- Maintain a consistent brand voice across all content formats and customer journey stages.
- Showcase a portfolio or examples of content that drove measurable outcomes.
- Perform other duties as assigned to support the overall goals and objectives of the department/company.
What You’ll Need:
- 8+ years of experience in B2B content or marketing roles, ideally in SaaS or complex solution categories.
- Proven track record of creating high-performing content across formats and channels with measurable impact.
- Demonstrated ability to develop thought leadership that builds audience and credibility (e.g., LinkedIn, blogs, earned media).
- Demonstrated ability to write short-form ad and campaign copy that performs.
- Deep experience with AI tools and agents for drafting, editing, and scaling assets.
- Strong instincts for content performance across channels and scaling for reach and ROI.
- Excellent editorial judgment, fast writing ability, and focus on clarity and impact.
- Strong business acumen balanced with creative exploration.
- High accountability and an owner’s mindset.
- Must provide examples of written work and discuss their strategic purpose and results.
Benefits:
- Competitive Compensation Package ($138,160 - $172,700 base salary + variable component)
- Comprehensive Healthcare Coverage (Health, Dental, Vision)
- Retirement Savings Plan with an Employer Contribution
- Professional Development Opportunities
- Time Off
- Wellness Initiatives
- Employee Assistance Program
- Generous Global Parental Leave
- Calm, free premium subscription
- Employee Discount Program
Please note that we do not offer sponsorship for this position.
Additional Information
At Elite Technology, we embrace an employee-centric, flexible work model that empowers you to do your best work in the environment that suits you. However, we also recognize the importance of in-person collaboration for key moments that truly matter.
In our flexible remote approach, you have the freedom to choose a workspace within your home country that best fits your needs. Our corporate offices are located in New York City, Los Angeles, Costa Rica, and the Philippines, providing additional options for those who prefer or need a hybrid work environment.
Our diverse global team spans the U.S., Canada, U.K., Costa Rica, the Philippines, and Australia. Please note that at this time, we are unable to hire employees located in Quebec or Ontario Provinces, Alaska, Hawaii, Puerto Rico, Louisiana, and Oklahoma.
As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. We are proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.
We also provide reasonable accommodation for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
We are not accepting applications submitted through recruiting agencies.
Top Skills
What We Do
Elite is a leading, independent technology company that helps law firms drive profitability through improved operational effectiveness, increased efficiency, and greater visibility across their business. Our cutting-edge digital financial management and business operations solutions drive success for firms around the globe by improving finance and accounting operations, including billing, invoicing, payments, and financial reporting. By bringing together data, insights, and tools, we enable law firm leaders to make informed business decisions to build and manage their businesses more effectively and efficiently.
Our solutions lie at the heart of a large proportion of the world’s largest, most successful and innovative law firms. In fact, three-quarters of the Am Law 200 and four-fifths of the Global 200 rely on at least one Elite solution to help drive their firms’ business operations into the future. As more firms make cloud solutions a core part of their technology strategies for the future, Elite is leading the way in supporting customers as they move their financial and operational systems into the cloud. To date, Elite has supported more than 400 firms around the world in their move to 3E in the cloud
