Senior Manager, Global Marketing & C&CL Consumption & Purchase Advanced Analytics Intelligence Services

Posted 10 Hours Ago
Be an Early Applicant
Atlanta, GA, USA
In-Office
130K-147K Annually
Senior level
Food
The Role
Lead the development of AI-driven marketing analytics solutions, applying machine learning and advanced analytics on large consumer datasets to drive business decisions.
Summary Generated by Built In

Job Description Summary:

The Coca-Cola Company is building a next-generation, AI-powered marketing analytics ecosystem. We are hiring a senior manager to apply machine learning, GenAI, and advanced statistical modeling to large-scale consumer and shopper data.

Hybrid work| Global exposure| High leadership visibility

Location: Atlanta, Georgia

Key Focus Areas

  • Develop and apply ML Models, advanced analytics, and GenAI to marketing and commercial use cases.
  • Work with large, complex datasets including consumer tracking, household panels, and syndicated retail data.
  • Partner with data platform teams to enable scalable, real-time analytics solutions.
  • Translate analytical outputs into clear business recommendations for global stakeholders.

Ideal background:

  • Strong experience in marketing, consumer, or shopper analytics, ideally withing CPG or a related industry.
  • Hands-on expertise in advanced analytics, statistical modeling, and data analysis
  • Experience working with consumer tracking, household panel, and syndicated retail data (e.g. Nielsen, household panels).
  • Proficiency in Python, R, SQL, Power BI; experience with Azure ML or similar platforms is a plus.
  • Experience applying analytics to real business decisions (Marketing, growth, pricing or optimization).

What We Can Do For You 

  • Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter. 

  • Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.  

  • Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.

ts taking risks and innovation.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Advanced Analytics, Analytics, Artificial Intelligence (AI), Artificial Intelligence Techniques, Communication, Competitive Assessments, Consumer Data, Consumer Segmentation, Consumer Trends, Customer Insights, Data Analysis, Data Insights, Data Science, Decision Making, Digital Media Strategy, Generative AI, Group Problem Solving, Household Panel, Marketing Analytics, Predictive Analytics, Predictive Modeling, R Analytics, Retail Marketing Strategy, Syndicated Research

Pay Range:

United States of America: 130,000 USD - 147,000 USD

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

June 5, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Skills Required

  • Strong experience in marketing, consumer, or shopper analytics
  • Hands-on expertise in advanced analytics, statistical modeling, and data analysis
  • Experience with consumer tracking, household panel, and syndicated retail data
  • Proficiency in Python, R, SQL, Power BI
  • Experience with Azure ML or similar platforms
  • Experience applying analytics to real business decisions

The Coca-Cola Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Coca-Cola Company and has not been reviewed or approved by The Coca-Cola Company.

  • Retirement Support Retirement benefits are positioned as a standout, combining a 401(k) match with a company-funded cash-balance pension and an employee stock purchase plan match that together materially increase long-term package value.
  • Healthcare Strength Health coverage is described as broad and feature-rich, including national medical coverage plus specialized add-ons like virtual care, second opinions, oncology navigation, fertility support, and chronic-condition programs.
  • Leave & Time Off Breadth Time-off benefits are outlined with structured vacation accrual that increases with tenure and a holiday program that includes both set and floating days.

The Coca-Cola Company Insights

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The Company
Alpharetta, GA
88,900 Employees
Year Founded: 1892

What We Do

The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories. In addition to the company’s Coca-Cola brands, our portfolio includes some of the world’s most valuable beverage brands, such as AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, innocent smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater and ZICO coconut water.

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