Senior Manager, External Communications

The Senior Manager, External Communications will lead and manage ZoomInfo's external communications department, developing and executing strategic programs that elevate awareness for ZoomInfo and build trust in our brand. In this role, you'll establish operational objectives, delegate assignments, and oversee a team in implementing communications strategies that generate impactful results with the resources of a public company and at the pace of a startup.

What You’ll Do:

• Develop and execute department-wide strategies for media relations, establishing policies and procedures that drive positive perception of ZoomInfo's brand, products, and services
• Lead and manage a team in developing and implementing innovative communications programs
• Direct the department's response to market trends and competitive moves, establishing protocols for strategic brand positioning
• Oversee the development and implementation of the company's brand and product narrative
• Establish and manage spokesperson training programs, developing policies for executive communications
• Develop and implement crisis communications and reputation management protocols, collaborating with senior leadership across functions
• Manage department's support of financial communications, including quarterly results
• Provide strategic counsel to senior leadership on complex communications issues
• Establish metrics and evaluation criteria for PR effectiveness within the marketing organization
• Create and oversee project management frameworks, ensuring operational excellence across the department
• Make strategic decisions that impact short-term department success, managing risk and resource allocation
• Build and maintain strategic relationships with key stakeholders across the organization
• Manage and develop a team of communications professionals, including potential subordinate managers
• Perform other duties as required/assigned by senior leadership

What You Bring:

• 8+ years of progressive experience in communications, with 3+ years of management experience, and a Bachelor's degree in a related field
• Demonstrated success managing B2B tech communications in a corporate or agency environment
• Proven ability to build and manage media relationships that deliver measurable business results
• Superior strategic communications and leadership capabilities
• Demonstrated success in developing and executing department-wide communications strategies
• Experience managing and developing high-performing teams
• Track record of providing strategic counsel in complex organizational settings.
• Comprehensive understanding of corporate communications and organizational dynamics
• Proven ability to influence and drive cross-functional initiatives at the senior level
• Strong operational and strategic planning capabilities
• Demonstrated ability to manage sensitive information and build trust across organizational levels
• Experience leading teams through change and ambiguity
• Proven ability to manage multiple priorities and resources effectively

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