Senior Manager, Executive Communications

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
Senior level
Big Data • Cloud • Security • Software • Cybersecurity
The Role
Build and run an executive communications and thought-leadership program to expand spokesperson visibility across outlets and channels. Coach and ghostwrite for senior executives, secure placements (bylines, keynotes, podcasts), maintain spokesperson POV documents, and coordinate with PR and editorial teams to align executive voice with broader narrative.
Summary Generated by Built In

TrendAI™, the global AI security leader and enterprise business unit of Trend Micro, empowers organizations with full AI visibility and consolidated security that inspires confidence, drives innovation, and eliminates risk.
 
At TrendAI™, we’re always seeking exceptional talent; people who want to collaborate with the best and push boundaries together. Here, your work goes beyond building a career. You will help protect what matters and play a vital role in shaping a safer, more trustworthy AI-powered future.
 
AI Fearlessly.

Role Summary

TrendAI has credible executive voices and a strong stream of substance to share with the market. As Market Influence scales, TrendAI is building a dedicated executive-communications and thought-leadership program to expand the presence of those voices across the outlets, topics, and channels that matter to security leaders. This role builds and runs that program — including TrendAI's executive thought-leadership program, which develops spokespeople through recorded working sessions and turns their voice into a reusable, durable asset.

This is a first-class executive-communications role, blending program-building, executive coaching, and in-voice writing.

Core Responsibilities

Grow executive visibility

  • Map each priority spokesperson's target presence — topics, outlets, channels — and systematically expand it, benchmarking against industry peers

  • Identify and land placement, speaking, byline, podcast, and social opportunities for the executive bench

  • Maintain per-spokesperson POV documents — living docs covering bio, swim lanes, and topics they will and won't touch — to route opportunities cleanly

Build & run the thought-leadership program

  • Co-build the program with the Editorial Director and Head of Market Influence, then run its cadence of working sessions with spokespeople

Operate the bench

  • Manage the spokesperson roster, ensuring balanced coverage and representation across channels

  • Partner with PR and the editorial engine so executive voice is coordinated with the broader narrative

Qualifications

Required

  • 7+ years in executive communications, PR, or thought-leadership programs, with direct, first-class exec-comms experience (ghostwriting/voice, placement, executive positioning)

  • Track record landing executive visibility — placements, bylines, keynotes, podcasts — for senior leaders

  • Excellent writing and editorial judgment; can capture and reproduce an executive's authentic voice

  • Comfortable coaching and challenging senior executives, including reporter-style pressure-testing

  • High AI fluency; eager to use tooling that scales voice capture and content

Preferred

  • B2B tech / cybersecurity; fluent with the CISO/security-leader landscape and its media

  • Experience building a spokesperson/thought-leadership program from the ground up

  • Media-training background; familiarity with earned-media measurement

What We Offer You:

You're important to us. What matters to you, matters to us too. Trend Micro provides benefit options for you and your family.

  • Comprehensive medical, dental and vision insurance

  • Life insurance

  • Short & Long Term Disability 

  • Pre-partum, maternity, parental and medical leave

  • Mental Health Wellness Program

  • Adoption Assistance

  • Wellness Incentive

  • Pet Insurance

  • 401(k) with company match

  • Paid Time Off

  • 14 Annual Holidays

  • Tuition Assistance

  • Employee Resource Groups

We offer competitive compensation with bonus opportunity tied to company performance, along with room to enhance your skills through ongoing learning and broad technological opportunities. Achieving work-life balance is a priority, complemented by team activities, fostering an environment rooted in equity, inclusion, and collaboration, that is reflected in both our culture and our work.

Be Passionate. Be Innovative. Be a Trender.

This position does not offer sponsorship for work permit applications or renewals, either now or in the future. Candidates must be authorized to work in the U.S. without the need for employment-based visa sponsorship, both currently and moving forward. The company will not sponsor applicants for U.S. work visa status for this role (including, but not limited to, H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT, or any other employment-based visa).

#LI-LO1

At Trend Micro, we embrace change, empower people, and encourage innovation in a connected world. Our diversity and multicultural workforce are key contributing factors to our success across the globe. Trend Micro provides equal employment opportunity for all applicants and employees. Trend Micro does not unlawfully discriminate on the basis of race, color, religion, sex, pregnancy and childbirth or related medical conditions, national origin, ancestry, age, physical or mental disability, medical condition, family care leave status, veteran status, marital status, sexual orientation, or gender identity. 

Skills Required

  • 7+ years in executive communications, PR, or thought-leadership programs with direct, first-class exec-comms experience (ghostwriting/voice, placement, executive positioning)
  • Track record landing executive visibility — placements, bylines, keynotes, podcasts
  • Excellent writing and editorial judgment; ability to capture and reproduce an executive's authentic voice
  • Comfortable coaching and challenging senior executives, including reporter-style pressure-testing
  • High AI fluency; eager to use tooling that scales voice capture and content
  • B2B tech / cybersecurity experience; familiarity with CISO/security-leader landscape and its media
  • Experience building a spokesperson/thought-leadership program from the ground up
  • Media-training background; familiarity with earned-media measurement
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The Company
HQ: Tokyo
7,000 Employees

What We Do

We’re a global cybersecurity leader, helping to make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, our cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, our platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. Our global threat research team delivers unparalleled intelligence and insights that power our cybersecurity platform and help protect organizations around the world from 100s of millions of threats daily. We have 7,000 employees across 65 countries, singularly focused on security and passionate about making the world a safer and better place. We enable organizations to simplify and secure their connected world. Trend Micro’s “Trenders” are passionate about doing the right thing to make the world a safer and better place.

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