Senior Manager - Demand Planning

Posted Yesterday
Be an Early Applicant
Dubai, ARE
In-Office
Senior level
Fitness • Retail • Hospitality
The Role
Lead demand planning for Homeware/Furniture categories, collaborating with various teams to boost sales, manage inventory, and enhance customer experience.
Summary Generated by Built In

Lead planning for Homeware/Furniture categories to drive sales, margin and inventory productivity. Partner with Buying, Supply Chain, Retail, Finance and Marketing to deliver strong customer experience and long-term business growth.


Responsibilities

Strategy & Leadership

  • Define category and territory planning strategy aligned to business goals.
  • Own budgets for sales, margin, stock, OTB and turns; track performance through the season.
  • Partner cross-functionally to improve sourcing, processes and system effectiveness.
  • Drive availability on key lines while optimizing inventory across the network.
  • Lead planning calendar, governance and business rhythms.
  • Coach and develop the planning team; build strong planning capability.

Seasonal & Range Planning

  • Lead post-season reviews and translate insights into future strategies.
  • Develop seasonal plans on sales, pricing, assortment, suppliers and brands.
  • Build budgets, MFP, store grading and range plans aligned to financial targets.
  • Track performance vs plan and ensure adherence to merchandising standards.

In-Season Performance Management

  • Monitor OTB, ordering, forecasting, stock cover and inflows.
  • Identify over/under-performance and drive actions on reorders, markdowns and allocations.
  • Ensure replenishment availability and minimize stock-outs.
  • Present performance and actions in weekly and monthly trading reviews.

Market & Store Insights

  • Conduct regular store and competitor visits to track trends, pricing and customer behavior.
  • Share insights and drive corrective actions with buying and commercial teams.

Systems & Governance

  • Ensure strong reporting, data integrity and effective use of planning tools.
  • Partner with central teams on system enhancements.

People Management

  • Lead hiring, performance management and capability building for the planning team.

 

Key Performance Indicators (KPIs)

  • Sales vs Plan
  • Gross Margin vs Plan
  • Inventory Turn & GMROI
  • Forecast Accuracy (MAPE) & Bias
  • Stock Availability on Key Lines
  • Aged Stock %
  • Markdown % to Sales
  • OTB Adherence
  • Sell-through %
  • Team Capability & Performance (forecast accuracy improvement, delivery against goals)

Must Have:

  • Retail planning expertise (WSSI, OTB, MFP, range planning, store grading, allocation, markdown management)
  • Demand forecasting & analytics (MAPE, bias, trend analysis, scenario planning)
  • In-season trading management (reforecasting, corrective actions, performance tracking)
  • Strong commercial acumen (sales, margin, pricing, GMROI mindset)
  • Advanced Excel / data analytics capability with the ability to translate data into business insights and actions
  • Team management (coaching, performance management, building capability) 
  • Ability to influence without authority and manage conflicts constructively
  • Stakeholder Leadership
  • Experience with planning tools (e.g., RELEX, o9, SAP IBP, Oracle, or similar) is a plus

About Us

Our journey started in 1973 with a single store in Bahrain. Since then, we have grown into a global retail and hospitality group. The proud creator of 25 plus value led, own-built brands across retail, hospitality, food, and leisure.

Over the years, our UAE - based group has evolved into a comprehensive retail and hospitality entity, with over 2200 retail stores, leisure, and hospitality outlets, panning the GCC, Middle East, India, Southeast Asia, and Africa. Today, Landmark Group is one of GCC's largest omnichannel retailers and India's top home and fashion retailer.

We take immense pride in the organic growth of our retail brands, which have blossomed into household names. From Max, Splash, Babyshop, Centrepoint, Shoemart, Homecentre, Emax, Fitness First, to Funcity, to name a few, our brands span across a multitude of categories, enriching the lives of countless families over the past decade.

About the Team

Home Box is a one-stop shop offering smart furniture and furnishings for everyday living, at affordable prices. Launched in 2013, Home Box is one of the Landmark Group’s fastest growing concepts with 51 stores across KSA, UAE, Bahrain and Qatar. With an extensive offering of great quality products, Home Box makes customers feel at home with its good, honest prices and friendly, helpful service. 

 

Through Home Box, the Group aims to provide customers with tasteful yet affordable home furnishing solutions that promises to transform your space with our bold textures and exquisite décor that make every occasion memorable with a commitment to be the heart of your home, offering an exceptional, cost-effective shopping journey. Known for its modern designs and high quality, Home Box is celebrated for shaping contemporary lifestyles with curated collections that combine aesthetic appeal and the latest trends at affordable prices. 

 

“At Home Box, we continually research market trends to create products that fulfil our customers’ needs. Our goal is to fill the market gap for fashionable, contemporary home essentials at affordable prices. We are committed to enhancing the customer experience through innovative approaches, as exemplified by our new store concept, which elevates economical home shopping and promises 'Always more in the box' for our customers,” stated Ajay Antal, CEO of Home Box. 

 

 

 

8,000+ Products offering amazing quality and prices. 

 

50+ Stores helping millions of satisfied customers. 

 

4 Countries where we’ve made our mark in 3 years. 

 

1000+ Emp.dedicated to great service. 

Skills Required

  • Retail planning expertise (WSSI, OTB, MFP, range planning, store grading, allocation, markdown management)
  • Demand forecasting & analytics (MAPE, bias, trend analysis, scenario planning)
  • In-season trading management (reforecasting, corrective actions, performance tracking)
  • Strong commercial acumen (sales, margin, pricing, GMROI mindset)
  • Advanced Excel / data analytics capability
  • Team management experience (coaching, performance management, building capability)
  • Ability to influence without authority and manage conflicts constructively
  • Stakeholder Leadership
  • Experience with planning tools (e.g., RELEX, o9, SAP IBP, Oracle)
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The Company
Dubai
30,112 Employees
Year Founded: 1973

What We Do

Founded in 1973 in Bahrain, Landmark Group has grown to become one of the largest and most successful omnichannel retail and hospitality conglomerates, with presence across 17 countries in the Middle East, Africa, India and Southeast Asia. Based in the UAE since 1990, the Group owns and operates 21 established homegrown and 4 franchise brands across an extensive network of more than 2,200 outlets, encompassing a gross leasable area of 30 million square feet. Landmark Group's success is driven by its diverse portfolio of established brands, across multiple retail categories, offering a comprehensive range of products across fashion, home, groceries and electronics. These include Centrepoint, Max Fashion, Home Centre, Babyshop, Splash, Shoemart, Lifestyle, Viva, Emax, Home Box, Styli, Shoexpress, Spar and Easybuy. Beyond retail, Landmark Group has diversified into the leisure, fitness and hospitality sectors with brands like Fitness First, Citymax, Fun City, Fun Ville, Zafran and Carluccio’s. The Group boasts unparalleled logistics capabilities, owning the MENA region's largest privately-owned distribution hub - Omega Logistics and Logistiq, which offers state-of-the-art third-party logistics services. Landmark Group places a strong emphasis on delivering exceptional value and achieving customer satisfaction throughout its comprehensive product range. Across its loyalty programmes, the Group enjoys a loyal customer base with more than 35 million active users. The company has a dedicated workforce of more than 53,000 employees and continues to be certified as a Great Place to Work (GPTW) since 2017.

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