Job Description:
Senior Manager, Data and Tech Business Partner
Strategic Revenue Management (SRM) & Trade Promotion Optimization (TPO)
As the Senior Manager, Data and Tech BP for SRM and TPO, you will serve as the strategic technology, data, analytics, and AI partner for Commercial, Strategic Revenue Management, Pricing, Finance, Category Leadership, and Commercial Excellence teams. In this highly visible role, you will shape and deliver the digital capabilities that enable profitable growth through pricing optimization, promotion effectiveness, assortment and portfolio decisions, revenue forecasting, customer profitability analysis, and commercial planning. Acting as a trusted advisor to business leaders, you will translate commercial priorities into scalable technology solutions, analytics products, and data-driven decision frameworks that accelerate revenue growth and margin expansion.
Working across business and technology organizations, you will partner with global and regional product teams, data and analytics leaders, engineering teams, and external solution providers to advance best-in-class Strategic Revenue Management and Trade Promotion Optimization capabilities. This role combines strategic business partnership, digital transformation leadership, portfolio governance, analytics innovation, and change management to drive measurable business outcomes and create a more connected, data-enabled commercial organization.
What Are We Looking For?
- Bachelor's degree in Business, Finance, Economics, Data Analytics, Information Technology, Engineering, or a related field.
- 6+ years of progressive experience in Consumer Packaged Goods (CPG), Revenue Management, Commercial Strategy, Data & Analytics, Digital Transformation, Product Management, Technology Business Partnership, or related commercial technology functions.
- Experience partnering with Strategic Revenue Management, Pricing, Trade Investment, Commercial Excellence, Finance, Sales, or other commercial organizations to deliver technology, analytics, and process improvement initiatives.
- Strong understanding of revenue growth management concepts, including pricing, trade promotion, customer profitability, forecasting, commercial planning, and commercial operating models within a CPG environment.
- Demonstrated success leading complex cross-functional business transformation, data, analytics, or technology initiatives from strategy through implementation and adoption.
- Proven ability to build trusted relationships, influence senior leaders, manage competing priorities, and translate business strategy into scalable digital capabilities and measurable business outcomes.
- Strong communication, stakeholder management, and strategic planning skills, with the ability to effectively engage executive-level audiences.
- Experience with commercial technology and analytics platforms such as Salesforce TPM, Enterra, Trade Promotion Optimization (TPO), forecasting, pricing, revenue management, or commercial analytics solutions.
- Preferred experience with AI, machine learning, advanced analytics, syndicated data sources (e.g., Circana, NielsenIQ, Numerator), and Agile product delivery environments.
What Will Be Your Key Responsibilities?
Strategic Business Partnership
- Serve as the primary Data and Tech partner for Strategic Revenue Management, Pricing, Commercial Excellence, Finance, and Sales leadership teams.
- Build trusted relationships with senior stakeholders and provide strategic guidance on technology, analytics, AI, and digital transformation opportunities.
- Develop and maintain a multi-year roadmap that aligns technology, data, analytics, and AI investments with commercial growth priorities.
- Translate business challenges and opportunities into scalable digital capabilities that improve revenue growth, profitability, and decision-making.
- Lead demand management, prioritization, business case development, governance, and value realization activities across the commercial portfolio.
Revenue Growth Management & Trade Promotion Optimization
- Enable technology and analytics capabilities across pricing, revenue management, assortment optimization, customer profitability, forecasting, and commercial planning processes.
- Lead the strategy, roadmap, adoption, and value realization of Trade Promotion Optimization capabilities.
- Partner with Sales, Finance, Category, and Commercial teams to improve pricing effectiveness, promotional ROI, customer profitability, and revenue performance.
- Ensure commercial capabilities are scalable, integrated, user-centered, and aligned with enterprise data and technology standards.
Data, Analytics & AI Innovation
- Define and execute the strategy for commercial analytics, insights, and AI-enabled decision support capabilities.
- Partner with Data Science, Data Engineering, and Analytics teams to deliver predictive, prescriptive, and AI-powered solutions that improve business outcomes.
- Advance capabilities that improve price optimization, promotion effectiveness, customer profitability, forecasting accuracy, assortment decisions, and scenario planning.
- Drive adoption of modern analytics platforms, self-service insights, automation, and responsible AI solutions across the commercial organization.
Portfolio Leadership, Governance & Delivery
- Oversee governance, prioritization, and investment planning across the Strategic Revenue Management, Trade Promotion Optimization, Pricing, and Commercial Analytics portfolio.
- Partner with global and regional teams to influence product roadmaps, manage dependencies, and optimize business value.
- Facilitate executive governance forums and provide visibility to key decisions, risks, priorities, dependencies, and outcomes.
- Monitor adoption, business impact, and value realization, ensuring continuous improvement and long-term sustainability of delivered capabilities.
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we're striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
#TBdigital
The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.
The pay range shown is applicable to all US locations listed within the job posting:USD 119,040.00 - USD 163,680.00Skills Required
- Bachelor's degree in Business, Finance, Economics, Data Analytics, Information Technology, Engineering, or a related field
- 6+ years of progressive experience in CPG, Revenue Management, Commercial Strategy, Data and Analytics, Digital Transformation, Product Management, Technology Business Partnership, or related commercial technology functions
- Experience partnering with Strategic Revenue Management, Pricing, Trade Investment, Commercial Excellence, Finance, Sales, or other commercial organizations
- Strong understanding of revenue growth management concepts, including pricing, trade promotion, customer profitability, forecasting, commercial planning, and CPG commercial operating models
- Experience leading complex cross-functional business transformation, data, analytics, or technology initiatives from strategy through implementation and adoption
- Ability to build trusted relationships, influence senior leaders, manage competing priorities, and translate business strategy into scalable digital capabilities and measurable outcomes
- Strong communication, stakeholder management, and strategic planning skills, including executive-level engagement
- Experience with commercial technology and analytics platforms such as Salesforce TPM, Enterra, Trade Promotion Optimization, forecasting, pricing, revenue management, or commercial analytics solutions
- Experience with AI, machine learning, advanced analytics, syndicated data sources, or Agile product delivery environments
Mars Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.
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Healthcare Strength — The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
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Parental & Family Support — Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
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Retirement Support — Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.
Mars Insights
What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
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