Senior Manager, Growth Strategy (Marketing)

Reposted 5 Days Ago
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2 Locations
In-Office or Remote
Senior level
Food
The Role
The Senior Manager, Courier Marketing will optimize media budget, lead media buying strategy, and design testing frameworks to drive Courier Acquisition growth.
Summary Generated by Built In
About Wolt

At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe.
Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life.

The Global Marketing team at Wolt is looking for a senior growth marketer to own and scale our owned and paid channels across the North region. This is a high-impact role with real autonomy: you’ll shape the product marketing roadmap, steward a multi-million-dollar media budget, and directly influence Courier Acquisition at a global scale.

If you’re motivated by ownership, complex growth problems, and the opportunity to turn data into decisive action, this role is built for you.

What you’ll do

In this role, you’ll be accountable for performance end to end—from strategy to execution:

  • Own weekly media budget optimization in close partnership with Data Science / ML, Analytics, Finance, and Supply & Demand teams

  • Lead media buying strategy across a large, always-on paid channel portfolio while launching high-impact, time-bound campaigns as market conditions shift

  • Partner with agencies and in-house teams to hit aggressive growth targets efficiently, balancing scale, efficiency, and experimentation

  • Design and run rigorous testing frameworks across the funnel, including creative and copy A/B tests, incrementality testing, audience segmentation, placements, and retargeting strategies

  • Build forecasts and budget recommendations, then quickly adapt tactics based on performance signals and learnings

  • Translate complex performance data into clear recommendations for senior stakeholders and cross-functional partners

What we’re looking for
  • Deep experience balancing brand and performance marketing objectives at scale

  • Strong understanding of both online and offline media buying, ideally within job search, recruiting, or similar high-volume marketplaces

  • Demonstrated ability to synthesize data, make confident data-driven decisions, and apply the “art” of media strategy where measurement has limits

  • Proven track record of building and executing structured channel- and tactic-level testing programs

  • Clear, concise communicator—able to distill complexity and influence stakeholders at all levels

  • Thrives in fast-paced environments, with strong prioritization skills and a bias toward action and ownership

Nice to have
  • Experience working both in-house and with external agencies

  • Hands-on experience managing performance channels in Skai

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Top Skills

Analytics
Data Science
Ml
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The Company
HQ: Helsinki
8,287 Employees
Year Founded: 2014

What We Do

Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and financial solutions – as well as operating its own grocery stores under the Wolt Market brand. Wolt’s products include Wolt+ (subscription service for customers), Wolt for Work (meal benefits and office deliveries for companies), Wolt Drive (fast last-mile deliveries for merchants) and Wolt Self-Delivery (service for merchant partners with their own delivery staff). Wolt’s mission is to make cities better by empowering and growing local communities. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 29 countries today, 25 of which are with the Wolt product and brand.

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