Senior Manager of Business Development

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New York, NY
Hybrid
Digital Media • Information Technology • Analytics
The Role
Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

At Nielsen, we are the global leader in audience measurement, data, and analytics. We empower our clients with powerful, independent insights into people's behaviors across all channels and platforms, helping them make better and faster marketing and media decisions.

As the Senior Manager of Business Development, you will play a pivotal role on our Google team, driving revenue and market share by evangelizing Nielsen’s proprietary data assets. We are looking for a strategic, results-driven professional who is passionate about disrupting the landscape of audience measurement and helping clients succeed in a rapidly changing data ecosystem.

Core Responsibilities

  • Own the commercial strategy for your assigned vertical, developing and executing plans to grow and enhance the Nielsen/Google partnership.

  • Drive revenue growth by achieving and exceeding sales targets for your book of business.

  • Collaborate with internal teams including product development, data science, marketing, and legal to align commercial efforts with company objectives.

  • Identify and pursue new business opportunities, acting as a trusted advisor to build strong, lasting partnerships with clients at all levels, including executives.

  • Maintain deep expertise on market trends, competitor activity, and customer needs to inform future growth and innovation strategies.

  • Manage sales performance by accurately forecasting, tracking progress, and providing regular updates to leadership.

Qualifications

  • Proven Track Record: 5+ years of experience in business development, preferably in media, data, or analytics, with a history of consistently exceeding revenue targets.

  • Strategic & Commercial Acumen: Strong business acumen, negotiation skills, and a demonstrated ability to manage complex projects with both short and long sales cycles.

  • Industry Knowledge: In-depth knowledge of the digital advertising ecosystem and a passion for staying on the cutting edge of digital innovation.

  • Education: Bachelor’s degree in Business, Marketing, or a related field is required; an advanced degree is a plus.

  • Professional Skills: A self-motivated and highly productive individual who thrives in a fast-paced, global environment. Must possess the ability to build trust with clients at all levels and effectively collaborate across multiple time zones.

#LI-JM1

Additional Information

Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.

A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

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The Company
HQ: New York, NY
30,034 Employees

What We Do

Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future.

An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.

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