Senior Manager of Brand & Creator Partnerships

Reposted 6 Days Ago
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Chicago, IL, USA
In-Office
Senior level
Healthtech • Professional Services • Pharmaceutical
NOCD helps people with OCD get better and then stay better.
The Role
Lead the brand and creator partnerships strategy to increase awareness of OCD, negotiate agreements, and manage integrated campaigns across various platforms.
Summary Generated by Built In

About NOCD

NOCD is the #1 telehealth provider for the treatment of obsessive-compulsive disorder (OCD). OCD is one of the most severe, prevalent, and misunderstood mental health conditions. NOCD creates access to online therapy for people with OCD through our telehealth platform. In the NOCD app, Members can quickly access and schedule live, face-to-face video therapy sessions with our national network of licensed Therapists that specialize in Exposure and Response Prevention Therapy (ERP) - considered the "gold standard" in OCD treatment. 
At NOCD, we help people reclaim their lives with clinically proven OCD treatment, by removing barriers to OCD care, and reducing the stigma associated with OCD. We’re changing the world and need other like-minded individuals to accelerate and expand our efforts.


About The Role

We are seeking a Senior Manager of Brand & Creator Partnerships to lead our influencer, creator, and celebrity partnership strategy. This role will help bring greater awareness and understanding to obsessive-compulsive disorder (OCD) and trauma disorders by partnering with creators and talent who can share authentic stories and help people recognize that effective treatment exists.

The ideal candidate is both strategic and hands-on, with experience identifying and securing talent, negotiating partnerships, and executing integrated campaigns across channels including TV, digital, and social. This person will play a key role in destigmatizing severe behavioral health conditions by building campaigns with influencers and shaping how our brand and mission show up in culture


What You'll Do

  • Lead and evolve the company’s brand strategy, voice, and positioning across influencer, creator, and brand partnership campaigns while building and scaling influencer and creator programs that drive awareness, trust, and cultural relevance
  • Identify, evaluate, and secure talent ranging from micro-creators to celebrity partners for high-impact brand campaigns, while cultivating relationships with talent agencies, creator managers, and industry partners to source new opportunities
  • Develop partnership proposals and negotiate agreements with creators, talent managers, and agents, and own execution of partnership campaigns including managing contracts, timelines, deliverables, and budgets
  • Collaborate with paid media and content teams to amplify campaigns and execute integrated brand activations across TV, digital, and social channels
  • Define and track success metrics for influencer and partnership campaigns while analyzing campaign performance and audience insights to optimize future partnerships and brand strategy and measure ROI

Requirements

  • 5+ years experience in brand marketing, integrated marketing, or brand partnerships
  • Experience leading large-scale brand campaigns and creator partnerships
  • Strong understanding of digital platforms (YouTube, TikTok, podcasts, social media)
  • Proven ability to build and scale influencer and creator strategy from sourcing to briefing to execution
  • Strong leadership and cross-functional collaboration skills

Preferred

  • Experience working with celebrity level campaigns
  • Background in service oriented or mental health consumer brands
  • Experience launching viral or culturally relevant campaigns


What We Offer

  • Comprehensive benefits package, including medical, dental, vision coverage, and 401(k) match
    • HSA contribution options included
  • Employee assistance programs, including financial, legal, mental health, and pet insurance!
  • PTO based on an accrual system
  • 11 company-observed holidays per year
  • Casual and engaging startup environment with an outstanding mission-driven team atmosphere
  • NOCD provides 12 weeks of fully paid parental leave for the primary caregiver, and 6 weeks of fully paid leave for the secondary caregiver, for qualifying full-time employees.

Skills Required

  • 5+ years experience in brand marketing, integrated marketing, or brand partnerships
  • Strong understanding of digital platforms
  • Proven ability to build and scale influencer and creator strategy
  • Strong leadership and cross-functional collaboration skills
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The Company
HQ: Chicago, IL
100 Employees
Year Founded: 2015

What We Do

NOCD provides online therapy for obsessive-compulsive disorder (OCD), one of the most severe, prevalent, and misunderstood mental health conditions. Inside the NOCD telehealth platform, people with can-do live, face-to-face video therapy sessions with licensed therapists that specialize in OCD, as well as get 24/7 support between sessions.

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