Senior Manager, Brand Campaigns & Partnerships

Posted 2 Days Ago
Be an Early Applicant
4 Locations
In-Office
109K-197K Annually
Senior level
Other • Utilities
The Role
Lead development and execution of integrated brand campaigns and strategic partnerships for Mint Mobile. Create creative briefs, manage agency and partner relationships, coordinate cross-functional campaign launches, and measure performance with analytics to drive brand and commercial objectives.
Summary Generated by Built In

At T-Mobile, we invest in YOU!  Our Total Rewards Package ensures that employees get the same big love we give our customers.  All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!

Job Overview
This role is responsible for bringing the Mint Mobile brand to life through breakthrough campaigns, strategic partnerships, and culturally relevant marketing moments that support commercial and brand objectives. The Senior Manager develops campaign and creative strategies in partnership with Brand Marketing, translating brand positioning into compelling campaign briefs that inspire internal creative teams and agency partners. This role serves as the primary relationship manager for key creative agencies and strategic partners while leading cross-functional campaign execution across Brand, PR, Social, Creative, Ecommerce, Product, and Media. Success is measured by the ability to deliver memorable campaigns and partnerships that strengthen the Mint brand, generate earned attention, and support business priorities through exceptional creative thinking and flawless execution.

Job Responsibilities:

  • Develop integrated brand campaign strategies, partnership plans, and cultural marketing opportunities that support commercial priorities and strengthen the Mint Mobile brand. 
  • Translate brand strategy into breakthrough campaign ideas, creative strategies, and inspiring creative briefs that guide internal creative teams and agency partners in developing memorable campaigns. 
  • Serve as the primary relationship manager for external creative agencies and strategic partners, providing strategic direction from brief through execution while ensuring alignment with brand strategy and business objectives. 
  • Lead cross-functional campaign orchestration by partnering with Brand, PR, Social, Creative, Ecommerce, and Media teams to deliver integrated launches, partnerships, and brand moments on time and within budget. 
  • Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance 
  • Also responsible for other duties/projects as assigned by business management as needed 

Education and Work Experience:

  • Bachelor's Degree and 7 years of related work experience
    OR a combination of education and experience deemed equivalent (Required)
  • 7-10 years Marketing experience in authoring and executing national integrated marketing plans with recognized B2C brands (Preferred)
  • 2-4 years Delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution. (Preferred)

Knowledge, Skills and Abilities:

  • Brand Management (Required)
  • Campaign Management (Required)
  • Cross-Functional Leadership (Required)
  • Customer Insights (Required)
  • Data Analysis (Required)
  • Integrated Marketing (Required)
  • Marketing Analytics (Required)
  • Marketing Planning (Required)
  • Omnichannel Marketing (Required)
  • Strategic Thinking (Required)

  • At least 18 years of age
  • Legally authorized to work in the United States

Travel:
Travel Required (Yes/No):
DOT Regulated:
DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No

Base Pay Range: $109,200 - $196,900

Corporate Bonus Target: 20%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ363396¶dox=1

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing [email protected] or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

Skills Required

  • Bachelor's Degree and 7 years of related work experience or equivalent combination of education and experience
  • At least 18 years of age
  • Legally authorized to work in the United States
  • Brand Management
  • Campaign Management
  • Cross-Functional Leadership
  • Customer Insights
  • Data Analysis
  • Integrated Marketing
  • Marketing Analytics
  • Marketing Planning
  • Omnichannel Marketing
  • Strategic Thinking
  • 7-10 years marketing experience with national integrated marketing plans (Preferred)
  • 2-4 years delivering omni/multi-channel integrated campaigns at scale (Preferred)

T-Mobile Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about T-Mobile and has not been reviewed or approved by T-Mobile.

  • Healthcare Strength Health coverage includes multiple medical plan types alongside dental and vision, with virtual care and mental‑health options included. LiveMagenta support and dedicated health‑care advocates provide accessible guidance and care navigation.
  • Equity Value & Accessibility Equity participation includes annual stock grants for eligible roles and a 15%‑discount ESPP with a lookback, extending value beyond base pay. Feedback suggests these equity programs are a meaningful component of total rewards.
  • Parental & Family Support Family‑building and caregiving support spans paid parental and family leave, Progyny fertility, adoption/surrogacy reimbursements, doula support, and backup care. Income‑based childcare subsidies further ease costs for eligible employees.

T-Mobile Insights

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The Company
HQ: Bellevue, WA
89,016 Employees

What We Do

T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile and Sprint.

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