Senior Loyalty Program Manager

Posted Yesterday
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Atlanta, GA, USA
In-Office
Senior level
Other • Retail
The Role
The Senior Loyalty Program Manager is responsible for the strategy, execution, and performance of the Pro Loyalty Program, enhancing customer retention and growing sales through a valuable user experience.
Summary Generated by Built In

Your Work Matters

As a Senior Loyalty Program Manager, you own the strategy, execution, and performance of our Pro Loyalty Program. Your work directly drives repeat purchases, increases customer retention, and grows Pro sales by making the program valuable and easy to use for contractors and trade professionals. You’ll ensure the program runs accurately across systems and stores while continuously improving how it performs and scales.

Your Day Consists Of

  • Owning the end-to-end strategy and execution of the Pro Loyalty Program, from structure and benefits to campaigns and in-store experience
  • Leading cross-functional execution across CRM, digital, stores, and field teams to ensure a seamless and consistent customer experience
  • Monitoring program performance (enrollment, engagement, retention, incremental sales) and translating data into clear, actionable improvements
  • Managing program operations such as rules, rewards, tiering, and technical functionality while ensuring accuracy and scalability across systems
  • Partnering with marketing and lifecycle teams to develop targeted communications that resonate with contractors, trades, and small business owners
  • Equipping store and field teams with the tools, training, and messaging needed to confidently promote and drive adoption of the program

You’ll Be Successful With

  • 7+ years of experience in loyalty, CRM, marketing, or program management, with a track record of owning complex, multi-channel initiatives
  • Strong analytical instincts
  • Experience working across technical systems (CRM, POS, e-commerce) and partnering with teams like IT, data, and finance
  • The ability to influence without authority and align cross-functional teams around a shared vision
  • Clear, confident communication skills
  • A builder’s mindset: you’re energized by optimizing, evolving, and scaling programs that drive real business impact

Work Environment / Physical Expectations

• Primarily a sedentary role with extended periods of sitting, though occasional walking, standing, or light physical activity (lifting up to 20 lbs) may be needed.

• Work is typically performed in a quiet to moderate office setting, with occasional exposure to active warehouse environments and moving equipment.

Benefits & Rewards

Bonus opportunities & career advancement opportunities at every level

Programs that help you reach your financial goals: 401k with company match, Employee Stock Purchase Plan, and Referral Bonus Program

Medical, Dental, Vision, Life, and other Insurance Plans (subject to eligibility criteria)

Work-life balance, including:

  • Paid vacation and sick time for eligible associates

  • Paid holidays plus a personal holiday

  • Paid Volunteer Time Off that starts on Day 1

Equal Employment Opportunity

Floor & Decor provides equal employment opportunities to all associates and applicants without regard to age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, disability, veteran status, genetic information, ethnicity, citizenship, or any other category protected by law.

This policy applies to all areas of employment, including recruitment, testing, screening, hiring, selection for training, upgrading, transfer, demotion, layoff, discipline, termination, compensation, benefits and all other privileges, terms and conditions of employment.  This policy and the law prohibit employment discrimination against any associate or applicant on the basis of any legally protected status outlined above.

Top Skills

CRM
E-Commerce
Pos
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The Company
HQ: Atlanta, GA
15,001 Employees
Year Founded: 2000

What We Do

At Floor & Decor, we don't just sell flooring; we create endless possibilities. Redefining the retail experience since 2000, we are constantly in build mode, just like our customers. Joining F&D means moving fast, being part of decisions, and getting support at every turn.

Why Work With Us

We are builders, both of dream spaces and careers. You aren't just a number at a store selling some of everything -- you're a valued associate receiving customized training plans and endless career possibilities at a store focused on doing one thing better than anyone else.

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