About Vendr
Founded in 2018, Vendr is transforming the way companies buy and sell software. Today, thousands of companies leverage Vendr to buy software. For buyers, Vendr is a no-brainer because we help buyers get the lowest price, fast. For sellers, it’s a no-brainer, too – helping sellers find their next customer, fast. As Vendr becomes the new-age way to buy software, we need your help in helping us attract millions of software buyers to Vendr, and thousands of sellers.Headquartered in Boston with a second location in Charleston, and a team of over 150 employees, we are on a mission to create the “buy button” for software. If you’re eager to innovate, tackle interesting challenges, and make a significant impact, we want you to join us. Join Vendr’s pioneering team and help us drive this paradigm shift.
As the Lifecycle Marketing Manager at Vendr, you be a collaborate with Marketing, Product, and Customer Success and establish the vision for how prospects, free users, and customers interact with the Vendr brand via automated distribution channels.
You Will:
- Own the lifecycle marketing strategy, roadmap and execution for free user engagement and growth, as well as marketplace users
- Love coming up with creative copy that hooks readers and drives loyalty to the Vendr brand
- Be a champion for the customer experience, unifying touchpoints across teams and systems to deepen customer and user engagement with Vendr
- Work with Product, Growth, and Content teammates to develop creative conversion paths and strategies for building our contact database
- Develop effective methodologies to segment users to personalize communications
You Have:
- 8+ years experience in lifecycle marketing, marketing automation, or email marketing in SaaS or consumer products companies.
- Demonstrated experience owning lifecycle programs for PLG and/or two-sided marketplace companies (B2B or B2C). Lifecycle email at minimum, multi-channel preferred.
- Expert-level experience in HubSpot and migrating to ESPs—you bring a perspective on the best tools for the target audience and their journey. You also love nerding out on dynamic content and A/B testing.
- Experience working with data from DSPs (we use Segment) and CRM (we use Salesforce) to trigger hyper-targeted lifecycle programs.
- A clear vision for measuring the impact of lifecycle marketing on customer acquisition and LTV, and proven experience setting up the reports and dashboards to visualize your KPIs.
#LI-REMOTE
The estimated base salary range for this position is $121,500-$157,500.
Vendr provides an estimate of the compensation for roles that may be hired as required by state regulations. Compensation may vary based on factors including, but not limited to, individual candidate experience, skills, and qualifications. Additionally, Vendr leverages current market data to determine compensation, therefore posted compensation figures are subject to change as new market data becomes available. The salary, other forms of compensation, and benefits information is accurate as of the date of this posting. Vendr reserves the right to modify this information at any time, subject to applicable law.
At Vendr, we believe that great talent comes from a variety of backgrounds and experiences. If you’re passionate about what we do and think you’d be a great fit, we encourage you to apply, even if your experience doesn’t precisely match every requirement or if you feel as though your experience exceeds what might be listed. You might be the perfect candidate for this or other roles.
Why Vendr:
- Competitive Compensation: We offer a highly competitive salary and benefits package.
- Growth Opportunities: Be part of a dynamic and growing team with numerous career advancement opportunities.
- Innovation-Driven Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.
- Flexible Work Environment: Enjoy the convenience and work-life balance that comes with remote work.
- Inclusive and Diverse Team: We value diversity and promote an inclusive culture where everyone can thrive.
Vendr is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law. While we are interested in qualified applicants who are permanently eligible to work for any employer in the United States, we are unable to sponsor or take over sponsorship for employment visas at this time.
To all recruitment agencies: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.
Top Skills
What We Do
Vendr is forever changing B2B SaaS sales by empowering companies to purchase SaaS without friction. The Vendr platform offers both a web dashboard and a people-powered service to enable the world’s fastest-growing companies to revolutionize the way they buy and renew SaaS — with fair pricing, compliance, and way less time.
Why Work With Us
We have created the category of SaaS buying and are leading it with little competition in sight. Our culture is rooted in kindness as a competitive advantage and we have grown substantially in the past year, even during COVID-19.
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