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The Role
Lead strategy and roadmap for WIM banking deposit products, driving product and pricing strategy, portfolio performance, and go-to-market plans. Partner with sales, analytics, technology, and operations to deliver data-driven insights, automation and AI solutions, ensure regulatory compliance, enable field adoption, and resolve complex cross-functional challenges to grow deposit balances and improve client experience.
Summary Generated by Built In
Wealth & Investment Management (WIM) is one of the United States' leading providers of financial and investment services. We offer a full range of personalized wealth management, investment, planning, and retirement products and services to help meet clients' unique needs and to help them pursue their financial goals more confidently. We bring together subject matter expertise, products, and services, so it's easier for clients to do business with us and for advisors to support their clients.
Banking, Lending, and Trust (BL&T) unlocks access to Wells Fargo Bank products and services to high-net-worth and ultra-high-net-worth individuals and families based on needs related to banking, treasury management, custom lending, and trust services.
About this role:
Wells Fargo is seeking a Senior Lead Product Manager - WIM Banking Deposits to join our Banking, Lending, & Trust (BL&T) group within Wealth & Investment Management (WIM). As part of the WIM Deposits team, you will be responsible for the development and management of our banking products, pricing, and portfolio performance. You will work with WIM Banking leaders, relationship managers, and cross-functional partners to ensure seamless delivery and service of banking solutions to WIM affluent and high-net-worth clients. This role will lead the development of differentiated product value propositions, client experience, and go-to-market strategies designed to drive sustainable deposit balance growth and high client satisfaction. You will be responsible for setting product strategies and roadmaps that are client-centric, financially sound, and competitive in the marketplace. This includes managing checking and savings products, conducting market and competitive analysis, driving product innovation, and partnering closely with cross-functional teams to ensure regulatory compliance and execution excellence. Success in this role requires strong strategic judgment, financial rigor, and the ability to guide stakeholders toward informed, data-driven outcomes aligned with enterprise priorities. This opportunity is ideal for a motivated leader who thrives in a collaborative, fast-paced environment and enjoys combining analytical thinking, client focus, and strong business and product acumen to lead growth and enhance the client experience.
In this role, you will:
Proven senior-level accountability influencing deposit product strategy, priorities, economics, and outcomes including checking account adoption and bonus offers targeting broker/dealer clients.
Experience with bank, broker/dealer, and other financial services
Experience supporting deposit product strategy, business reviews, scorecards, goal setting, growth campaigns, and sales governance programs.
Strong product and program management expertise, including roadmap development, strategy, and end-to-end lifecycle delivery in an Agile environment
Strong analytical skills with experience transforming sales, pipeline, client, operational, and financial data into actionable insights and executive recommendations.
Advanced proficiency with Excel, PowerPoint, and data visualization tools.
Experience partnering with sales, product, strategy, analytics, technology, and operations teams to deliver business process improvements and strategic initiatives.
Experience developing reporting solutions and AI-enabled automation capabilities.
Proven ability to influence senior leaders and drive adoption of new tools, business processes, reporting capabilities, and operating routines by synthesizing complex inputs into clear, executive-level communications, providing visibility into progress, tradeoffs, risks, and recommended actions
Exceptional executive communication and presentation skills with the ability to simplify complex concepts for diverse audiences.
Strong strategic thinking, problem-solving, and consultative skills with the ability to operate effectively in a fast-paced, matrixed environment.
Experience leading large-scale, cross-functional initiatives with measurable business impact.
Job Expectations:
Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.
$139,000.00 - $239,000.00
Benefits
Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
28 Aug 2026
* Job posting may come down early due to volume of applicants.
We Value Equal Opportunity
Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Applicants with Disabilities
To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.
Wells Fargo Recruitment and Hiring Requirements:
a. Third-Party recordings are prohibited unless authorized by Wells Fargo.
b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.
Banking, Lending, and Trust (BL&T) unlocks access to Wells Fargo Bank products and services to high-net-worth and ultra-high-net-worth individuals and families based on needs related to banking, treasury management, custom lending, and trust services.
About this role:
Wells Fargo is seeking a Senior Lead Product Manager - WIM Banking Deposits to join our Banking, Lending, & Trust (BL&T) group within Wealth & Investment Management (WIM). As part of the WIM Deposits team, you will be responsible for the development and management of our banking products, pricing, and portfolio performance. You will work with WIM Banking leaders, relationship managers, and cross-functional partners to ensure seamless delivery and service of banking solutions to WIM affluent and high-net-worth clients. This role will lead the development of differentiated product value propositions, client experience, and go-to-market strategies designed to drive sustainable deposit balance growth and high client satisfaction. You will be responsible for setting product strategies and roadmaps that are client-centric, financially sound, and competitive in the marketplace. This includes managing checking and savings products, conducting market and competitive analysis, driving product innovation, and partnering closely with cross-functional teams to ensure regulatory compliance and execution excellence. Success in this role requires strong strategic judgment, financial rigor, and the ability to guide stakeholders toward informed, data-driven outcomes aligned with enterprise priorities. This opportunity is ideal for a motivated leader who thrives in a collaborative, fast-paced environment and enjoys combining analytical thinking, client focus, and strong business and product acumen to lead growth and enhance the client experience.
In this role, you will:
- Serve as a strategic advisor and leader in the deposits group, providing business insights, performance analysis, and execution support to drive growth and achieve business objectives.
Lead product and pricing strategy activities, including business reviews, performance reporting, scorecards, goal management, growth campaigns, and sales governance initiatives.
Deliver executive-level insights, analyses, and recommendations that identify opportunities, risks, and actions to provide the best products available to support client engagement and business performance.
Partner across sales, product, strategy, analytics, technology, operations, and line-of-business teams to execute strategic initiatives and enhance business processes, reporting capabilities, and operating routines.
Analyze data, research client needs, and provide actionable insights that help identify treasury management opportunities.
Drive continuous improvement through data-driven decision-making, automation, AI-enabled solutions, and process optimization.
Support field readiness and adoption of strategic initiatives through change management, communications, training, and sales enablement activities.
Lead the resolution of complex business challenges and drive the development and implementation of scalable, cross-functional solutions.
Ensure products and programs adhere to regulations and policies; oversee product risk management to ensure effective controls, policies and procedures.
- 7+ years of Product Management, product development, strategic planning, process management, change delivery, or agile product owner experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
Proven senior-level accountability influencing deposit product strategy, priorities, economics, and outcomes including checking account adoption and bonus offers targeting broker/dealer clients.
Experience with bank, broker/dealer, and other financial services
Experience supporting deposit product strategy, business reviews, scorecards, goal setting, growth campaigns, and sales governance programs.
Strong product and program management expertise, including roadmap development, strategy, and end-to-end lifecycle delivery in an Agile environment
Strong analytical skills with experience transforming sales, pipeline, client, operational, and financial data into actionable insights and executive recommendations.
Advanced proficiency with Excel, PowerPoint, and data visualization tools.
Experience partnering with sales, product, strategy, analytics, technology, and operations teams to deliver business process improvements and strategic initiatives.
Experience developing reporting solutions and AI-enabled automation capabilities.
Proven ability to influence senior leaders and drive adoption of new tools, business processes, reporting capabilities, and operating routines by synthesizing complex inputs into clear, executive-level communications, providing visibility into progress, tradeoffs, risks, and recommended actions
Exceptional executive communication and presentation skills with the ability to simplify complex concepts for diverse audiences.
Strong strategic thinking, problem-solving, and consultative skills with the ability to operate effectively in a fast-paced, matrixed environment.
Experience leading large-scale, cross-functional initiatives with measurable business impact.
Job Expectations:
- Ability to work in a hybrid environment which you will be required to work at least 3 days in the office and 2 days remote
- Ability to travel up to 10% of the time
- This position is not eligible for Visa sponsorshiP
Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.
$139,000.00 - $239,000.00
Benefits
Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
- Health benefits
- 401(k) Plan
- Paid time off
- Disability benefits
- Life insurance, critical illness insurance, and accident insurance
- Parental leave
- Critical caregiving leave
- Discounts and savings
- Commuter benefits
- Tuition reimbursement
- Scholarships for dependent children
- Adoption reimbursement
28 Aug 2026
* Job posting may come down early due to volume of applicants.
We Value Equal Opportunity
Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Applicants with Disabilities
To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.
Wells Fargo Recruitment and Hiring Requirements:
a. Third-Party recordings are prohibited unless authorized by Wells Fargo.
b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.
Skills Required
- 7+ years of Product Management, product development, strategic planning, process management, change delivery, or Agile product owner experience
- Ability to work in a hybrid environment (minimum 3 days in office)
- Ability to travel up to 10% of the time
- Position is not eligible for visa sponsorship; must be authorized to work without sponsorship
- Proven senior-level accountability influencing deposit product strategy, priorities, economics, and outcomes
- Experience with bank, broker/dealer, and other financial services
- Experience supporting deposit product strategy, business reviews, scorecards, goal setting, growth campaigns, and sales governance
- Strong product and program management expertise, including roadmap development and end-to-end lifecycle delivery in an Agile environment
- Strong analytical skills transforming sales, pipeline, client, operational, and financial data into actionable insights
- Advanced proficiency with Excel, PowerPoint, and data visualization tools
- Experience developing reporting solutions and AI-enabled automation capabilities
- Exceptional executive communication and presentation skills; ability to influence senior leaders
- Experience leading large-scale, cross-functional initiatives with measurable business impact
Wells Fargo Compensation & Benefits Highlights
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Retirement Support — Retirement support is anchored by a dollar‑for‑dollar 401(k) match on employee contributions after one year of service, with an additional non‑matching company contribution for some lower‑paid employees. Access to an employee stock purchase plan further expands long‑term savings opportunities.
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Parental & Family Support — Family supports include up to 16 weeks of paid parental leave available from the first day of employment, plus paid critical‑caregiving leave and extensive backup care options. Fertility, adoption, and surrogacy programs are highlighted with meaningful coverage and reimbursements, including a combined lifetime maximum up to $35,000 for eligible expenses.
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Healthcare Strength — Health coverage is comprehensive from day one, spanning medical, dental, vision, mental health, prescriptions, and preventive care often fully covered in‑network. Employer cost‑sharing is emphasized alongside no‑cost counseling through the EAP within plan limits.
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The Company
What We Do
Wells Fargo & Company (NYSE: WFC) is a leading financial services company that has approximately $2.2 trillion in assets. We provide a diversified set of banking, investment and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth & Investment Management. Wells Fargo ranked No. 33 on Fortune’s 2025 rankings of America’s largest corporations. Our technology professionals drive innovation, information security, and big data analytics while maintaining a network that handles more than 12 billion customer interactions a year. Join us! Are you looking for more? Find it here. At Wells Fargo, we're more than a financial services leader – we’re a global trailblazer committed to driving innovation, empowering communities, and helping our customers succeed. We believe that a meaningful career is much more than just a job – it’s about finding all of the elements to help you thrive, in one place. Living the Well Life means you’re supported in life, not just work. It means having robust benefits, competitive compensation, and programs designed to help you find work-life balance and well-being. You’ll be rewarded for investing in your community, celebrated for being your authentic self, and empowered to grow. And we’re recognized for it — Wells Fargo continues to rank on the LinkedIn Top Companies lists of best workplaces “to grow your career.” All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic. © 2026 Wells Fargo Bank, N.A. All rights reserved. Member FDIC.
Why Work With Us
We're known for our “Well Life” approach to supporting employees’ career aspirations, work-life balance, and mental and physical health. Wells Fargo continues to rank on the LinkedIn Top Companies lists of best workplaces “to grow your career.”
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Wells Fargo Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
3 days a week
