Senior Lead Corporate and Policy Communications, NAMER

Posted 4 Days Ago
Be an Early Applicant
San Francisco, CA
192K-240K Annually
Senior level
Real Estate • Travel • PropTech
The Role
The Senior Lead Corporate and Policy Communications at Airbnb will develop and maintain the brand voice, advise on policy communications strategies, manage corporate communications narrative, and ensure effective messaging and stakeholder engagement. Responsibilities also include creating content, consulting on proactive campaigns, and supporting executive communication efforts.
Summary Generated by Built In

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

The Community You Will Join: 

The communications team is responsible for telling the Airbnb story around the world. Whether we are briefing press on inspiring travel trends, highlighting unique experiences led by local hosts, or explaining how travel on our platform benefits local families and communities, we are the voice of Airbnb on a broad range of topics. We're a fast growing and high energy team with a passion for people, places and great stories.

The Difference You Will Make:

We are seeking a Senior Communications Lead, Policy Communications NAMER to be responsible for helping to protect and defend the reputation of Airbnb in the region and providing expert comms consultancy to the comms teams and the regional policy and business teams. The role reports into the Global Director of Global Policy Comms.

In this role, you must be confident working under pressure to tight deadlines, explaining complex issues in simple ways.  Your remit includes developing and maintaining a clear and consistent brand voice across the region, while allowing for messaging adaptations depending on market nuances. You are also responsible for cascading global messaging and strategy updates to the team and supporting prioritization and planning.

A Typical Day: 

  • Be a trusted advisor and crucial stakeholder to the NAMER Policy team;  to advise on policy comms ideas and strategies to support policy planning and goals 
  • Ensure the timely cascade of important global and regional policy updates, giving the team guidance and direction on implementation and weaving global messaging into local stories 
  • Consult and support on policy comms strategies for local regulatory and litigation updates
  • Supports teams on proactive campaigns and helps create content and messaging around key issues such as over tourism and housing, linking to global frameworks and playbooks. 
  • Reviews external-facing policy-related press materials 
  • Implement strategies to educate internal and external stakeholders about our global policy narrative
  • Collaborate with global campaign strategists and regional Communications leads to localize the narrative for regions and geos
  • Help drive and or consult on strategic communications plans for proactive Policy campaigns
  • Design impactful reports, studies and other deliverables illustrating our social value proposition for sharing with key policy audiences
  • Support use of platform data for policy purposes and manage the Corporate Communications Narrative & Data team
  • Contribute to written materials: op-eds, presentations, messaging guidelines, Q&As, briefs, presentations, talking points, etc
  • Works with the regional team to identify interview opportunities for global executives (VPs and e-staff) and works with country leads to develop proposals for exec participation 
  • Responsible for ensuring the seamless execution of all exec comms briefs, strategies, materials and meetings working in tandem with the country comms leads 
  • Supports the comms leads with reactive corporate comms issues, ensuring message discipline and escalating when appropriate 
  • Advises teams on incorporating global narratives and corporate messaging into local programs
  • Proactively builds regionally relevant initiatives working with the editorial task force, to include data reports or partnerships with industry bodies, such as EY, Oxford Economics, UNESCO, WWF.
  • Drafts briefing documents, op-eds and presentations for globally relevant, regional-level issues or opportunities e.g. sustainability, disaster response etc
  • Connects regularly with the editorial task force to suggest story angles, themes and opportunities for corporate relevant stories 

Your Expertise:

  • 12+ years communications / public affairs experience, either working in a PR agency or in-house 
  • Proven-track record leading Corporate and Policy communications initiatives involving trust, crisis, policy and regulatory matters
  • Team management skills, ensuring we are always finding the full potential of our talented team
  • Ability to work collaboratively with multi-functional leads in a matrix organisation  
  • Excellent writing skills  
  • Passion for Airbnb and the mission of the company 
  • Experience working on projects in a fast-paced environment 
  • Passion for simplicity and getting things done  
  • Strong organisational skills and attention to detail 
  • Strong problem solving skills 
  • Excellent verbal communications and interpersonal skills  
  • Maintaining enthusiasm and a calm demeanor in stressful situations

Your Location:

Due to the nature of this position, the successful applicant will need to be based in San Francisco, California to be able to conduct their work. Currently, employees can not be located in: Alaska, Indiana, Nebraska, North Dakota, Ohio, South Dakota, Wisconsin, Alabama, Mississippi, Oklahoma, Delaware And Rhode Island. This list is continuously being updated, please check back with us if the state you live in is on the exclusion list.  If your position is employed by another Airbnb entity, your recruiter will inform you what states you are eligible to work from.

Our Commitment To Inclusion & Belonging:

Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply.

We strive to also provide a disability inclusive application and interview process. If you are a candidate with a disability and require reasonable accommodation in order to submit an application, please contact us at: [email protected]. Please include your full name, the role you’re applying for and the accommodation necessary to assist you with the recruiting process. 

We ask that you only reach out to us if you are a candidate whose disability prevents you from being able to complete our online application.

How We'll Take Care of You:

Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.  

Pay Range

$192,000$240,000 USD

The Company
HQ: Dublin
14,622 Employees
Hybrid Workplace
Year Founded: 2008

What We Do

Airbnb is a community based on connection and belonging—a community that was born in 2008 when two hosts welcomed three guests to their San Francisco home, and has since grown to 4 million hosts who have welcomed over 800 million guest arrivals to about 100,000 cities in almost every country and region across the globe. Hosts on Airbnb are everyday people who share their worlds to provide guests with the feeling of connection and being at home. At Airbnb, we believe that hosts, guests and the communities where we operate are all stakeholders we have a responsibility to serve, and that by serving them alongside our employees and investors, we will build an enduringly successful company.

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