Senior Integrated Marketing Specialist

Reposted 7 Days Ago
Be an Early Applicant
Richmond Hill, ON, CAN
In-Office
Senior level
Retail
The Role
Develop and execute integrated marketing campaigns with cross-functional teams to drive traffic, brand awareness, and customer loyalty. Monitor and analyze campaign performance, provide optimization recommendations, manage calendars and budgets, produce performance reports (outbound metrics, lead distribution, pipeline, ROI), and identify process improvements.
Summary Generated by Built In

Some of what you will do:

The Sr Integrated Marketing Specialist will support the Integrated Marketing team in partnering with the business units and channels within Staples to create and execute world class marketing plans that drive incremental traffic, increase brand identity and customer loyalty. Their role will play a critical function in ensuring consistency to messaging across all media. Acting as a liaise between the business function leaders and marketing, they will assist in the translation of overall business needs into marketing campaigns and programs. They will participate in the assessment of the overall health and strength of campaigns and provide recommendations on changes or improvements.

 

Specifically, You Will:

  • Create integrated marketing campaigns that meet business and marketing strategies and objectives.

  • Partner with appropriate teams to ensure overall process of creation, implementation, communication and monitoring of marketing campaigns in their portfolio.

  • Participate in team meetings and play a role in calendar planning for the team to ensure visibility to key dates, meeting requirements and budget updates.

  • Translate marketing objectives and consumer insights into communication strategy.

  • Contribute to cross-functional marketing teams to deliver all elements of campaigns.

  • Deliver and monitor results; ensure stated objectives are delivered on plan (monitor/ early indicators) and where required, take corrective actions to achieve targets.

  • Analyze past results and makes recommendations to maximize return on investment.

  • Provide support on projects.

  • Stay current with industry and marketing trends to ensure continuous improvement and ongoing skills development. 

  • Take an active role in finding process improvements to drive increased efficiency in the marketing team.

  • Build and analyze reports to provide visibility into marketing campaign results and measure campaign effectiveness, including outbound marketing metrics, lead distribution, opportunity stages, pipeline contribution, and ROI.

 

 

Some of what you need:

  • 3-5 years prior experience in Marketing Coordination function.

  • Experience in retail industry marketing is a definite asset.

  • Post-secondary education with a focus in Marketing or Communications.

  • Good business acumen, resourceful and responsive to change.

  • Aptitude to process and optimize processes.

  • Great collaboration skills, Excellent analytical skills, for performance reporting of marketing data.

  • High proficiency using Microsoft Office programs.

  • Excellent written and oral communication skills with attention to detail.

  • Demonstrated capacity to thrive in a fast-paced workplace.

 

 

Physical Requirements/Working Conditions:

 

  • Hybrid office environment.

 

Some of what you will get:

  • Associate discount

  • Health and Dental benefits

  • RRSP/DPSP

  • Performance bonuses

  • Learning & Development programs

  • And more…

 

About Us
We value transparency in our hiring processes. Please note, artificial intelligence may be used in certain stages to screen, assess, or select applicants, however, a human reviewer makes all final decisions. This posting is for an existing vacancy.
About the TeamAbout the Team
At Staples Canada we are dynamic, inspiring partners to our customers and the communities in which we live. As The Working and Learning Company, we inspire people to work smarter, learn more and grow every day. We’re looking for curious, approachable, and passionate individuals who love finding solutions. If that’s you, let’s work, learn, and grow together.

We are building an inclusive and diverse team
Staples Canada is continuously working towards creating an inclusive and diverse work environment. We welcome, value and thrive on perspectives and contributions from backgrounds that vary by race, gender, sexual orientation, gender identity or expression, lifestyle, age, educational background, national origin, religion or physical ability. If you have a disability or special need that requires accommodation, please let us know.

Skills Required

  • 3-5 years prior experience in Marketing Coordination function
  • Post-secondary education with a focus in Marketing or Communications
  • High proficiency using Microsoft Office programs
  • Excellent written and oral communication skills with attention to detail
  • Excellent analytical skills for performance reporting of marketing data
  • Great collaboration skills and ability to work cross-functionally
  • Aptitude to process and optimize processes
  • Experience in retail industry marketing
  • Demonstrated capacity to thrive in a fast-paced workplace

Staples Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Staples and has not been reviewed or approved by Staples.

  • Wellbeing & Lifestyle Benefits Wellbeing offerings are described as broad, including wellness reimbursements, emotional support and coaching, legal services, identity theft protection, and pet insurance. Employee discounts and select on-site amenities are also positioned as meaningful add-ons beyond basic coverage.
  • Leave & Time Off Breadth Time-off provisions are presented as relatively expansive, including paid time off, company-recognized holidays, and a personal or flexible holiday option. Vacation that grows with tenure and PTO flexibility are highlighted as valued elements.
  • Inclusive Benefits Coverage Healthcare benefits explicitly include gender-affirming care alongside medical, dental, and vision coverage. Family and caregiver programs also include support that references LGBTQ+ considerations and broader life-stage needs.

Staples Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Framingham, MA
Year Founded: 1986

What We Do

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

Similar Jobs

Tapestry - Coach and Kate Spade Logo Tapestry - Coach and Kate Spade

Manager, Field Customer Experience

eCommerce • Fashion • Retail • Sales • Wearables • Design
Remote or Hybrid
Toronto, ON, CAN
16000 Employees
90K-115K Annually

Block Logo Block

Software Engineer

Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
In-Office or Remote
8 Locations
12000 Employees
121K-213K Annually

Block Logo Block

Program Manager

Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
In-Office or Remote
8 Locations
12000 Employees

Sailor Health Logo Sailor Health

Care Coordinator

Healthtech • Social Impact • Telehealth
In-Office or Remote
6 Locations
20 Employees

Similar Companies Hiring

Grocery TV Thumbnail
Software • Retail • Marketing Tech • Hardware • Digital Media • AdTech
Austin, TX
56 Employees
Scotch Thumbnail
Artificial Intelligence • eCommerce • Fintech • Payments • Retail • Software • Analytics
US
35 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account