At Flix, we offer a dynamic work environment with competitive pay, strong growth opportunities, and a tech-driven approach to making travel more accessible, sustainable, and affordable.
As a Senior Influencer Marketing Manager (m/f/d), you will cover a maternity leave on our Global Brand & Growth team. You'll step into a fast evolving function, owning our global influencer marketing strategy across channels — and have real autonomy to shape how we grow influencer as a discipline at Flix.
About the Role
Strategy Development & Execution
- Serve as the global point of contact for all influencer marketing activity — the go-to expert for internal teams and regional stakeholders
- Lead the development and execution of the global influencer marketing strategy across key channels, ensuring alignment with Brand objectives and Marketing goals
- Create scalable, innovative strategies to grow influencer partnerships, increase brand awareness, and drive conversion across multiple digital platforms
- Continuously evaluate and adapt strategies based on performance, market trends, and consumer insights
Influencer Relationship Management
- Build and nurture strong relationships with influencers across all tiers (nano, micro, macro, and celebrity), ensuring long-term collaboration and brand loyalty
- Manage and negotiate partnerships with key high-impact influencers and brand ambassadors — tapping into new audiences, exploring new channels, content formats, and avenues for communication
- Stay ahead of emerging trends in the influencer landscape and identify new opportunities that elevate the brand
Campaign Planning & Execution
- Lead planning and execution of diverse influencer campaigns: from always-on collaborations to key brand engagement initiatives, occasion-driven, or market-specific campaigns
- Collaborate with internal teams (Organic & Paid Social, Brand, Media, Communications, Partnerships) to integrate influencer campaigns into broader marketing initiatives and ensure cross-channel consistency
- Own the influencer marketing budget, ensuring effective allocation and optimising spend across campaigns
- Oversee campaign execution — ensuring creative consistency, stakeholder alignment, timely delivery, and performance tracking with actionable insights
About You
- 5+ years of experience in social media and influencer marketing, with a proven track record of delivering successful global campaigns (agency and/or client-side)
- Strong expertise in influencer marketing, content creation, community management, and emerging social media trends
- Well-established network of influencers, creators, and industry stakeholders, with the ability to build and maintain strategic partnerships
- Experience leading cross-functional collaboration across multiple international markets, with strong cultural awareness of key regions including DE, US, UK, IT, Benelux, and FR
- Excellent communication, presentation, and written communication skills in English; additional languages are an advantage
- Data-driven mindset with hands-on experience using analytics tools to measure campaign performance and translate insights into actionable recommendations
- Self-starter with the ability to work autonomously and thrive in fast-paced, lean, and dynamic environments.
We recognize that everyone carries a unique set of valuable skills and experiences. If you think you could have an impact even though you don't meet 100% of the requirements, we still encourage you to apply. We want to hear from you!
What We Offer
- Travel perks: 12 free Flix vouchers + 12 discount vouchers for friends & family.
- Work from (M)Anywhere: Depending on your role, work from another location for up to 60 days per year.
- Hybrid work model: We are an office-first company, but we offer flexibility to balance work and life.
- Wellbeing support: Access confidential 1:1 counselling, courses, and stress management for yourself and up to four family members.
- Learning & Development: Take advantage of language classes, training courses, and expert-led sessions to grow your skills.
- Mentoring Program: Connect with experienced colleagues to gain insights and accelerate your career.
To view more local benefits specific to each office location, please check out this link: Locations - Flix Career
Why Join Flix?
At Flix, you’ll find teams that rally together to overcome challenges and spark creativity. We believe in ownership culture - giving you the freedom to take initiative, make an impact, and shape your own career path.
As we continue to expand across the globe, you can make a real difference in how we work.
If you’re ready to grow and lead your journey, Flix is the place for you!
Skills Required
- 5+ years experience in social media and influencer marketing (agency and/or client-side)
- Proven track record of delivering successful global campaigns
- Expertise in influencer marketing, content creation, community management, and social media trends
- Well-established network of influencers, creators, and industry stakeholders
- Experience leading cross-functional collaboration across multiple international markets (e.g., DE, US, UK, IT, Benelux, FR)
- Ownership of influencer marketing budget and experience optimising spend
- Data-driven mindset with hands-on experience using analytics tools to measure campaign performance
- Excellent communication, presentation, and written English skills
- Additional languages
- Self-starter ability to work autonomously in fast-paced, lean environments
Similar Jobs
What We Do
Flix is a global travel tech leader providing sustainable and affordable travel options to more than 60 million yearly travelers in 43 countries through its brands FlixBus, FlixTrain, Greyhound, and Kamil Koç. By combining network planning, marketing, and pricing, Flix uses innovative solutions to enable comfortable, sustainable, and affordable travel worldwide. Through our tech platform and user-friendly app, Flix creates a travel experience tailored to passengers' needs and connects travelers with local business partners providing transportation, ensuring a modern fleet that adheres to the highest safety standards. This asset-light business model has turned a European start-up into a leading and globally expanding travel-tech champion. Flix is pioneering and testing alternative drives with a long-term strategy to progressively decarbonize its fleet. Together with our partners and customers, we are driving transformative change towards the future of mobility, gradually reshaping the mobility sector and enabling more sustainable travel modes. Check out https://flix.careers/ to see how you can join our team. For our legal imprint click here: https://global.flixbus.com/legal-notice
