Job Summary: We are seeking an experienced, strategic leader in SaaS and digital marketing to join as Senior Global Marketing Director, Digital Product & Capabilities Innovation. This full-time role is central to launching and scaling new SaaS offerings and accelerating our digital transformation in Pest Elimination. You will bridge product innovation and work cross-functionally with digital development, marketing, and commercial teams to drive digital, product-led growth. The results of your impact will be the development of a differentiated SaaS solution that solves unmet customer needs, accelerates pipeline generation, and positions Pest Elimination as an emerging software leader.
- Identify, analyze, and validate new digital business models
- Incubate and launch SaaS products
- Develop go-to-market strategies and build sustainable revenue engines
Location: Role is hybrid out of St. Paul, MN or Naperville, IL
What You Will Do:
Product Incubation & Delivery
- Create a customer-first narrative with an aligned digital product roadmap.
- Lead the development of new SaaS products - identify market gaps and customer pain points where legacy systems or processes create inefficiencies, data silos, and limited visibility. Translate gaps into opportunities solved with new digital products that will create a compelling and unified customer experience.
- Refine business models (ARR, NRR, CAC/LTV, payback)
- Run dual-track agile processes (discovery and delivery) with structured experimentation
- Develop data sets and dashboards to measure adoption, usage, and value
Go-to-Market & Commercialization Partnership:
- Define ideal customer profiles, market segments, and product positioning
- Lead pricing and packaging (eg. bundles or tiers), including usage-based or tiered models
- Partner with Marketing and Sales to develop GTM plans, enablement playbooks, and adoption programs.
- Develop and launch multi-channel campaigns leveraging Marketing Communications and enterprise capabilities.
- Own revenue targets for incubated products and report growth KPIs
Cross-Functional Leadership & Change Management:
- Mobilize cross-functional teams (Product, Marketing, Engineering, Data, Sales)
- Translate technical concepts for non-digital and executive audiences
- Lead internal enablement and change initiatives (field pilots, operational readiness)
- Foster a culture of curiosity, experimentation, and learning from failure
Additional Responsibilities:
- Collaboration on IoT strategy and development plans
- Partner with Transformation leadership to integrate digital capabilities
- Assess competitive landscape and elevate awareness of external innovation
- Develop and coach team members, support professional growth, and team culture
Minimum Qualifications:
- 8-10 years of product marketing experience (MBA or graduate degree preferred)
- Proven experience in SaaS product development and commercialization, preferably in a start-up environment.
- Track record of revenue ownership (ARR, retention, SaaS scaling)
- Expertise in pricing, segmentation, and GTM execution for software products
- Experience running structured experiments and validating business assumptions
- Strong project management and execution skills for cross-functional initiatives
- Financial acumen and ability to model and assess P&L requirements
- Excellent interpersonal, presentation, and executive communication skills
- Able to translate technical/data concepts for commercial and operational teams
- Comfortable with ambiguity and challenging the status quo in legacy environments
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Annual or Hourly Compensation Range
Benefits
Ecolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families. Click here to see our benefits.
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Potential Customer Requirements Notice
To meet customer requirements and comply with local or state regulations, applicants for certain customer-facing roles may need to:
- Undergo additional background screens and/or drug/alcohol testing for customer credentialing.
- Be fully vaccinated for COVID-19, including a booster if eligible, unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.
Americans with Disabilities Act (ADA)
Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.
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What We Do
A trusted partner at nearly three million customer locations, Ecolab (ECL) is the global leader in water, hygiene and infection prevention solutions and services. With annual sales of $12 billion and more than 44,000 associates, Ecolab delivers comprehensive solutions, data-driven insights and personalized service to advance food safety, maintain clean and safe environments, optimize water and energy use, and improve operational efficiencies and sustainability for customers in the food, healthcare, hospitality and industrial markets in more than 170 countries around the world.
For more Ecolab news and information, visit www.ecolab.com, or follow us on twitter.com/ecolab, facebook.com/ecolab or instagram.com/ecolab_inc.
