We're hiring a Senior Feed Sales Representative to work in the North East region (Primarily NY, PA, CT and MA). In this role you will be responsible for sales and retail support for the vibrant and growing Farm & Ranch Agricultural Retail channel. This position is a customer facing, dynamic and consultative sales position that is key to our channel growth. Your success will be accomplished using industry leading sales tools and by developing relationships with retailer employees (store associates, team leaders, managers, district managers). The role also requires management of a third-party broker retail team.
This is a remote (virtual) field-based sales position. The ideal candidate would be located in the New York, New Jersey, Rhode Island areas.
Additional responsibilities include:
- Through the sales and training process, elevate the Purina Feed brand’s/products in store conditions and presence to ever higher levels by influencing Farm & Ranch operations management.
- Partner with retailer District Managers for training new and existing stores and selling in new and existing Purina products
- Manage communication process between Purina Marketing, Field Sales and Retail Operations.
- Manage and motivate broker retail team within a specified geographic area to execute against key retail/store business objectives.
- Manage regional event support
- Attend headquarter sales calls on Regional and National Farm & Ranch retailers as needed
Education and Experience required:
- Bachelor’s Degree required
- 2+ years’ experience training at store-level with a focus on selling (consumer packaged goods or related retail)
- Required Travel: 70% (2-3 overnight stays each week)
Competencies and other skills:
- Time management
- Self-starter; ability to develop your own execution for your territory against the strategic plan
- Excellent versatility, organizational, communication, interpersonal, persuasive skills
- Strong financial and analytical acumen; sales data analysis
- Able to relate Purina business strategies for positive outcomes
- Ability to manage shifting and multiple priorities, motivated, responsive manner with Shoppers and Retail store associates
- Strong Public Speaking Skills
Preferred Experience and Education:
- Agricultural and/or livestock background
- Communication across platforms
- Feed industry knowledge
- Strong knowledge of agricultural retailers or related retail experience
- Digital Platforms, such as Canva, Social Media, Content Creation
Compensation
- This is a sales role that is compensated with a target mix of base salary plus commission.
- Base salary is dependent upon experience/tenure and generally ranges between: $93,360 - $127,000
- Target bonus is: Twenty Thousand
- In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
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About Land O'Lakes, Inc.
Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources. Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).
Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.
Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.
Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.
Skills Required
- Bachelor's Degree
- 2+ years experience training at store-level with focus on selling (CPG or related retail)
- Travel 70% (2-3 overnight stays each week)
- Manage and motivate third-party broker retail team
- Time management skills
- Self-starter; ability to develop territory execution plans
- Excellent communication, interpersonal, and persuasive skills
- Strong financial and analytical acumen; sales data analysis
- Strong public speaking skills
- Agricultural and/or livestock background
- Feed industry knowledge
- Strong knowledge of agricultural retailers or related retail experience
- Digital platforms experience (e.g., Canva, social media, content creation)
- Communication across platforms
Land O'Lakes, Inc. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Land O'Lakes, Inc. and has not been reviewed or approved by Land O'Lakes, Inc..
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Retirement Support — Retirement programs include automatic company contributions to retirement savings and additional support via 401(k) and HSA contributions. Legacy eligibility for a pension plan adds further long‑term security for some employees.
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Healthcare Strength — Health coverage includes medical, dental, vision, and mental health support with confidential counseling and free therapy or coaching sessions for employees and dependents. Benefits begin on the start date, removing prior waiting periods.
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Leave & Time Off Breadth — Paid time off, holidays, and paid leaves cover disability, parental, maternity, and caregiving needs. Caregiver and parental leave policies have been expanded to cover broader family situations, including foster placements prior to adoption.
Land O'Lakes, Inc. Insights
What We Do
Land O’Lakes, Inc. is a 100-year-old farmer- and retailer-owned cooperative originally formed with the purpose of working together to create new market opportunities. Fast forward to today and we’ve built on that uniting spirit, developing a comprehensive and leading view of agriculture while maintaining an unwavering commitment to delivering strong annual performance and long-term, shared success with our member-owners. Land O’Lakes believes farmers are the entrepreneurs who truly change the world for the better. By working together with our member-owners, we can continue to strengthen our system, champion farming’s true potential and place our farmer- and retail-owners at the heart of creating a better world for all.









