POSITION SUMMARY:
Senior English Copywriter is responsible to oversee, edit and write English copy for all touchpoints of Melco properties; and to ensure that the messages are clear, concise and accurate.
PRIMARY RESPONSIBILITIES:
- Define and craft the Marketing Communications English copy strategy for City of Dreams, Studio City and Altira integrated resorts.
- Develop and maintain the Brand Voice standards to drive brand consistency for all 3 resorts.
- Oversee, edit and write copy for all touchpoints: from brand campaigns to tactical promos, online videos to social media content, digital advertising and beyond.
- Work with Head of Copy and team of Graphic Designers to ideate Marketing and Brand campaign concepts.
QUALIFICATIONS:
Experience
- Minimum 3 years’ experience in English copywriting. Knowledge of written Chinese will be an added advantage.
- Experience in branding, omni-channel campaigns and digital and social media marketing will be an advantage.
Education
- Degree (or higher) in Mass Communications, Advertising, Journalism or related fields.
Skills / Competencies
- Good time management, organisational skills and the ability to write for multiple projects simultaneously.
- Strong attention to detail and ability to work efficiently under pressure
- Able to manage multiple projects simultaneously without compromising on quality
What We Do
Melco Resorts & Entertainment Limited (NASDAQ: MLCO) is an award-winning developer, owner and operator of casino gaming and entertainment casino resort facilities in Asia.
In Macau, Melco Resorts & Entertainment currently operates City of Dreams Macau (www.cityofdreamsmacau.com), our flagship integrated entertainment resort and home of The House of Dancing Water, the world's largest water-based performance; Altira Macau (www.altiramacau.com), a Forbes-Five-Star luxury hotel; and Mocha Clubs (www.mochaclubs.com), the largest non-casino based operations of electronic gaming machines in Macau.
Opened in October 2015 was the Hollywood-themed studio-concept resort, Studio City, a thrilling new cinematic inspired entertainment and leisure destination. It is designed to be the most diversified entertainment offering in Macau, with more world-class entertainment amenities than any integrated resort in the market, representing the pinnacle of entertainment-driven leisure destination experiences in Asia.
Beyond Macau, City of Dreams Manila (www.cityofdreams.com.ph) opened its doors to the public in December 2014 and marked the formal entry of Melco Resorts & Entertainment into the fast-growing and dynamic tourism industry in the Philippines. This lavish casino resort at Entertainment City, Manila Bay, Manila features a dazzling array of entertainment and attractions, an upscale shopping mall, a wide range of international dining experiences, three award-winning hotels and spa.
Visit mycareer.melco-resorts.com