Senior English Copywriter

Posted 6 Days Ago
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Macau
In-Office
Mid level
Gaming • News + Entertainment
The Role
The Senior English Copywriter will oversee, edit, and write English copy across various marketing channels, ensuring clarity and brand consistency for multiple resorts.
Summary Generated by Built In
REQ13324 Senior English Copywriter (Open)

POSITION SUMMARY:

Senior English Copywriter is responsible to oversee, edit and write English copy for all touchpoints of Melco properties; and to ensure that the messages are clear, concise and accurate.

PRIMARY RESPONSIBILITIES:

  • Define and craft the Marketing Communications English copy strategy for City of Dreams, Studio City and Altira integrated resorts.
  • Develop and maintain the Brand Voice standards to drive brand consistency for all 3 resorts.
  • Oversee, edit and write copy for all touchpoints: from brand campaigns to tactical promos, online videos to social media content, digital advertising and beyond.
  • Work with Head of Copy and team of Graphic Designers to ideate Marketing and Brand campaign concepts.

                            

QUALIFICATIONS:

Experience

  • Minimum 3 years’ experience in English copywriting. Knowledge of written Chinese will be an added advantage.
  • Experience in branding, omni-channel campaigns and digital and social media marketing will be an advantage.

Education

  • Degree (or higher) in Mass Communications, Advertising, Journalism or related fields.

Skills / Competencies

  • Good time management, organisational skills and the ability to write for multiple projects simultaneously.
  • Strong attention to detail and ability to work efficiently under pressure
  • Able to manage multiple projects simultaneously without compromising on quality
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The Company
HQ: Hong Kong, Hong Kong
7,515 Employees

What We Do

Melco Resorts & Entertainment Limited (NASDAQ: MLCO) is an award-winning developer, owner and operator of casino gaming and entertainment casino resort facilities in Asia.

In Macau, Melco Resorts & Entertainment currently operates City of Dreams Macau (www.cityofdreamsmacau.com), our flagship integrated entertainment resort and home of The House of Dancing Water, the world's largest water-based performance; Altira Macau (www.altiramacau.com), a Forbes-Five-Star luxury hotel; and Mocha Clubs (www.mochaclubs.com), the largest non-casino based operations of electronic gaming machines in Macau.

Opened in October 2015 was the Hollywood-themed studio-concept resort, Studio City, a thrilling new cinematic inspired entertainment and leisure destination. It is designed to be the most diversified entertainment offering in Macau, with more world-class entertainment amenities than any integrated resort in the market, representing the pinnacle of entertainment-driven leisure destination experiences in Asia.

Beyond Macau, City of Dreams Manila (www.cityofdreams.com.ph) opened its doors to the public in December 2014 and marked the formal entry of Melco Resorts & Entertainment into the fast-growing and dynamic tourism industry in the Philippines. This lavish casino resort at Entertainment City, Manila Bay, Manila features a dazzling array of entertainment and attractions, an upscale shopping mall, a wide range of international dining experiences, three award-winning hotels and spa.

Visit mycareer.melco-resorts.com

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