Senior EMEA Marketing Manager

Posted 5 Days Ago
Be an Early Applicant
Hiring Remotely in London, Greater London, England, GBR
In-Office or Remote
Senior level
Information Technology • Software
We empower all teams to deliver and control their software.
The Role
Lead EMEA field marketing: own the event calendar end-to-end, negotiate sponsorships, manage vendors, design memorable experiences, partner with Sales/SDRs, track leads and ROI, and contribute to regional digital/ABM campaigns.
Summary Generated by Built In
About the Job:

We're looking for a Senior EMEA Marketing Manager to lead marketing in the region, in close collaboration with Sales, with field activities and events as the core part of the role. This is a senior, individual-contributor position for someone who knows how great regional B2B marketing programs are built — from tactics through hands-on execution — and who's looking to shape and build the approach rather than run a standard playbook.

You'll join a growing international marketing team in an essential role for the team and business, reporting to the International Marketing Director. You'll take full ownership of the EMEA field calendar and act as the region's on the ground presence, with the scope to also contribute to broader regional marketing campaigns. In this role, you'll get to innovate and design impactful, memorable experiences that drive real results.

Responsibilities:
  • Own the EMEA field calendar end-to-end — from tactics and planning through execution and post-event follow-through, across owned events, third-party conferences, sponsorships, executive roundtables, and partner co-marketing events etc.
  • Lead regional sponsorship approach and vendor management — negotiate sponsorship packages and deliverables, coordinate on assets and work with agencies, partners and vendors. 
  • Design differentiated, memorable experiences — go beyond the standard execution model to create formats that genuinely engage audiences and build awareness around the brand.
  • Partner closely with EMEA Sales — work hand-in-hand with Sales and SDR teams on field activities, on-site engagement, and structured post-event follow-up. Act as a confident, credible voice with internal stakeholders to represent Marketing.
  • Own reporting and ROI — track leads, pipeline capture, and spend against your Marketing activities and campaigns, and report results back to leadership.
  • Operate independently — take action and define approach, budget requests, format, and vendors in line with Sales needs and international Marketing strategy .
  • Contribute to other regional marketing campaigns — digital or ABM-style programs, expanding scope over time.
Qualifications:
  • 8+ years’ experience in similar marketing role with a focus on events and field campaigns for B2B SaaS
  • Track record owning a full event calendar end-to-end: strategy, budget, execution, and post-event reporting, with close interaction and exchange with sales
  • Direct experience negotiating sponsorships and managing multiple vendors and stakeholders simultaneously
  • Hands-on experience with a CRM (Salesforce or similar), a marketing automation platform (Marketo, HubSpot, or similar), and event management tools (Splash, Bizzabo, Cvent, or similar)
  • Experience supporting or executing regional campaigns alongside field and events is a plus (digital, regional, localisation, ABM-style programs)
  • Experience working across or with different European markets, e.g. DACH or Central EU, an additional language is a plus.
  • Cultural awareness and sensitivity operating across EMEA markets
  • Confident communicator with a positive, can-do attitude, comfortable guiding internal stakeholders and operating independently.
About LaunchDarkly:

Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. 

The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by:

  • Improving the velocity and stability of software releases, without the fear of end customer outages
  • Delivering targeted experiences by easily personalizing features to customer cohorts
  • Maximizing the business impact of every feature through the ability to experiment and optimize
  • Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types
  • Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability

At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status.

Do you need a disability accommodation?

Fill out this accommodations request form and someone from our People Operations team will contact you for assistance. 

Your safety matters to us. To protect yourself from potential scams, LaunchDarkly recruiters will only contact you from @launchdarkly.com email addresses or via LinkedIn from "Verified Recruiter" accounts. Be cautious of emails from other domains.  Legitimate LaunchDarkly recruiters will never ask for money, fees, or banking information before making a job offer. LaunchDarkly will never make a job offer without conducting a formal interview process. Our interview process does not involve asking detailed questions by email. If you are ever unsure about a communication that you receive, don't click any links—visit Careers | LaunchDarkly  directly for confirmed job openings and links to apply.

Please notify us of any fraudulent representation by sending an email to [email protected].

Skills Required

  • 8+ years experience in marketing with a focus on events and field campaigns for B2B SaaS
  • Proven track record owning a full event calendar end-to-end (strategy, budget, execution, post-event reporting) with close sales interaction
  • Direct experience negotiating sponsorships and managing multiple vendors and stakeholders
  • Hands-on experience with a CRM (Salesforce or similar)
  • Hands-on experience with a marketing automation platform (Marketo, HubSpot, or similar)
  • Hands-on experience with event management tools (Splash, Bizzabo, Cvent, or similar)
  • Experience working across or with different European markets (e.g., DACH, Central EU)
  • Experience supporting or executing regional campaigns (digital, localisation, ABM-style programs)
  • Additional language(s)
  • Cultural awareness and sensitivity operating across EMEA markets
  • Confident communicator, comfortable guiding internal stakeholders and operating independently
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The Company
HQ: Oakland, CA
500 Employees
Year Founded: 2014

What We Do

LaunchDarkly isn’t just a leader in feature management — it’s the first scalable feature management platform. Feature management allows development teams to innovate faster by fundamentally transforming how software is delivered to customers. With the ability to gradually release new software features to any segment of users on any platform, DevOps teams can standardize safe releases at scale, accelerate their journey to the cloud and collaborate more effectively with business teams. Today, LaunchDarkly deploys peaks of 20 trillion feature flags a day, and that number continues to grow. Founded in 2014 in Oakland, California by Edith Harbaugh and John Kodumal, LaunchDarkly has been named on the Forbes Cloud 100 list, InfoWorld’s 2021 Technology of the Year list, and the Enterprise Tech 30 list. At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status.

Why Work With Us

We're Oakland-based but Remote-first and have one of the few women CEOs in our industry. Top reasons to work at LaunchDarkly: Great work/life balance and unlimited PTO, Awesome culture and human-centric values, Product is a "Need to have": Category leader in Feature Management, Competitive Pay and Healthcare Benefits, Pre-IPO Stock

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