Senior Email Marketing Specialist

Posted 22 Days Ago
Hiring Remotely in Minnesota
Remote
Senior level
Security • Software • Cybersecurity
The Role
The Senior Email Marketing Specialist is responsible for planning, creating, and executing email marketing campaigns, collaborating with various teams, managing project timelines, and ensuring adherence to best practices. This role requires strong communication skills and the ability to manage multiple projects simultaneously.
Summary Generated by Built In

Arctic Wolf, with its unicorn valuation, is the leader in security operations in an exciting and fast-growing industry—cybersecurity. We have won countless awards for our excellence in security operations and remain dedicated to providing an industry-leading customer and employee experience.

Our mission is simple: End Cyber Risk. We’re looking for a Senior Email Marketing Specialist to be a part of making this happen.

About the Role

The Senior Email Marketing Specialist role is responsible for ensuring key systems, tools, and processes work seamlessly and effectively, As well as to plan, create, implement and manage email marketing program execution by partnering with various marketing teams within Arctic Wolf.

Responsibilities

  • Collaborate with design, copywriting to create, edit and send email campaigns that support various business units at Arctic Wolf, including content emails, newsletters, webinar promotions, and other emails as assigned.

  • Collaborate with Email Marketing leadership and other departments to align email marketing strategy to support key initiatives regionally and nationally.

  • Keep email calendar up-to-date in our project management tool (Wrike).

  • Build and coordinate target audiences per email campaign, depending on program objectives.

  • Manage the end-to-end email processes from intake and planning in our project management tool (Wrike) to QA and launching in Marketo, and final reporting on results, with strict adherence to submitted deadlines.

  • Ensure emails follow industry policies and best practices.

  • Work cross-functionally to support the initiatives of various business units, including Demand Gen, Content, and Campaigns Team, Customer Marketing and Channel Marketing.

Who You Are

  • Experience with demand generation email marketing programs and metrics

  • Strong written, copyediting and verbal communication skills

  • An ability to multitask and perform under tight deadlines

  • Strong attention to detail and project management skill

  • Ability to harness collaboration to produce well-crafted content

  • Knowledge and familiarity with B2B marketing funnel reporting

  • Experience building email and audience segments in Saleforce.com and Marketo

Minimum Qualifications

  • 4+ years of Email Marketing or Marketing Operations experience

  • Prior Marketo experience is required

Preferred Qualifications

  • Bachelor’s degree in Communications, Marketing, or a related field

  • German-speaking a plus

About Arctic Wolf

At Arctic Wolf we’re cultivating a collaborative and productive work environment that welcomes a diversity of backgrounds, cultures, and ideas to make our teams even stronger as we grow globally. We’ve been named among the list of Top Workplaces in USA, Minnesota (2021-2024), and Texas (2023-2024), Best Places to Work San Antonio (2023, 2024) and Minneapolis/St. Paul (2022-2024), Great Place to Work - Canada (2021-2024), and on the list of Best Workplaces in Technology (2024) in Canada. As well as on Fortune’s Best Place to Work for Millennials (2023) and Top Technology Workplace (2023) lists.

Our Values

Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people’s and organizations’ sensitive data and seeking to end cyber risk— we get to work in an industry that is fundamental to the greater good. 

 

We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here 

 

We also believe and practice corporate responsibility, and have recently joined the Pledge 1% Movement, ensuring that we continue to give back to our community. We know that through our mission to End Cyber Risk we will continue to engage and give back to our communities. 

All wolves receive compelling compensation and benefits packages, including: 

  • Equity for all employees

  • Flexible time off, paid volunteer days, and paid parental leave

  • 401k & RRSP matching program

  • Enhanced maternity leave and fertility support services

  • Robust Employee Assistance Program (EAP) for mental health services

  • Training and career development programs

Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities. As such, we strive to make our entire employee experience as accessible as possible and provide accommodations as required for candidates and employees with disabilities and/or other specific needs where possible. Please let us know if you require any accommodations by emailing [email protected]. 

Security Requirements

  • Conducts duties and responsibilities in accordance with AWN’s Information Security policies, standards, processes and controls to protect the confidentiality, integrity and availability of AWN business information (in accordance with our employee handbook and corporate policies).

  • Background checks are required for this position. 

  • This position may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations (“EAR”). Please note that, if applicable, an offer for employment will be conditioned on authorization to receive software or technology controlled under these U.S. export control laws and regulations.

Top Skills

Marketo
The Company
HQ: Eden Prairie, MN
810 Employees
On-site Workplace
Year Founded: 2012

What We Do

The cybersecurity industry has an effectiveness problem. Every year new technologies, vendors, and solutions emerge, and yet despite this constant innovation we continue to see high profile breaches in the headlines. All organizations know they need better security, but the dizzying array of options leave resource-constrained IT and security leaders wondering how to proceed. At Arctic Wolf, our mission is to End Cyber Risk through effective security operations. To achieve this, we believe that organizations must do three key things:

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