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Email is one of the most direct ways we connect with prospects and customers—and this is your opportunity to lead it. On the Digital Demand Gen team, you’ll have the ownership to set the strategy, the creative freedom to try new approaches, and the hands-on role to bring them to life. If you want to see your ideas translate into stronger engagement, pipeline, and revenue, this role puts that impact within reach.
Based in San Francisco, this senior individual-contributor role spans prospect nurture, pipeline generation, customer adoption, cross-sell, and upsell.
What you’ll do- Lead a multi-quarter roadmap for nurture, campaigns, newsletters, and follow-up journeys. Partner with Demand Gen and Sales to connect growth goals to audiences, messages, offers, and next steps.
- Partner with Marketing Operations on the email calendar; own what goes out and when. Prioritize competing requests so each contact gets relevant, valuable content at the right time without being overwhelmed.
- Align campaign owners on priorities and timing, communicate tradeoffs, and push back constructively on requests that dilute the audience experience.
- Set the creative bar for concepts, copy, and design. Use briefs and performance insights to guide reviews and coach Creative and Campaign partners toward useful, distinctive, on-brand emails.
- Build, QA, and optimize modular emails in Knak, including personalization and reusable components. Create templates, workflows, and QA standards for consistent execution. Marketing Operations owns technical setup and sending; review their work and flag targeting, automation, tracking, or delivery issues.
- Grow and protect the reachable prospect database. Partner with Marketing Operations on acquisition, segmentation, automation, deployment, deliverability, consent, and suppression.
- Lead testing across audiences, offers, messages, formats, cadence, and timing, prioritizing experiments by business impact and learning value.
- Measure conversion, pipeline, opportunities, and revenue alongside engagement, audience health, and deliverability. Turn results into clear recommendations for leadership on strategy, creative, targeting, and investment.
- Partner with Lifecycle and Customer Marketing to develop and optimize adoption, cross-sell, and upsell programs as core email priorities.
- 5+ years leading B2B SaaS email, demand generation, or growth programs, with ownership of multi-quarter roadmaps and measurable pipeline or revenue impact.
- Deep hands-on Knak experience and enough technical fluency in segmentation, automation, tracking, and deliverability to review send setup and recognize when something isn’t working.
- Strong creative and editorial judgment; you can improve messaging, concepts, and execution beyond the initial brief.
- Strategic, analytical thinking across audience growth, experimentation, database health, and performance tied to business outcomes.
- Strong cross-functional influence and clear communication with leadership. You can align stakeholders, make tradeoffs, push back constructively, mentor teammates, and drive accountability.
Nice to have
- Working knowledge of Marketo, Salesforce, or similar marketing systems.
- Experience with customer adoption, cross-sell, or upsell, or email across multiple segments, regions, or products.
The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate’s starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate’s skills and experience, market demands, and internal parity.
For roles with on-target-earnings (OTE), the pay range includes both base salary and target incentive compensation. Target incentive compensation for some roles may include a ramping draw period. Compensation is higher for those who exceed targets. Candidates may receive more information from the recruiter.
Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes against job qualifications for this role. All final decisions are made by human recruiters and hiring managers.
Human oversight: Metaview does not automatically reject candidates or make final hiring decisions. Our recruiters and hiring managers review all outputs and make the final hiring decision regarding every application.
Your rights: If you prefer to have your application reviewed without AI assistance, you may request a human evaluation by entering your email here. Your decision to do so will not affect how your candidacy is evaluated.
Please refer to our Candidate Privacy Notice for more information about our processing of personal data, and your rights.
Skills Required
- 5+ years leading B2B SaaS email, demand generation, or growth programs
- Experience owning multi-quarter roadmaps with measurable pipeline or revenue impact
- Deep hands-on experience with Knak
- Technical fluency in segmentation, automation, tracking, and deliverability
- Strong creative and editorial judgment
- Strategic and analytical thinking across audience growth, experimentation, database health, and business performance
- Strong cross-functional influence and leadership communication skills
- Ability to align stakeholders, make tradeoffs, push back constructively, mentor teammates, and drive accountability
- Working knowledge of Marketo, Salesforce, or similar marketing systems
- Experience with customer adoption, cross-sell, upsell, or email across multiple segments, regions, or products
What the Team is Saying
Navan Compensation & Benefits Highlights
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Healthcare Strength — Medical, dental, and vision coverage for employees and families are explicitly offered, and healthcare is often characterized as a strong part of the package with mental‑health resources included. This breadth of core health benefits is consistently highlighted alongside lifestyle supports.
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Leave & Time Off Breadth — Policies emphasize flexible/unlimited vacation in the U.S., with region‑specific structures such as five weeks of paid annual leave in the UK. This scope of time‑off options is presented as a clear advantage.
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Parental & Family Support — Paid parental leave is structured at 16 weeks for birthing parents and 10 weeks for non‑birthing parents. This level of support is positioned as a meaningful benefit for families.
Navan Insights
What We Do
Navan (Nasdaq: NAVN) is the leading all-in-one business travel, payments, and expense management platform that makes travel easy for frequent travelers. From finding flights and hotels to automating expense reconciliation, with 24/7 support along the way, Navan delivers an intuitive experience travelers love and finance teams rely on. See how Navan customers benefit and learn more at navan.com.
Why Work With Us
At Navan, we’re never satisfied with the status quo, and we know breakthrough ideas come from diverse perspectives. We are committed to cultivating a workplace that reflects the diversity of the customers we serve while fostering leadership and innovation.
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Navan Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
In-person connections is the foundation of Navan, the connections forged through face-to-face interactions improve company culture and what we can achieve together. We operate on a hybrid working model, which we define as four days a week in-office.
