At arrivia, we are passionate about making travel experiences unforgettable. As a global leader in the travel industry, we are seeking a highly skilled Senior Email Marketer to join our dynamic team. This role is designed for a strategic professional who can own the lifecycle of our email programs, differentiating this position from our broader marketing roles through a laser focus on automation, deliverability, and high-conversion messaging.
Responsibilities:
- Architect High-Impact Campaigns: Design, build, and optimize complex automated journeys and promotional email flows across multiple platforms (e.g., CMS, Marketo) to drive member engagement and long-term loyalty.
- Data-Driven Optimization: Rigorously analyze campaign performance and A/B test results to identify trends, improve open and click-through rates, and maximize ROI.
- Advanced Segmentation: Develop sophisticated targeting strategies based on member behavior, demographics, and preferences to deliver hyper-personalized travel experiences.
- Platform Mastery: Serve as a subject matter expert in Marketo (or similar enterprise automation tools), streamlining workflows and implementing best practices for technical execution.
- Strategic Collaboration: Partner with sales, operations, and creative teams to ensure email initiatives align with global business objectives and provide a seamless customer journey.
- Lifecycle Innovation: Continuously audit and refine existing email touchpoints, introducing innovative solutions to reduce friction and enhance the member experience.
Qualifications:
- Email Expertise: 5+ years of dedicated marketing experience, with a proven track record of managing large-scale email programs.
- Automation Proficiency: 2–5 years of hands-on experience with Marketo or a comparable marketing automation suite is required.
- Analytical Mindset: Strong ability to translate raw data into actionable marketing strategies and executive-level reporting.
- Strategic Communication: Exceptional copywriting and verbal skills, with the ability to craft compelling narratives that resonate with a global audience.
- Team Leadership: Proven ability to work effectively in a cross-functional environment, building strong relationships across departments and time zones.
Why Join arrivia:
- Travel Perks: Enjoy unlimited PTO and exclusive discounts on member travel packages.
- Growth Opportunities: Be part of a rapidly evolving global company with a clear path for professional advancement.
- Global Impact: Collaborate with a diverse, international team to create world-class travel experiences.
- Collaborative Culture: Work in a supportive environment where data-backed ideas are valued and innovation is encouraged.
- Competitive Benefits: A comprehensive compensation package, including premium health and wellness benefits.
If you are a results-oriented email professional ready to shape the future of travel marketing, we invite you to apply.
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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What We Do
Welcome to arrivia. We specialize in making brands better through the power of travel. With more than 55 years of combined experience, we’re a merger of three powerhouse brands (in case you’ve heard of us in the travel industry) combining ICE, SOR Technology and WMPH Vacations. With offices on both coasts of the US and around the world, we embrace diversity and a passion for travel across our global staff. We’re focused on building a customer-first culture, fueled by the best travel experiences for all our members at every point in their journey. Grow with us, as we continue our path to deliver innovative solutions and take charge of change. The adventure is only beginning. We’re on a mission to help people around the world travel better and experience more. Our team members bring world-class skills to the table to create extraordinary memories for our partners and members.
