Senior Editor

The Problems You'll Solve

You’ll be joining our Editorial and Content team. We’re passionate about democratizing equity ownership, increasing access to financial education, bringing valuable insights and data to the venture ecosystem, and spreading the word about Carta. 

The team sits within the Marketing team. Over 40,000 startups have grown on Carta from issuing equity to their first hires all the way to running their first liquidity event. The marketing team at Carta is the driving force behind getting products to market—and keeping them there. We love connecting users with products and experiences they love.

• Strategy: You’ll stay on top of our audience, subject matter, trends, competitive landscape, and company initiatives to contribute creative and strategic content ideas for stories in a variety of formats, including educational blog posts, customer stories, data-driven trend stories, product-related news, and more. You’ll also help us find new ways to tell these stories to different audiences.
• Creation: You’ll collaborate with stakeholders across the team to strategize assignments, work with staff writers and freelancers to create them, and write articles and marketing materials yourself. You’ll partner with the greater team on art and other ways to tell our stories visually.
• Editing: You’ll develop story ideas, guide writers on story approach, and  line edit for meaning, style, flow, voice, and our prime directive of helpfulness, incorporating SEO best practices seamlessly rather than being led by them. You’ll copy-edit work edited by other team members.
• Performance: You’ll monitor and report on your works’ performance to goals, exploring ways to change strategy when needed based on your results.
• Efficiency: You’ll manage and communicate your time in order to work on many pieces at once to deadline, and you’ll contribute to workflows and guidelines that help us scale our output.
• Perspective: As needed, you’ll write pieces that bring insight to topics that matter to Carta’s audiences.

The Team You'll Work With

You’ll be joining our Editorial and Content team. We’re passionate about democratizing equity ownership, increasing access to financial education, bringing valuable insights and data to the venture ecosystem, and spreading the word about Carta. 

The team sits within the Marketing team. Over 40,000 startups have grown on Carta from issuing equity to their first hires all the way to running their first liquidity event. The marketing team at Carta is the driving force behind getting products to market—and keeping them there. We love connecting users with products and experiences they love.

About You

• Versatile editor-writer with deep experience in multi-channel digital content creation 
• 8+ years experience as an editor recommended, with at least three years in B2B content marketing including significant experience with SEO and with AI, LLM, and other technology tools that inform content strategies and processes
• Track record of creating and editing substantial content about the private markets ecosystem, including insightful content about startup fundraising, venture capital investments, startup liquidity, and private equity investing
• Strong understanding of the role of content in a B2B context
• A track record of delivering content that deeply engages intended audiences and converts at a best-in-class level throughout the sales funnel
• Familiarity with regulatory policy, technology trends, data insights, and product innovation as they relate to private markets is highly preferred

Demonstrated skills include:

Editing

• Deep experience in story development and ideation, structural editing, and line editing with writers at all levels of experience
• Superb writing and research skills and the ability to partner with internal subject-matter experts to produce best-in-class educational and thought-leadership content
• Experience with data-driven content and working with writers to crystallize key data insights

Content strategy 

• Experience developing highly business-aligned content strategies, leveraging a wide range of technology tools to create scalable and repeatable workflows for content ideation, creation, optimization, and strategy 
• Demonstrated ability to learn quickly and collaborate effectively with colleagues in a variety of roles, including product marketing, creative, brand, policy, legal, design, and go-to-market
• Track record of crafting content to support different acquisition channels, including organic search, LLMs, social media, outbound/ABM, growth/upsell, and email
• Advanced communications and interpersonal skills, and the ability to navigate ambiguity, work toward resolution and clarity, and achieve business alignment. 

Project management

• High degree of organizational skills and a track record of mobilizing teams on ambitious and successful projects
• Experience working with teams across product, insights, demand generation, SEO, and brand to develop an editorial calendar that supports quarterly initiatives, evergreen strategies, and the broader brand.

Performance measurement

• Understanding of organic marketing metrics, experience using tools to identify and contextualize data and performance insights, and experience reporting out performance data with insights to managers up to the C-suite

Salary

Carta’s compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions plans. Our minimum cash compensation (salary + commission if applicable) range for this role is: 

• $137,700 - $162,000 in San Francisco, CA 
• $137,700 - $162,000 in New York, NY 
• $130,815 - $153,900 in Seattle, WA

Final offers may vary from the amount listed based on geography, candidate experience and expertise, and other factors.