Senior Director, Sales Strategy & Enablement

Posted Yesterday
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Sunnyvale, CA, USA
In-Office
253K-299K Annually
Senior level
Healthtech
The Role
Lead same-store sales strategy, operations, and enablement for Ceribell. Drive analytics, retention, territory and quota design, incentive programs, and new product launch enablement. Partner with GTM, sales leadership, and training; coach a small sales ops and enablement team to improve targeting, reporting, and sales efficiency using data and AI tools.
Summary Generated by Built In

About Ceribell

Ceribell is a medical technology company focused on transforming the diagnosis and management of patients with serious neurological conditions. The Ceribell System is a novel, point-of-care electroencephalography (“EEG”) platform specifically designed to address the unmet needs of patients in the acute care setting, and is being used in hundreds of community hospitals, large academic facilities and major IDN's across the country. Our entire team is driven by a shared commitment to transforming the landscape of critical care through our rapid seizure detection technology, come join the movement!

Position Overview:

We are seeking an experienced leader to drive Ceribell’s same store sales business. You will be a core leader for our same store sales business, driving strategy, operations, and enabling our sales organization to perform at their fullest – both for our current product portfolio and new products to come.

What you'll do:

Same store sales strategy 

  • Develop key strategies around our SSG business
  • Conduct rigorous analytics on what is driving same store sales and how to grow our business 
  • Leverage data and analytics to improve account / provider targeting and engagement
  • Create and manage program around our same store business including EMR integration, protocolization, attrition defense 
  • Leverage new AI tool to optimize and improve sales process efficiency 

Same store sales operations 

  • Manage core same store business process – account retention / attrition, quota setting, territory alignment 
  • Create core sales operations plans (territory, targeting, quotas) 
  • Develop tools, KPIs, targets, and reporting mechanisms for our same store sales business 
  • Design incentive programs and monitor their impact 

New product sales enablement 

  • Work with product and go-to-market (GTM) to define a plan to launch and grow our new Delirium and neonate products 
  • Develop tools, KPIs, targets, and reporting mechanisms for our new product launches 
  • Build in the operating and tracking mechanisms to learn and adjust our strategy
  • Create core sales operations plans (territory, targeting, quotas) and support comp (working with comp resources)

Sales Partner Development and Relationship Management

  • Build credibility and trusted relationships across the sales organization, especially with the account management VPs and RVPs 
  • Partner closely with the sales training team to ensure your programs are embedded with the sales organization 

Team management

  • Coach and develop sales ops analyst and sales enablement manager

What We're Looking For: 

  • 5+ years of experience a top tier management consulting or professional services firm, focusing on transformation and implementation, including managing teams
  • 3+ years of experience managing teams 
  • 2+ years of experience as an operator preferred
  • Innate curiosity—you investigate anomalies, ask the right questions, and push beyond surface-level explanations
  • Strong judgment and integrity, balancing efficiency with the rigor required for sensitive compensation processes
  • Analytical skills, including automation, complex formulas
  • Clear communicator who can translate complex logic or compensation structures to non-technical stakeholders
  • Adaptability and drive to thrive in a fast-paced, evolving environment
  • Ownership mindset 
Compensation Range
$253,000$299,000 USD

A candidate’s final salary offer will be based on their skills, education, work location and experience, and thus it may differ from the posted range. Compensation may also include bonuses consistent with Ceribell’s corporate compensation plan. Note, the above description is not all-encompassing and Ceribell reserves the right to change or modify job duties and assignments at any time.

In addition to your base compensation, Ceribell offers eligible employees the following:

  • Performance-based incentive compensation (varies by role)
  • Equity opportunities
  • 100% Employer paid Health Benefits for Employees
  • 50% - 70% Employer paid Health, Dental & Vision for dependents (depending on plan selection)
  • 100% paid Life and Long-Term Disability Insurance 
  • 401(k) with a generous company match
  • Employee Stock Purchase Plan (ESPP) with a discount
  • Monthly cell phone stipend
  • Flexible paid time off
  • 13 Paid Holidays + 3 Company Wellness Days
  • Excellent parental leave policy
  • Fantastic culture with tremendous career advancement opportunities
  • Joining a mission-minded organization!

Application Deadline: Ongoing

Other Job Details
Ceribell reports transfers of value to health care providers (HCPs) as required by federal and state transparency laws. These laws and implementing regulations require Ceribell to provide government agencies with HCPs’ names, addresses and the type of payments or other value received, generally for public disclosure. If you are an HCP and we pay or reimburse your recruiting expenses as a result of interviewing with Ceribell, your name, address and the amount of payments made may be reported to the government.

Equal Opportunity Employer
Ceribell is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related medical conditions), sexual orientation, gender identity or expression, national origin, age, marital status, disability, veteran status or any other characteristic protected by law. Ceribell complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Ceribell is an E-Verify employer. Any applicant with a disability who requires an accommodation during the application process should contact [email protected] to request reasonable accommodation.

Privacy Statement
For information on how Ceribell processes personal data of job applicants, please review our Privacy Policy.

Compliance Disclaimer
If you believe this job posting is non-compliant, please submit a report to [email protected]. Please note that we will not respond to inquiries unrelated to job posting compliance.

Skills Required

  • 5+ years of experience at a top tier management consulting or professional services firm focusing on transformation and implementation, including managing teams
  • 3+ years of experience managing teams
  • 2+ years of experience as an operator
  • Analytical skills, including automation and complex formulas
  • Innate curiosity and investigative mindset
  • Strong judgment and integrity, especially for compensation processes
  • Clear communicator able to translate complex logic to non-technical stakeholders
  • Adaptability and drive to thrive in a fast-paced environment
  • Ownership mindset
  • Ability to coach and develop sales ops and enablement team members
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The Company
HQ: Sunnyvale, CA
145 Employees
Year Founded: 2014

What We Do

Ceribell is a fast growing venture-backed medical device start-up company founded by two faculty members at Stanford University. Our primary mission is to improve neurological care for emergency and ICU patients. Ceribell is focused on making EEG widely accessible, more efficient, and more cost-effective to improve the diagnosis and treatment of patients at risk for seizures. The System can be set up by any healthcare provider within minutes. Now with Clarity, Ceribell offers 24/7 continuous bedside EEG monitoring and alert.

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