Senior Director, Product Strategy & Education

Sorry, this job was removed at 08:12 p.m. (CST) on Thursday, May 08, 2025
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2 Locations
Hybrid
AdTech • Big Data • Digital Media • Marketing Tech • Sales • Software • Data Privacy
Optimizing brand marketing to business outcomes.
The Role

VideoAmp is on a mission to create the best employee and workplace experience where people can bring their whole self to work everyday.  We believe that accomplishing something great requires a special group of people who work hard, drive results and have a blast while doing it - people who challenge the status quo and embody our values.  People who say “I’ll find a way” instead of saying “it can’t be done.”
At VideoAmp, we believe in challenging advertising paradigms to maximize value for clients. We do this by enabling companies to execute on business outcomes across their media investment instead of more traditional media metrics. VideoAmp is the software and data solutions company powering the convergence of linear TV and digital video advertising. Our solutions connect linear TV viewership with addressable data assets to benefit the marketing and media industries. This enables marketers and content owners to holistically plan, transact, and measure deduplicated audiences across digital video, OTT, connected and linear TV advertising.
Role & Responsibilities

Location: Los Angeles, CA or NYC (Hybrid)

VideoAmp is seeking a dynamic and experienced Product Strategy professional with deep expertise in ad tech, Video planning, and measurement. This role will focus on driving revenue growth and adoption of VideoAmp's product suite and data solutions within our key accounts and advertising partners.

Responsibilities:

  • Develop and execute a strategic sales go-to-market plan to maximize revenue and market penetration.
  • Build and maintain strong relationships with key clients, understanding their unique needs and challenges.
  • Create and implement customized client engagement plans that deliver measurable value and results.
  • Develop and deliver internal training and curriculum to enhance the VideoAmp revenue team's market presence and sales effectiveness.
  • Collaborate closely with cross-functional teams, including Product, Engineering, and Marketing, to align sales efforts with overall company objectives.
  • Stay ahead of industry trends and emerging technologies to identify new opportunities and drive innovation.

Qualifications:

  • 7+ years of hands-on experience in the media, measurement, and enterprise software sales or sales engineering / solution development, with a particular focus in advertising or ad tech industry, specifically within the realms of linear TV, CTV, and digital media.
  • A consistent and proven track record of success in selling or building ad tech or enterprise video and data-driven solutions for major advertisers and key industry players.
  • A deep and comprehensive understanding of the intricacies of the advertising ecosystem, encompassing a strong grasp of video and programmatic buying strategies, measurement methodologies, and attribution models.
  • Exceptional analytical and problem-solving abilities, coupled with outstanding communication, presentation, and interpersonal skills to effectively engage with stakeholders at all levels.
  • Proven track record of delivering thought leadership and case studies.
  • Experience working with cross-functional teams, including sales, marketing, product, and engineering, to drive successful client outcomes.
  • Ability to stay ahead of the curve by keeping abreast of emerging trends and technologies in the advertising and ad tech space.
  • A passion for data-driven decision-making and a commitment to delivering measurable value to clients.
  • Ability to travel as needed to meet with clients and attend industry events.

What We Offer

This position pays between $160,000 - $185,000 + 50% Targeted Commissions + Equity + Benefits. The actual compensation offer will be determined by a number of factors, including, but not limited to, applicant's qualifications, skills, and experience.

  • Discretionary and flexible paid time off
  • In addition to standard US holidays off, VideoAmp employees also partake in Spring, Summer and Winter breaks
  • Comprehensive medical, dental, and vision benefits for you and your dependents - including multiple options fully covered by VideoAmp
  • Unlimited financial wellness sessions with Origin financial advisors
  • 401k Plan with matching
  • HSA & FSA
  • Commuter Benefits
  • Cell Phone Reimbursement
  • Paid Maternity and Parental Leave for All Family Additions

We are on a collective mission to bring equity and transparency into media measurement, and that begins with an honest, inclusive culture. At VideoAmp, we empower our team to thrive through collaboration, mentorship, and innovation. If you're passionate about all things data and tech, and have extensive knowledge and curiosity around the digital media space, we’d love to hear from you.

Above all, if you're eager to influence and support the revolutionary goals of a dynamic, cross-functional team -  join us and make an impact!

#LI-Hybrid

VideoAmp Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about VideoAmp and has not been reviewed or approved by VideoAmp.

  • Healthcare Strength Health coverage includes comprehensive medical, dental, and vision options with some plans fully covered, alongside mental health support. Inclusive offerings such as transgender health care and abortion travel benefits further strengthen perceived coverage.
  • Leave & Time Off Breadth Policies span unlimited PTO, companywide seasonal breaks, and paid parental leave with additional weeks for the birthing parent. These elements expand time-off flexibility and recharge opportunities.
  • Fair & Transparent Compensation Pay is considered competitive for many roles in engineering, product, and sales, with equity and bonuses contributing to total compensation. Stated pay ranges for multiple roles indicate market-aligned cash compensation.

VideoAmp Insights

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The Company
Boulder, CO
350 Employees
Year Founded: 2014

What We Do

We believe every human on the planet should have the option of free access to the world’s information and content. In many cases this belief is powered by a three way value exchange between a publisher producing free content, a consumer consuming it and an advertiser paying the publisher for the chance to connect with its audience. The underpinning of this value exchange relies on having an independent auditing, measurement and optimization layer to power the transaction between the advertiser and publisher. Today the industry standard tools for advertising and media measurement and optimization are usually designed where increased personalization, higher advertising return on investment and increased publisher revenues often comes with negative trade off for consumer privacy or security risks of leaking private data. We envision a world where this doesn't have to be the case - a world where consumer privacy, security, and governance are incorporated into the fabric of the codebase while enabling the necessary business use-cases to effectively keep the world’s information and content free for everyone. VideoAmp’s mission is to create software and data solutions to enable advertisers to accurately measure and optimize their entire portfolio of linear TV, OTT, digital and walled garden investments while empowering publishers to effectively align and monetize their audiences with the advertiser’s desired outcome in a consumer-first privacy paradigm.

Why Work With Us

These are our values. Working here you can expect the following: Unlimited paid time off each year Company-sponsored health, dental and vision benefits for you and your dependents Pet Insurance Savings Work from home set up provided 401k Plan A progressive approach to paid parental leave Partner with DoorDash to provide a DashPass

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