Iterable is the leading AI-powered customer engagement platform that helps leading brands like Redfin, SeatGeek, Priceline, Calm, and Box create dynamic, individualized experiences at scale. Our platform empowers organizations to activate customer data, design seamless cross-channel interactions, and optimize engagement—all with enterprise-grade security and compliance. Today, nearly 1,200 brands across 50+ countries rely on Iterable to drive growth, deepen customer relationships, and deliver joyful customer experiences.
Our success is powered by extraordinary people who bring our core values—Trust, Growth Mindset, Balance, and Humility—to life. We foster a culture of innovation, collaboration, and inclusion, where ideas are valued and individuals are empowered to do their best work. That’s why we’ve been recognized as one of Inc’s Best Workplaces and Fastest Growing Companies, and were recognized on Forbes’ list of America’s Best Startup Employers in 2022. Notably, Iterable has also been listed on Wealthfront’s Career Launching Companies List and has held a top 10 ranking on the Top 25 Companies Where Women Want to Work.
With a global presence—including offices in San Francisco, New York, Denver, London, and Lisbon, plus remote employees worldwide—we are committed to building a diverse and inclusive workplace. We welcome candidates from all backgrounds and encourage you to apply. Learn more about our story and mission on our Culture and About Us pages. Let’s shape the future of customer engagement together!
How you will make a difference:
Are you a master storyteller with a knack for driving product differentiation in competitive markets? Iterable is looking for an innovative and dynamic Senior Director of Product Marketing to join our team! In this highly visible and influential role, you’ll serve as the key driver of our go-to-market (GTM) strategy, shaping messaging that resonates and empowers our GTM teams to reach new heights. You'll be instrumental in positioning our products to stand out and in ensuring each launch and marketing moment solidifies our industry-leading status.
As the Senior Director of Product Marketing, you’ll have a unique opportunity to bridge the gap between product innovation and market impact. You’ll be responsible for crafting compelling narratives that align with our ideal customer profile (ICP), showcasing the value and differentiation of our product to create a lasting impact across every customer touchpoint.
Core Responsibilities:
GTM Execution and Enablement
- Lead the creation of GTM materials, including solution briefs, competitive analysis, pitch decks, and other collateral that empower our sales and GTM teams to position our product in the market effectively.
- Curate and translate the product roadmap into engaging and impactful external announcements, product launch campaigns, and other communications that strengthen Iterable's market position.
Collaboration and Cross-Functional Leadership
- Act as a strategic advisor and collaborate across teams, including Product, Sales, Customer Success, and Marketing, to ensure alignment on key initiatives.
- Influence and drive high-priority initiatives, facilitating cross-functional decision-making and execution.
Product Launches and Key Marketing Moments
- Own the end-to-end product launch process, working closely with Product and GTM teams to ensure that each launch reinforces our market differentiation and brand positioning.
- Direct and manage marketing moments, from product releases to key campaigns, to maximize impact in the marketplace and maintain Iterable’s thought leadership.
Team Leadership and Development
- Lead and mentor a team of talented product marketers, fostering a culture of growth, recognition, and career development.
Qualifications and Experience:
- Proven experience in product marketing for SaaS or technology products, with a track record of creating clear, innovative, and impactful positioning.
- Strong storytelling ability, with experience defining ICP, crafting use cases, and developing differentiation narratives.
- Demonstrated experience curating and transforming product roadmaps into powerful GTM stories and announcements.
- A strong understanding of the world of email and cross-channel engagement is preferred
- Experience building and managing high-performing product marketing teams
- Proficient at analyzing competing products and strategies, and using those insights to anticipate competitive directions and identify opportunities for innovative positioning and messaging
- A collaborative and confident leader with a natural talent for speaking in front of internal and external audiences.
- Ability to flawlessly execute multiple concurrent projects and guide others to do the same
- High energy, self-motivated, and thrives in a fast-growing company
Perks & Benefits:
- Paid parental leave
- Competitive salaries, meaningful equity, & 401(k) plan
- Medical, dental, vision, & life insurance
- Balance Days (additional paid holidays)
- Fertility & Adoption Assistance
- Paid Sabbatical
- Flexible PTO
- Monthly Employee Wellness allowance
- Monthly Professional Development allowance
- Pre-tax commuter benefits
- Complete laptop workstation
The US base salary range for this position at the start of employment is $183,500-$242,000. Within this range, individual pay is determined by specific US work location, as well as additional factors, including job-related skills, experience, relevant education or training, and internal equity considerations.
Please note that the range listed above reflects only base salary. The total compensation package includes variable pay (where applicable), equity, plus a range of benefits, including medical, dental, vision, and financial. In addition, we offer perks such as generous stipends for health & fitness and learning & development, among others.
Recruitment Disclaimer:
Please be aware that Iterable, Inc. (“Iterable”) and our official professional recruiting agencies and platforms do not:
- Send job offers from free email services like Gmail, Yahoo mail, Hotmail, etc.
- Request money, fees, or payment of any kind from prospective candidates to apply to Iterable, for employment, or for the recruitment process (e.g. for home office supplies, or training, etc.).
- Request or require personal documents like bank account details, tax forms, or credit card information as part of the recruitment process prior to the candidate signing an engagement letter or an employment contract with Iterable.
You may see all job vacancies on our official Iterable channels:
- Official Iterable website, Careers page: https://iterable.com/careers/
- Official LinkedIn Jobs page: https://www.linkedin.com/company/iterable/jobs/
Iterable is not affiliated in any way to these impostors and we hereby confirm that such individuals/entities are not authorized, encouraged, or sponsored to act on behalf of Iterable. Such job opportunities are entirely fake and not valid. Therefore, please disregard any written or oral request for a job offer or an interview that you believe is or might be fraudulent or suspicious and immediately reach out to us via email at talent-ops@iterable.com upon receiving a suspicious job offer.
Criminal and/or civil liabilities may arise from such actions, and Iterable expressly reserves the right to take legal action, including criminal action, against such individuals/entities whenever such phenomena occur. In any case, please note that under no circumstances shall Iterable and any of its affiliates be held liable or responsible for any claims, losses, damages, expenses or other inconvenience resulting from or in any way connected to the actions of these impostors.
Iterable is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Iterable will also consider for employment qualified applicants with arrest and conviction records.
Top Skills
What We Do
Iterable is the top rated AI-powered customer communication platform that helps organizations like Redfin, Priceline, Calm, and Box to activate customers with joyful interactions at scale. With Iterable, organizations drive high growth with individualized, harmonized and dynamic communications that engage customers throughout the entire lifecycle at the right time.
Why Work With Us
Iterable was founded on a simple premise: help people. Help people. Help brands build relationships. Help employees accomplish the best work of their careers. Help marketers connect with customers. Help people connect with the brands that bring them joy. As Iterable scales, so does its potential for impact,
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