Senior Director, NA DT & D&A Strategy, Operations, & Enabling Capabilities

Reposted Yesterday
Be an Early Applicant
7 Locations
In-Office or Remote
252K-347K Annually
Expert/Leader
Food
The Role
Lead the development and execution of the NA digital transformation and data strategy, enhancing capabilities in AI and digital technologies across the business.
Summary Generated by Built In

Job Description:

Sr. Director, Strategy, Planning & Capabilities – Data, Analytics & Digital Technologies

Are you a visionary leader who thrives at the intersection of strategy and execution? Mars Snacking North America is seeking a Sr. Director, Strategy, Planning & Capabilities to lead our digital transformation. In this critical role, you will shape and activate the regional digital and data strategy, serving as the connective tissue between our global platforms and market-specific execution. You will be responsible for translating enterprise-wide strategy into high-impact initiatives across AI, data, and digital technologies, accelerating business value and embedding innovation into our core operations.

This is a unique opportunity to combine top-tier strategic rigor with deep executional ownership. Reporting directly to the SVP / Chief Digital & Information Officer for North America, you will be a pivotal member of the leadership team, driving the end-to-end planning, prioritization, and capability-building agenda. If you are passionate about using data and AI to unlock competitive advantages and are ready to make a tangible impact on an iconic portfolio of brands, we want to hear from you.

What are we looking for?
  • Bachelor's degree required (MBA or advanced degree preferred), coupled with 15+ years of experience in strategy, consulting, or digital/data leadership roles; prior experience at a top-tier consulting firm (e.g., McKinsey, BCG, Bain) is strongly preferred.

  • A proven track record of defining and executing digital, data, and AI strategies at scale within complex, matrixed organizations.

  • Deep understanding of the data, analytics, AI/ML, and digital technology ecosystems.

  • Strong business acumen, preferably within CPG, retail, or adjacent industries.

  • Strategic, hypothesis-driven problem solver with the ability to bridge strategy with hands-on execution.

  • Exceptional stakeholder management, influence, and executive-level storytelling capabilities.

  • Financial acumen with experience building and defending investment cases.

  • Nice-to-have: Experience in AI/ML deployment and scaling, familiarity with modern data platforms (cloud, data lakes), and exposure to ecommerce or retail media.

What will be your key responsibilities?
  • Define and continuously evolve the North America DT, Data & Analytics strategy to align with global priorities and regional business goals.

  • Lead the regional AI agenda, from identifying and prioritizing high-value use cases to scaling them across the business.

  • Act as the central integrator across Data, Analytics, Technology, and business teams to ensure seamless, end-to-end support for priorities.

  • Implement robust governance for the DT portfolio, lead strategic planning cycles, and manage investment business cases.

  • Build and scale critical capabilities across Data, Analytics, AI, and Digital Technologies, while defining the North America operating model.

  • Serve as the primary liaison with global teams to align on platforms and roadmaps, influencing the global agenda with regional insights.

  • Act as a strategic advisor to senior leadership, translating complex data and AI topics into clear business narratives to drive alignment.

  • Drive adoption and data/AI literacy across the region through targeted internal communications, change management, and executive engagement.

What can you expect from Mars?
  • Work with diverse and talented Associates, all guided by the Five Principles.

  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.

  • Best-in-class learning and development support from day one, including access to our in-house Mars University.

  • An industry competitive salary and benefits package, including company bonus.

#TBdigital

The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

The pay range shown is applicable to all US locations listed within the job posting:USD 252,000.00 - USD 346,500.00

Skills Required

  • Bachelor's degree required, MBA or advanced degree preferred
  • 15+ years in strategy, consulting, or digital/data leadership
  • Prior experience at a top-tier consulting firm is strongly preferred
  • Proven track record of defining and executing digital, data, and AI strategies at scale
  • Deep understanding of data, analytics, AI/ML, and digital technology ecosystems
  • Strong business acumen, preferably within CPG, retail, or adjacent industries
  • Exceptional stakeholder management and executive-level storytelling capabilities
  • Financial acumen with experience building and defending investment cases
  • Experience in AI/ML deployment and scaling is a nice-to-have

Mars Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.

  • Healthcare Strength The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
  • Parental & Family Support Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
  • Retirement Support Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.

Mars Insights

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The Company
HQ: Mc Lean, VA
41,866 Employees
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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